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研究生:武氏芳絨
研究生(外文):VU, THI PHUONG NHUNG
論文名稱:影響越南學生對於就讀台灣地區大學滿意度因素之研究
論文名稱(外文):Factors Influencing Vietnamese Students Satisfaction toward Universities in Taiwan
指導教授:賴弘基賴弘基引用關係
指導教授(外文):Lai, Hongji
口試委員:高文彬黃惠雯
口試委員(外文):Gao, WenbinHuang, Huiwen
口試日期:2016-06-22
學位類別:碩士
校院名稱:國立暨南國際大學
系所名稱:諮商心理與人力資源發展學系終身學習與人力資源發展研究所
學門:教育學門
學類:綜合教育學類
論文種類:學術論文
論文出版年:2016
畢業學年度:104
語文別:英文
論文頁數:80
中文關鍵詞:越南學生國際學生的滿意度學生的滿意度
外文關鍵詞:Vietnamese studentsInternational students’ satisfactionStudents’ satisfaction,
相關次數:
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本研究的目的是探討越南學生對就讀台灣地區大學的滿意度,以及了解對其滿意度的影響因素。這項研究發現,越南學生的背景因素和其對對台灣的大學學校的滿意度的影響因素之間的有統計上的差異。此外,本研究也探討學生的準備以及六個有影響滿意因素和總體滿意度之間的關係。最後,本研究分析影響越南學生對台灣地區大學的滿意度的預測因素。
本研究採用網路問卷,調查311位在台灣的大學就讀的越南學生,回答以下四個研究問題。本研究採用Chien(2011)所設計的調查問卷, 內容包括學生的準備度和六個影響滿意度的因素:教育、社會和文化支持、基礎設施和行政支持、經濟上的考慮,安全以及形象和威信,影響到越南學生對台灣的教育機構的整體滿意度。
本研究主要的結論如下:
1. 越南學生對台灣教育機構高度滿意。
2. 在安全方面滿意度,就讀在私立大學的比在國立大學的越南學生表現較高。
3. 在台灣學習越久的越南學生會對台灣教育機構形象和威信較高。
4. 來台前有作學習準備的學生會對教育、社會與文化、機構形象和威信、有提昇滿意度。
5. 學生的準備和所有六個影響因素表現出與整體學生滿意度顯著關係,但只有四個自變項是整體學生滿意度的重要預測構面。這四個變量是基礎設施及行政支持,機構形象和威信,教育和安全,解釋力為52%。
The purpose of this study was to investigate Vietnamese student’s satisfaction level toward Taiwan Universities, and explore the influential factors influencing their satisfaction level. This study determined the difference between the demographic factors and satisfaction influential factors of Vietnamese students toward Taiwan Universities. In addition, this study explored the relationships between student’s preparation and six influential satisfaction factors and the overall satisfaction. Finally, this study analyzed the influence factors influencing the Vietnamese students’ satisfaction toward Taiwan Universities.
This study used an online questionnaire to survey 311 Vietnamese students studying in Taiwan. The survey instrument used in this study was modified from Chien (2011) which comprised of students’ preparation and six influential satisfaction factors: education, social and cultural support, infrastructure and administrative support, economic considerations, safety, and image and prestige of institutions and these factors were assumed influencing overall satisfaction of Vietnamese student toward Taiwan education institutions.
Major conclusions of the study are as follows:
1. Generally, Vietnamese students perceive a high degree of satisfaction toward Taiwan education institutions.
2. Vietnamese students studying private Universities given a higher degree of satisfaction toward the safety aspect than those who studying in public universities in Taiwan.
3. The longer time that Vietnamese students had studied in Taiwan, the more they are satisfied with the education and image and prestige of the institution.
4. The students who felt they were better prepared before coming to Taiwan showed the higher satisfaction with Education, Social and Culture Surport, and Image and Prestige of Institution of Taiwan’s Universities.
5. The student’s preparation and all six influencing factors exhibited significant relationships with overall student satisfaction but only four independent variables were significant predictors of the overall student satisfaction, the four variables are infrastructure and administrative support, image and prestige of institution, education and safety which explains 52% of the total variance.
