戈立秀 (2007)。部落客之資訊蒐集與分享行為之研究 (未出版碩士論文)。國立臺灣大學,臺北市。古必鵬 (2008)。網路社群資訊分享行為之探討:以 GOGOBOX 網路社群平台為例 (碩士論文)。世新大學,臺北市。田倩惠 (2008)。國會助理立法資訊尋求行為之研究(碩士論文)。國立臺灣大學,臺北市。江義平、賴欣怡 (2014)。網路社群媒體使用者資訊分享行為探究。創新與管理,11(1),23-51。李東展 (2005)。喬丹商品收藏迷的資訊尋求行為研究 (未出版碩士論文)。世新大學,臺北市。李郁雅 (2000)。研究歷程中情境與資訊行為之探索:以植物分類學為例 (未出版博士論文)。國立臺灣大學,臺北市。李銘薰 (2009)。電腦與數位3C專業虛擬社群知識分享之影響因素研究。教育資料與圖書館學,46(3),377-401。
金立印 (2007)。虛擬品牌社群的價值維度對成員社群意識,忠誠度及行為傾向的影響。管理科學,20(2),36-45。
邱妤姍 (2012)。考量新品及二手品供應商對炫耀性商品之定價模式 (未出版碩士論文)。國立成功大學,臺南市。吳明清 (1994)。教育研究-基本觀念與方法之分析。台北市:五南圖書出版公司。
吳泓儒 (2012)。社群資訊分享模式之研究-正向情感之干擾分析 (未出版碩士論文)。南臺科技大學,台南市。吳瑛茵 (2008)。產品稀少性和消費者獨特性需求對購買意願之影響 (未出版碩士論文)。國立成功大學,臺南市。吳俞菁 (2009)。旅遊管理對綠色旅館認知,態度及行為之研究 (未出版碩士論文)。銘傳大學,臺北市。吳素雲、陳美純 (2014)。社群網站之資訊分享及參與程度對關係資本之研究 (未出版碩士論文)。萬能科技大學,桃園市。
吳欣純 (2012)。社群網站使用者使用動機、資訊驗證態度、資訊可信度感知與資訊分享行為之研究-以Facebook網站為例(碩士論文)。國立交通大學,新竹市。吳美美 (1996)。在新時空座標中的圖書館功能─談資訊素養教育。圖書館學與資訊科學期刊,22(2),29-52。汪志堅、賴正育 (2006)。以社會資本觀點探討虛擬社群成員之知識分享動機。教育資冊與圖書管理學,43(4),487-508。
何金原、王秉鈞 (1999)。虛擬社群代幣之研究。網際網路學會,5(1),25-49。
林育弘 (2014)。寡佔市場下,炫耀性商品之競爭分析(未出版碩士論文)。國立中興大學,臺中市。林信成 (2006)。虛擬社群的知識分享:比較中文維基百科與 Yahoo!奇摩知識家,傳播管理學刊,7(3),127-148。
林亮雯 (2009)。James S. Coleman社會資本論及其教育應用-TEPS之檢證 (未出版碩士論文)。國立臺灣師範大學,臺北市。林珊如 (2003)。大學教師網路閱讀行為之初探。圖書與資訊學刊,1(1),75-92。
林嘉芳 (2004)。企業員工知識分享行為之探討-以中華電信南區分公司為例 (未出版碩士論文)。國立中山大學,高雄市。林威霖 (2007)。廠商限量策略與消費者購買決策:限量訊息分析 (未出版碩士論文)。東吳大學,臺北市。葉乃靜 (2005)。探索Web2.0環境下圖書館的異質知識服務。圖書與資訊學刊,1(64),61-67。周怡彣 (2013)。臉書活躍使用者:個人差異與資訊分享行為之研究 (未出版碩士論文)。長庚大學,桃園市。周怡璇 (2008)。品牌知名度、商品稀有性及消費者獨特性需求態度之影響-以限量背包為例 (未出版碩士論文)。國立政治大學,臺北市。柯秀佳 (2014)。從使用與滿足理論探索影響臉書使用者持續使用地標打卡之意圖的因素 (未出版碩士論文)。朝陽科技大學,臺中市。
施文玲 (2006)。教師導入數位化教學之理論模式。生活科技教育,39(6),30-36。
胡幼慧 (2003)。質性研究:理論,方法及本土女性研究實例。臺北市:巨流出版社。
俞菁 (2012)。社群媒體中的自我揭露-以Facebook為例 (未出版碩士論文)。國立交通大學,新竹市。
