臺灣博碩士論文加值系統

紡織成衣業是曾為臺灣創匯的重要產業，但在紡織業面臨了高工資、勞動力逐漸短缺、新台幣升值、產能過剩，及國際貿易保護盛行等原因，廠商紛紛將產地轉往東協等其他勞動力便宜的國家，除此之外更試著透過流程改善、資訊系統導入的方式尋求更具效率、低成本的製造模式，試著找尋突破的機會。隨著科技的演變，傳統服飾製造業除精進自身布料產品等研發能力外，更在系統流程上更新，使得一甩過去被冠上「夕陽產業」的稱號。

本研究是採取個案研究法，藉由實際訪談與訪查通路以了解個案公司在配銷流程資訊系統的作法和互動，所帶來的轉變與影響，並整理出個案公司資訊平台的的運作模式。並輔以其他國際公司的作法以探討與檢視當前紡織成衣產業的B2B資訊平台設計，並提供相關策略上的建議與分析，以提供紡織成衣產業在推動電子資訊化供應鏈管理的轉型以及發展上有所幫助，提升產業競爭力。

本研究發現個案公司自行開發的資訊平台，帶來最明顯的改變是一個「生態系」模式的轉變，未來其開發的平台是可以與產業界的其他競爭對手共享，並收取使用的權利金等規費，創造出新的盈利模式。但在新的平台營運初期會面臨的許多問題，如需要新的標籤條碼建置、經銷通路的抗拒與衝突、成本的增加等。就現階段而言，最顯著的效應是可以及時的掌控庫存現況，並且有極低的存貨錯誤率，而此平台更被看重的是未來的發展性，一但在業界的通路裡建立起一定的使用量，必定會使其他品牌商進入使用，完整且清楚地追蹤貨物的動向。

Textile industry used to contribute a great portion of Taiwan’s trade surplus. Then due to the labor cost hike, New Taiwan Dollar appreciation, and some other international trade protection issues, the manufacturer gradually switches its production line to the ASEAN (Association of Southeast Asian Nations) for lower labor cost. More than these, they tried to search the breaking point of high efficiency by improving supply chain process and implementing information systems to turn the tide of image in declining industries.

The research method of current study is based on the case study, by interviewing the company J and its channels to discover how a new B2B information platform works as well as the changing and impacts of it. Then, several suggestions for textile industry on supply chain transformation are provided.

In this case, this study discovers that the new information platform developed by company J acts as a changing point for the new “ecosystem”. The competitors in textile industry or some other complementary products could be beneficial from this platform by sharing and exchanging the information service. To the company J, this new business model would also gain the revenue by charging fee from other users. Yet, company J has to deal with a range of different challenges such as building the new barcode, changing conflict and resistant behaviors in retail channels and the raise of costs. Currently, the biggest impact is the better inventory management with low inventory error rate. The potential of this platform in the future is sharing the service to all the interest partners and charging service fee as a sustainable business model.

Key words: Information Platform, B2B, Textile Industry, Supply Chain

誌謝 i
中文摘要 ii
ABSTRACT iii
目次 iv
表次 vi
圖次 vii
第一章 緒論 1
第一節 研究背景 1
第二節 研究動機與目的 2
第三節 研究範圍與對象 3
第四節 研究流程 4
第二章 文獻探討 6
第一節 供應鏈管理意義與內涵 6
第二節 資訊系統與資訊科技 21
第三節 電子商務與B2B資訊系統 28
第三章 研究方法 34
第一節 研究方法架構 34
第二節 研究方法選擇 36
第三節 資料搜集方式 41
第四節 資料處理與分析 46
第四章 紡織成衣產業供應鏈管理實施情況 48
第一節 紡織產業分析 48
第二節 國際情勢與當前環境 54
第三節 外國企業資訊系統研析 60
第四節 臺灣紡織成衣業發展方向 64
第五章 個案討論 67
第一節 個案企業基本介紹 67
第二節 Ｊ公司資訊平台架構 70
第三節 競爭對手與環境 74
第四節 Ｊ公司SWOT分析 75
第五節 資訊平台帶來的轉變 76
第六節 資訊平台帶來的影響 82
第七節 Ｊ公司未來發展 86
第六章 結論與建議 88
第一節 研究結論 88
第二節 後續研究建議 90
第三節 研究限制 92
參考文獻 93
附錄 97

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