TABLE OF CONTENTS
ACKNOWLEDGEMENTS I
CHINESE ABSTRACT II
ENGLISH ABSTRACT IV
TABLE OF CONTENTS VI
LIST OF FIGURE X
LIST OF TABLE XI
CHAPTER
CHAPTER I. INTRODUCTION 1
1.1. Background 1
1.2. Statement of the Problem 3
1.3. Purposes of the Study 4
1.4. Research Questions 4
1.5. Significant of study 5
1.6. Limitation and Definition of the Terms 5
1.6.1. Limitation of the research 5
1.6.2. Definition of the Terms 6
CHAPTER II. LITERATURE REVIEW 7
2.1. International Student in Taiwan Higher Education Institutions 8
2.2. Vietnamese Students in Taiwan 10
2.3. Theoretical Perspective 14
2.3.1. Model of Student Satisfaction 15
2.3.2. Social Learning Theory 18
2.3.3. Literature on Student’s Satisfaction 20
Summary 22
CHAPTER III. RESEARCH METHODOLOGY 23
3.1. Research Design 24
3.2. Population and Sample Selection 25
3.2.1. Population 25
3.2.2. Sample size 25
3.3. Variables of the Research 25
3.3.1. Dependent Variables 25
3.3.2. Independent Variables 25
3.4. Research Instrument 26
3.4.1. The Questionnaire 26
3.4.2 Reliability and validity of the instrument 30
3.5. Data Collection Procedures 30
3.6. Hypotheses of the Study 32
3.7. Data Analysis 32
3.7.1. Descriptive analysis 33
3.7.2. ANOVA and Independent T-Test 33
3.7.3. Pearson Product Moment Correlation analysis 34
3.7.4. Multiple regression analysis 34
Summary 35
CHAPTER IV. RESULTS 36
4.1. Description of the Sample 37
4.1.1. Student’s demographic profile 37
4.1.2. The source of information in helping Vietnamese students
in making their decision. 38
4.1.3. The Student’s preparation before coming to Taiwan 39
4.2. Responses to Research Questions 40
4.2.1. Responses to Research Questions 1 40
4.2.2. Responses to Research Questions 2 42
4.2.3. Responses to Research Questions 3 47
4.2.4. Responses to Research Questions 4 48
Summary 52
CHAPTER V. CONCLUSION 54
5.1. Summary 55
5.1.1. Summary of the purpose of the study 55
5.1.2. Summary of the research procedures and methods 55
5.1.3. Summary of the findings 56
5.1.3.1. Summary of demographic profiles of respondents 56
5.1.3.2. Summary of findings regarding research questions 57
5.2. Recommendations 58
5.2.1. For Taiwan government 58
5.2.2. For Universities in Taiwan 59
5.3. Limitation of the study and implication for future research 61
Summary 63
REFERENCES 64
APPENDIX 68
APPENDIX A Granting Permission to Use the Instrument 68
APPENDIX B Questionnaire of Vietnamese Students’ Satisfaction
toward Taiwan Universities 70
APPENDIX C E-mail to Office of International Affairs 77
APPENDIX D E-mail to Vietnamese Students 78
APPENDIX E Watson’s Formula for Sample Size 79

LIST OF FIGURE
Figure 1: Incresase in the number of international students in Taiwan 9
Figure 2: International student enrollments in 2015 by degree 9
Figure 3: Number of Vietnamese Students Enrolling in Taiwan Universities 11
Figure 4: Vietnamese Students Enrolments in 2015 by field 12
Figure 5: Structural Equation Model of Student Satisfaction 16
Figure 6: Research framework 24
LIST OF TABLE
Table 1: The top universities that Vietnamese students enrolled in 12
Table 2: Questionnaire Items and Coding Schemes for Independent Variables 29
Table 3: Cronbach’s Alpha Coefficient of students’ satisfaction measurement 31
Table 4: Demographic Profile of Vietnamese students 37
Table 5: The frequency of the using the source of information in making decision before coming to Taiwan of Vietnamese students 39
Table 6: Student’s preparation on the Scales 40
Table 7: The level of Vietnamese students’ satisfaction toward Taiwan’s Universities 41
Table 8: The Results of ANOVA and t-test of demographic factors on six satisfaction influential factors and overall … 45
Table 9: Summary of Correlations between students’ preparation and six influential factors with overall satisfaction 47
Table 10: Model Summarye of the Stepwise Multiple Regression 49
Table 11: Coefficientsa of the Stepwise Multiple Regression 49

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