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Dealing with the business concerning public property rights and thus interacting with people on a highly frequent basis, the land office does stand at the forefront of the governmental service. In today’s era of rapid environmental changes and information explosion, the public has a larger demand on the service performance demonstrated by the government, so it is urgent that the government establish a performance management system that is progressing and promising. The balance scorecard, a performance management tool proposed by Dr. Robert S. Kaplan (Harvard Business School) as well as Dr. David P. Norton in 1992, has currently been a widely adopted tool which can translate strategy into action. This research is carried out through a case study of the land office and based on four perspectives of the balance scorecard (i.e. Customer, Internal Business Processes, Learning and Growth, and Financial), attempting to clarify its mission and vision, to design its strategic objectives, to select a
measurement index, etc. in order that a comprehensive performance management system of the balance scorecard can be built. This research is presented as a case study. With in-depth interviews, conference discussions, information gathering and direct observances, the strategic objectives are mapped out in the light of the four perspectives of the balance scorecard respectively to design the strategic map. Through the strategic map, the measurement index can be determined and the balance scorecard of the land office can be established as well. Despite the obstacles within the process of establishment, the following goals are still achieved by the research:
1.The clarification of the land office’s mission and vision. 2.The designation of the land office’s strategic map for its establishment into a strategy-centered agency. 3.The foundation of the land office’s performance measurement index from the four perspectives to achieve a comprehensive performance evaluation.
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