一、中文部分
《2015企業社會責任年鑑》。經濟日報。
《2011香港中小企業-企業社會責任指引》。香港社會服務聯會、企業社會責任亞洲（CSR Asia）。
司徒達賢(2011)。策略管理新論-觀念架構與分析方法。台北，智勝。
李汶芸(2012)。電信產業採行共享價值策略之探討。中國文化大學商學院國際企業管理學系碩士論文。未出版。李華麟、鄭佳綾(2014)。公司的品格-22個案例，了解公司的治理和上市櫃公司的財務陷阱。台北，先覺。
李美樺（2002）。我國高等技職教育市場定位分析之研究-以科技大學為例。私立朝陽科技大學碩士論文。未出版。呂朝賢(2011)。企業社會責任之特徵與反省： 以台灣為例。收錄於《社會福利模式-從傳承到創新研討會論文集》，台北，中華救助總會。
呂愛麗(2010)，做CSR若無策略，只是浪費心力和資源。遠見雜誌，287期。
周文賢(1999)。行銷管理：市場分析與策略規劃。台北，智勝。
胡憲倫、許家偉、林柏雄(2009)。企業競逐永續浪潮的新趨勢-策略性企業社會責任。永續產業發展雙月刊，44，26-39。
胡瑞益(2013)。台灣傳統產業轉型為觀光工廠之口碑行銷研究-以台灣金屬創意館為例。崑山科技大學企業管理學系碩士論文。未出版。唐振鵬(2009)。論企業社會責任。福建，福州大學管理學院。
張明輝、吳德豐(2015)。企業永續DNA/CSR創利。資誠聯合會計師事務所。
許維倩(2014)。成功的學校定位對學校經營之優勢探討。國立台南大學教育學系教育行政碩士在職專班碩士論文。未出版。黃正忠(2014)。CSR商業價值與實踐的六道解碼。綠基會通訊，37期。
黃俊英(2007)。行銷學的世界。第四版。天下遠見。
麥可．波特(2006)。公司與社會有福同享。哈佛商業評論全球中文版，4， 60-77。
菲利浦．科特勒(2011)。行銷3.0：與消費者心靈共鳴。台北，天下。
葉保強(2007)。企業社會責任的發展與國家角色。應用倫理研究通訊 第41期 2007年2月，35-47。劉炯朗(2016)。公民課該學的事：從自己出發，和社會好好相處。台北，時報。
劉仁傑(2013)。日本特例子公司。精機通訊。67期,38-39。
魯君四、楊浙帥、王爭(2013)。國內外學術界關於定位理論研究的最新進展及其啟示。經濟管理研究，2，67-70。
蕭富峰(2011)。行銷學管理概論。台北，智勝。
羅佩琪(2013)。未足額進用身障員工又被罰錢？試試「特例子公司」吧！。NPOst週報No.58。
二、英文部分
Anthony, W.P., Perrewe,P. L. and Kacmar,K.M. (1996).strategic human resource management（2nd ed）Fort Worth,TX：Dryden.
Bamberger,I(1989).Developing competitive advantage in small and medium-size firm.Long Range Planning,22(5),80-88.
Bertelsmann Stiftung. (2005),DieGesellschaftliche Verantwortung von Unternehmen: Dokumentat ion der Ergebnisse einer Unternehmensbefragung der Bertelsmann Stiftung, Gu tersloh:Bertelsmann Stiftung.
Choi, D.Y. and Gray, E.R. (2008),Socially responsible entrepreneurs:What do they do to create and build their companies?, Business Horizons,51, 341-352.
Colley，J. (2007).How to plan and execute strategy：24steps to implement any corporate strategy successfully(1st ed.).New York,NY：McGraw-Hill.
Creswell, J.W(1998)Qualitative inquiry and research design：choosing among 5 traditions CA：Sage.
Day.G.S, and Wensley, R(1998).Assessing advantage：framework for diagnosing competitive superiority, Journal of Marketing.52,1-20.
Dimingo,E.P. (1998).The fine art of positioning.The Journal of business strategy,34-38.
Epestein, M.J.(2008), Making Sustainability Work: Best practices in managing and measuring corporate social,environmental, and economic impacts.