凌瑋育 (2005)。分享或不分享?知識分享動機與知識類型之影響研究 (未出版碩士論文)。國立中央大學,桃園市。高麗娟、黃光獻 (2014)。體育運動質性資料分析方法。體育學報,47(2),159-177。張雅涵 (2009)。青少年資訊分享的態度 (未出版碩士論文)。國立中央大學,桃園市。許鈞閔 (2012)。 Y世代消費者購買 NBA 明星代言鞋炫耀價值與購買動機之研究 (未出版碩士論文)。國立臺灣師範大學,臺北市。黃淑媛 (2009)。高中圖書館人員專業知能影響教師備課歷程中的資訊需求與資訊尋求行為之研究 (未出版碩士論文)。國立中興大學,臺中市。陳家豪 (2014)。玩具消費與收藏行為之研究-以變形金剛為例 (未出版碩士論文)。中原大學,桃園市。陳宗欽 (2009)。大型機台集換式卡片遊戲之玩家參與動機與收藏行為初探研究─ 以三國志大戰為例 (未出版碩士論文)。元智大學,桃園市。陳志萍 (2008)。精進網路研究方法:網路民族誌。圖書資訊學研究,2(2),1-15。陳靖旻 (2008)。影響虛擬社群成員知識分享因素之探討-社會資本理論觀點 (未出版碩士論文)。國立中央大學,桃園市。陳向明 (2004)。社會科學質的研究。台北市:五南圖書出版有限公司。
陳曉莉 (2009)。知識共享的激勵機制研究。情報探索,4(1),6-7。
陳柏章 (1988)。教育研究方法的新取向。台北市:南宏圖書。
陳哲賢 (2007)。探討虛擬社群之知識分享行為:以線上遊戲社群為例。電子商務研究,5(1),55-80。
陳詠瑜 (2007)。日籍遊客之人格特質、旅遊風險知覺與資訊蒐集之研究 (未出版碩士論文)。中國文化大學,台北市。張展嘉 (2013)。影響臉書資訊分享隱私行為之研究 (未出版碩士論文)。中國文化大學,台北市。黃翊瑄 (2011)。遊戲虛擬社群的資訊分享行為研究 ─以巴哈姆特魔獸世界版為例 (未出版碩士論文)。國立臺灣師範大學,臺北市。
黃皓傑 (2002)。線上社區資訊共享與交換行為之研究:以MP3論壇網站為例。國立中正大學,嘉義縣。
康耕輔 (2010)。為什麼網友會在消費社群網站上分享?探討知覺同質性, 團體認同與消費資訊分享行為 (未出版碩士論文)。世新大學,台北市。
萬榮水、梁瑞文 (2007)。虛擬社群形成之意義及其衡量指標之探討: 以網路書店為例. 資訊社會研究,13(1),295-317。楊宜蓁 (2008)。台北市古亭國小中年級學童資訊分享行為研究 (未出版碩士論文)。世新大學,臺北市。楊堤雅 (2000)。網際網路虛擬社群成員之角色與溝通互動之探討 (未出版碩士論文)。國立中正大學,嘉義市。廖宜恒 (2010)。我國軍事部門知識分享行為之研究 (未出版碩士論文)。大同大學,臺北市。潘慧玲 (2003)。教育研究的取徑:概念與應用。臺北市:高等教育。
蔡南強、黃明居 (2009)。認知風格與問題類型對青少年網路資訊尋求表現的影響 (未出版碩士論文) 。交通大學,新竹市。蔡顯童、邱雅鈴 (2011)。虛擬社群行為研究:中介效果與干擾效果之探討。管理評論,30(4), 97-117。蔡至欣、賴玲玲 (2011)。虛擬社群的資訊分享行為。圖書資訊學刊,9(1),163-166。蔡至欣 (2011)。虛擬社群資訊分享行為—以美容社群為例(碩士論文)。淡江大學,新北市。蔡佳妃 (2013)。雲林縣國中教師網路社群資訊分享行為之研究-以社群網站Facebook為例(碩士論文)。國立雲林科技大學,雲林縣。劉煌裕 (2012)。開南大學教師資訊需求與資訊尋求行為之研究(未出版之碩士論文)。國立臺灣大學,臺北市。劉信妤 (2011)。社群網站中使用者自我揭露行為之研究(未出版碩士論文)。長庚大學,桃園市。樊祖燁 (2013)。社群網站之網站品質、關係品質與資訊分享意願對忠誠度影響之研究:以Mobile01為例。環球科技人文學刊,17,5-12。
謝子樵 (2009)。網路使用行為,心理特性對網路沉迷現象之影響 (未出版碩士論文)。國立臺灣師範大學,臺北市。
Altman, I., Taylor, D. A. (1973). Social penetration: The development of interpersonal relationships. New York, NY:Holt, Rinehart & Winston.
Armstrong, A. G., Hagel, J. (1997). Net Gain–Expanding markets through virtual communities. Boston, MA: Harvard Business Review Press
Bao, X., Bouthillier, F. (2007). Information Sharing: As a Type of Information Behavior. McGill University Canada. Retrieved from http://www.cais-acsi.ca/proceedings/2007/bao_2007.pdf
