臺灣博碩士論文加值系統

　　隨著國民所得的增加﹐民眾對戶外休閒活動的需求因隔週休二日而與日俱增。在此種社會的改變過程中﹐遊憩資源的評估即成為一個重要且必要的工作。然而遊憩資源屬於非市場性財貨﹐其價值無法由市場交易價格衡量﹐而必須使用非市場性財貨的估價方式來估計。
　　旅遊成本法自提出後﹐一直被廣泛應用於非市場財的評價上﹐並不斷的修正及更新﹐其視消費者所花的旅遊成本為該使用資源的價格﹐將旅遊成本與遊憩次數進行迴歸分析﹐以估算消費者對該資源的需求﹐進而求出遊憩資源的效益。
　　本研究以奧萬大森林遊樂區為例﹐進行遊客旅遊成本的問卷調查﹐將遊客資料分為專程與順道及專程旅遊兩部分﹐分別推估其遊憩效益﹐並比較其間差異﹐結果發現兩種資料在函數推估上﹐皆是以逆半對數的函數模型解釋能力較佳﹐本研究即以此函數模型推估遊憩效益﹐在消費者剩餘的推估方面﹐為瞭解專程與順道對遊憩效益是否有影響﹐將資料分為兩部分：專程與順道旅遊合併計算的部分﹐其消費者剩餘為新台幣1021元﹔專程旅遊部分之消費者剩餘則為新臺幣878元。

As leisure time and per capita increase﹐and especially now
people have two days off every two week, more leisure time is
available to get enough relax. Since the situation changed ,
estimation of recreation resource become the most important and
necessary work. However, the recreation effects are non-market
goods which price cannot be obtained from the real markets. The
value of recreational effects has to be evaluated by the non-
market goods valuation approach.
The travel cost method (TCM) have been widely used and
improved since it was developed in 1966. TCM assumes that the
cost, which includes travel cost, time cost, fees, lodges,
etc., are the price of using recreation effects. Thus, the
demand function can be obtained from the regression between
cost and visiting times. Then the values of recreation benefit
can be measured from this demand function.
This study investigate travel cost of visitors in Au-Wan-Da
forest recreation area, divide all data into two groups,
purposeful visitors and meander visitors, and compare the
recreation benefit of these two data sets by using linear-log
function. The benefits of Au-Wan-Da forest recreation area are
NT 1021 dollars for purposeful and meander visitors and NT 878
dollars for purposeful visitors.