Epstein, M.J. and Roy, M.J. (2001),Sustainability in Action: Identifying and Measuring the Key Performance Drivers, Long Range Planning, 34, pp.585–604.
Figge, F. and Schaltegger, S. (2000).What is stakeholder value ?Developing a cat chphrase into a benchmarking tool, University of Lüneburg/Pictet/In association with United Nations Environment Program (UNEP).
Fleisher,C.S.&Bensoussan,B.E. (2003).Strategic and competitive analysis：Methods and techniques for analyzing business competition(1st ed.)Upper Saddle River,NJ：Prentice Hall.
Galbreath, J. (2006). Corporate social responsibility strategy: Strategic options, global considerations. Corporate Governance, 6(2), 175-187.
Hansen, U. (2004), Gesellschaftliche Verantwortungals Business Case : Ansa tze , Defizite und Perspektiven der deutschsprachigen Corporate Social Responsibility zu mehr Engagement, (eds) U. Schneider and P. Steiner. (1st ed.), pp. 59–83. Gabler, Wiesbaden.
Heslin, P.A. and Ochoa, J.D. (2008) Under s tanding and developing strategic corporate social responsibility,Organizational Dynamics, 275, doi:10.1016.
Heal, G. (2005), Corporate social responsibility: An economic and financial framework, The Geneva Papers on Risk and Insurance, Issues and Practice, 30(3), pp. 387–409.
Jauch,L.R.and Glueck,W.F (1989).strategic manaemant and business policy,London：McGraw-Hill.
Kong,N., Salzmann, O., Steger, U., and Ionescu-Somers, A. (2002), Moving business/industry towards sustainable consumption: The role of NGOs,European Management Journal, 20(2),pp. 109–127.
Kolter.P(1997)Marketing management：Analysis,planning,implementation and control
.U.S.A：Prentice-Hall,Inc.
Maggard.J.P (1976)positioning revisited,Journal of Marketing.63-70.
Morsing, M. (2006). Conference Paper at International Conference on CSR in Small and Medium Sized Enterprises, Denmark: Copenhagen Business School.
Nielinger,O.(2003).Wirtschaft und Nichtregierungsorganisationen: Eine Liaison mZukunft?Nord-Sud aktuell,17(1), pp. 126–136.
Porter,M.E.＆Kramer,M.R. (2011).Creating shared value.Harvard Business Review,（53）， 112-127.
Porter, M.E. and VanderLinde, C.(1998),.Green and competitive on competition, Harvard Business School,Boston, pp. 351–375.
Porter,M.E. (1980)Competitive strategy ：Techniques for analyzing industries and competitors. New York, NY：Free Press.
Porter,M.E. (1996).What is strategy？Harvard Business Review，74 (6),61-78.
Porter,M.E.＆Kramer,M.R. (2002).The competitive Advantage of Corporate Philanthropy. Harvard Business Review.Dec.2002.
Porter,M.E.＆Kramer,M.R. (2006).Strategy and society The Link Between Competitive Advantage and Corporate Social Pesponsibility. Harvard Business Review, (4),2-19.
Rondinelli, D. A. and London , T.(2002), Stakeholder and corporate Responsibilities in cross – sectoral environmental collaborations: Building value, legitimacy and trust, In Unfolding stakeholder thinking: Theory responsibility and engagement, (eds) J. Andriof, S.Waddock, B. Husted and S. Sutherland Rahman, pp. 201-215. Greenleaf ,Sheffield.
Schaltegger, S. and Burritt, 41. R. (2005).In The international yearbook of environmental and resource economics 2005/2006: A survey of current issues, Corporate sustainability, pp. 185–222.
Trout,Jack and Rivkin,Steve (1996).The new positioning：the latest on the world’s#1 business strategy.Mcgraw-Hill Companies,Inc.
Turban, D.B. and Greening, D.W. (1997),Corporate social performance and organizational attractiveness to prospective employees, Academy of Management Journal, 40(3), pp. 658-672.
Werther,Jr.W.B.and Chandler,D(2005).Strategic Corporate Social ResponsibilityStakeholders in a Global Environoment.Sage Publications.London UK.
Weber, M. (2008), The business case for corporate social responsibility: A company level measurement approach for CSR, European Management Journal,doi:10.1016.
Yin,R.K (1994)Case study research：Design and methods.N.Y.：SAGE publications.