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This study examined the effects of physical attractive-
ness,vocal attractiveness and sex-roles orientation
on opposite-sex attraction. 288 subjects(144 male and
144 female)were shown an opposite-sex target''''s photograph
of high or low physical attractiveness,a tape of high
or low vocal attractiveness,and a description of the
target who appeared to be sex-role-congruent or incon-
gruent in his(her) trait. Then subjects judged the target''''s
attraction on the Interpersonal Judgment Scale. Result
indicated that(1)high physically or vocally attractive
evoked significantly more pleasant mood and greater
attraction than low physically or vocally attractive
target. (2)the interaction between physical attractiveness
and vocal attractiveness was significant, and also found
that the interaction between vocal attractiveness and sex-
roles was significant for male subjects. (3)the target''''s
different description of sex-roles evoked different effects
for male and female subjects. For male subjects, the target''''s
sex-role was congruous with sex-role stereotypes that evoked
more pleasant mood and greater attraction than sex-role was
not congruous with sex-role stereotypes. For female subjects,
the target''''s sex-role was not congruous with sex-role
stereotypes that evoked more pleasant mood and greater
attraction than sex-role was congruous with sex-role ster-
eotypes. (4)analysis did not reveal the impacts of self
rating of subjects'''' own physical and vocal attractiveness,
sex-role stereotypes, and whether had or not boyfriends
(girlfriends) on opposite-sex attraction. The suggestions
for further studies and implications of this study for our
understanding of the effects of physical and vocal attrac-
tiveness, and sex-roles on opposite-sex attraction are
discussed.
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