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Abstract The bio-technology industry is one of emerging industries in recent years; it has also being regarded as one of the star industries followed electronics and information industries. Compared to worldwide players, Taiwan’s bio medical material firms are new comers in this rapid growing international market. As late starters, how Taiwan’s bio medical material company develop self competence and strike for continuous growth has become a critical issue of the firms. In addition, how to sustain the competitiveness in the course of business development is another essential issue as well.
This study examines the bio medical material sector in Taiwan to investigate its business strategies and critical factors. A case is used to explore the research questions and its causal factors. The research framework includes construct from five dimensions: Innovation/R&D, Business Strategy, Human Resources, Intelligence Proprietary, Government Policy/Supporting Resources. Five senior people of the firm are interviewed and secondary data are complied. The results are discussed and specific suggestions are proposed on the view of industrial development, economic development, and innovation development.
Keywords: Business strategy, Bio medical material, case study
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