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研究生:楊昆妮
研究生(外文):Eliquence-B. Young
論文名稱:亞洲低價航空業之營運效率分析
論文名稱(外文):The Operational Efficiency Analysis of Asia’s Low Cost Carriers
指導教授:郭怡君郭怡君引用關係
指導教授(外文):Yi-chun Kuo
學位類別:碩士
校院名稱:中原大學
系所名稱:國際商學碩士學位學程
學門:商業及管理學門
學類:貿易學類
論文種類:學術論文
論文出版年:2014
畢業學年度:102
語文別:英文
論文頁數:36
中文關鍵詞:運營效率,資料包絡分析,低成本航空公司
外文關鍵詞:Operational EfficiencyData Envelopment AnalysisLow Cost Carrier
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本研究主要是利用資料包絡分析法評估亞洲低成本航空公司的經營績效,並找出績效表現良好的標竿公司,以做為新加入此產業的低成本航空公司營運或改善之參考依據。經由資料包絡分析法,本研究能夠找出標竿公司的低成本經營模式以及其成本效益。本研究使用的投入變數為員工成本,經營成本和機隊數量,產出變數為每座位公里的營收(Revenue Seat Kilometer, RSK)和淨利(net income),評估的期間為2010年到2012年,受評對象為亞洲七家低成本航空公司,總共21個決策單位的的營運績效。研究結果發現,老虎航空(Tiger Air)經營績效表現最佳的標竿公司,特別是在2010年。其他運營效率不佳的公司可以其為標竿對象,適當調節輸入成本或擴展規模以實現最佳的效率。

This study aims to demonstrate the operational performance of the low cost airlines in Asia in order to identify the benchmark of performance standards to be followed by the new LCC operator as they enter into the market industry. Through the utilization of Data Envelopment Analysis this research was able to identify the best and popular low cost business model as well as the factors and drivers for operational cost efficiency. This uses input variables such as staff cost, operating cost and fleet while for output are Revenue Seat Kilometer (RSK) and Net income coming from seven (7) low cost carriers in Asia within the particular year 2010 through 2012. In aspect of cost efficiency this study finds out that Tiger Air becomes the efficient frontier at their operational performance especially in the year 2010. While the inefficient carrier may be better downsized their given input costs or expand to achieve the best possible efficiency.

Table of contents

Chapter1
Introduction………………………………………………………………………………………1
1.1 Background of the research………………………..…………………………….…….……1
1.2 Purpose of the research…………………………………….………………………..………3
Chapter 2
Literature Review…….………………………………………………………..…………………5
2.1. The Industry of airline and the Business Model of LCC…………..…..……………….…..5
2.2 Previous studies on Airline efficiency…………………………………………….…..….....8
2.3 Literature Review of DEA applications to airline……………………..……………..….…10
Chapter 3
Methodology……………………………………………………………………..…………….....13
3.1. Data Envelopment Analysis (DEA)………………………………….……………………13
3.2. Data Analysis………………………………………………………………………………15
3.2.1 Input Variables………………………………………………………….……….…..15
3.2.2 Output Variables………………………………………………………………...…..16
Chapter 4
Analysis Results…………………………………………………………………………………..20
Chapter 5
Conclusion………………………………………………………………………………………..28
5.1 Conclusion and Suggestion…………………………………………………………..……..28
5.1.1 Management Implications…………………………………………………………….29
5.2 Limitation and Future Research…………………………………………………………….29
References………………………………………………………………………………………...30

List of figures and Tables

Table 1: LCC in Asia and their code……………………………………………….…….……..18
Table 2: Input and Output data (2010-2012)……………..…………………………………….19
Table 3: The Efficiency results (2010-2012)… …………………………………………….…....20
Table 4: Input-oriented CRS Model Slacks………………………………………….….……....22
Figure 1. Inefficiency with input slack of "Staff Cost”…………………………………….…...23
Figure 2. Inefficiency with input slack of "Operating Cost"....................………………….…..24
Figure 3. Inefficiency with input slack of "Fleet”…………….……………………….….….….25
Figure 4. The average operational efficiency of seven (7) LCC in Asia (2010-2012)……….…26


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