臺灣博碩士論文加值系統

本研究旨在探討高科技產業跨部門互動、技術創新策略、創新行為與新產品開發績效之關係，並以2008年天下雜誌調查的「1000大製造業」公司中，以持續新產品開發之高科技公司，隨機抽取120家為研究施測對象，問卷發放採配對方式，每家公司發放4份問卷（主管1份，成員3份），有效問卷為63家（主管63份，成員189份），有效回收率為52.5%。並進行描述性統計、驗證性因素分析、t考驗、再以群體內部信度係數確認團隊成員填答的一致性，並以迴歸分析驗證研究假設。
依據統計分析結果，獲致研究結論為「合作關係」為高科技產業成員進行跨部門互動最為落實，主管對於「產品創新」落實程度給予肯定，成員對於「開創新市場」行為最為落實，且主管對於「產品品質」同意程度最高。
高科技產業跨部門互動對於提升技術創新策略、創新行為及新產品開發績效均有助益。其中，技術創新策略、創新行為分別結合跨部門互動，均有助於提升新產品開發績效；且技術創新策略結合跨部門互動，有助於提升創新行為；技術創新策略與創新行為的配合，有助於提升新產品開發績效。

The purpose of the study was to explore the relationship among the cross department interaction, the technological innovation strategy, the innovation behavior and the performance of new product development in high-tech industry. To achieve the purpose of the research, the study was conducted with the questionnaire by asking top 1,000 high-tech firms of the manufacturing industry companies in 2007. The questionnaire survey was made through the random sampling. It was distributed to 120 firms, 68 were valid, and the valid return rate was 52.5%. The descriptive statistics, confirmatory factor analysis, t-test, the within group interior reliability were used to confirm, and regression analysis was adopted for the data analysis.
According to the statistics analysis, the conclusions of this research were as follows. First, the members of high-tech industry emphasized on the cooperation relationship, and the managers emphasized on the product innovation. Then, the members emphasized on creating new market. Finally, the managers emphasized on the product quality.
The cross department interaction, the technological innovation strategy and the innovation behavior had positive effects on the performance of the new product development in high-tech industry. The technological innovation strategy, the innovation behavior with the cross department interaction all had positive effects on the performance of the new product development. Besides, the technological innovation strategy combining the cross department interaction had positive effects on the innovation behavior. The technological innovation strategy combining the innovation behavior had positive effects on the performance of the new product development.

中文摘要 I
Abstract II
謝誌 IV
目次 V
圖次 VIII
表次 IX
第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的 5
第三節 研究步驟 6
第四節 研究範圍 9
第五節 名詞釋義 10
第二章 文獻探討 13
第一節 高科技產業之現況與發展 13
第二節 跨部門互動理論與內涵 19
第三節 技術創新策略理論與內涵 26
第四節 創新行為理論與內涵 35
第五節 新產品開發績效理論與內涵 41
第六節 相關研究 51

第三章 研究設計與實施 57
第一節 研究架構與假設 57
第二節 研究對象 63
第三節 研究方法 64
第四節 研究工具 65
第五節 研究實施 79
第六節 資料分析方法 80
第四章 資料分析與討論 83
第一節 訪談資料分析 83
第二節 跨部門互動、技術創新策略、創新行為與新產品開發績效之現況分析 88
第三節 跨部門互動、技術創新策略與新產品開發績效之關係 100
第四節 跨部門互動、創新行為與新產品開發 104
績效之關係 104
第五節 跨部門互動、技術創新策略、創新行為與新產品開發績效之關係 109
第六節 整體模式探討 115
第七節 研究發現 119
第五章 結論與建議 131
第一節 研究結論 131

第二節 研究建議 142
第三節 研究限制 148
參考文獻 150
附錄 173
附錄一 高階主管訪談大綱 173
附錄二 正式問卷 174
附錄三 專家審查名單 178

圖1-1 研究流程 8
圖2-2 新產品開發的基石 46
圖3-1 研究架構 58
圖4-1 整體結構模式之驗證結果 118

表2-1 高科技產業整體概況 16
表2-2 高科技各產業產值概況 17
表2-3 跨部門互動構面整理 24
表2-4 Gilbert對創新策略的觀點 31
表2-5 技術創新策略構面整理 34
表2-6 創新行為構面整理 40
表2-7 新產品開發績效構面整理 50
表3-1 訪談對象及服務單位 63
表3-2 驗證性因素分析指標適配度檢定標準 70
表3-3 跨部門互動之驗證性因素分析結果摘要表 72
表3-4 技術創新策略之驗證性因素分析結果摘要表 74
表3-5 創新行為量表之驗證性因素分析結果摘要表 76
表3-6 新產品開發績效量表驗證性因素分析結果摘要表 78
表4-1 受訪公司背景資料 83
表4-2 跨部門互動與技術創新策略之關係訪談結果 84
表4-3 技術創新策略與新產品開發績效之關係訪談結果 85
表4-4 技術創新策略、創新行為與新產品開發績效之關
係訪談結果 86
表4-5 跨部門互動、技術創新策略、創新行為與新產品
開發績效之關係訪談結果 87
表4-6 問卷發放與回收數統計 88
表4-7 受試者基本資料分析 90
表4-8 高科技產業就業者屬性 91
表4-9 跨部門互動t考驗 92
表4-10 技術創新策略t考驗 93
表4-11 創新行為t考驗 94
表4-12 新產品開發績效t考驗 95
表4-13 各團隊之跨部門互動、創新行為γwg值計算結果 96
表4-14 個人層級各變項相關係數 98
表4-15 團隊層級各變項相關係數 99
表4-16 技術創新策略對跨部門互動與新產品績效之迴
歸分析 102
表4-17 技術創新策略各構面對跨部門互動各構面與 104
表4-18 創新行為對跨部門互動與新產品開發績效之迴
歸分析 107
表4-19 創新行為各構面對跨部門互動各構面與新產品
開發績效之迴歸分析 108
表4-20 技術創新策略對跨部門互動與創新行為之迴歸
分析 110
表4-21 技術創新策略各構面對跨部門互動各構面與創
新行為之迴歸分析 111
表4-22 創新行為對技術創新策略與新產品開發績效之
迴歸分析 112
表4-23 創新行為各構面對技術創新策略各構面與新產
品開發績效之迴歸分析 114
表4-24 本研究之路徑分析結果 116
表4-25 本研究架構之適配度分析 117
表4-26 研究假設與結果整理 128

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