Baym, N. K. (1995). The performance of humor in computer‐mediated communication. Journal of Computer‐Mediated Communication, 1(2), 5-10.
Bellamy, R. V. (1998). The evolving television sport marketplace. London, UK: Routledge.
Berg, B. L. (1998). Qualitative Research Methods for the Social Sciences (4th ed.). Boston, MA: Allyn and Bacon.
Blackwell, R. D., Miniard, P. W., & Engel, J. F. (2001). Consumer behavior. Fort Worth, MA: Harcourt College.
Brehm, J. W. (1966). A theory of psychological reactance. New York, NY: Academic Press.
Brehm, J. W., Brehm, S. S. (1981). Psychological reactance: A theory of freedom and control. San Diego, CA: Academic Press.
Brock, T. C. (1968). Implications of commodity theory for value change. Psychological foundations of attitudes, 26(5), 243-275.
Bozzolo, A. M., Brock, T. C. (1992). Unavailability effects on message processing: A theoretical analysis an empirical test. Basic and Applied Social Psychology, 13(1), 93-101.
Chen, Z. (2003). A conceptual model of perceived customer value in e‐commerce: A preliminary investigation. Psychology & Marketing, 20(4), 323-347.
Chiu, C. M. (2006). Understanding knowledge sharing in virtual communities: An integration of social capital and social cognitive theories. Decision support systems, 42(3), 1872-1888.
Choo, C. W., Detlor, B., & Turnbull, D. (2000). Information seeking on the Web: An integrated model of browsing and searching. first monday, 5(2), 31-51.
Cho, S. H. (2007). Effects of motivations and gender on adolescents' self-disclosure in online chatting. CyberPsychology & Behavior, 10(3), 339-345.
Chris, M., Miriam, M., Kevin, O. (1999). Making real of virtual community. Edinburgh, UK:Pricewalerhouse Coopers.
Chryssochoou, X., Breakwell, G. M. (2000). The distinctiveness principle: Identity, meaning, and the bounds of cultural relativity. Personality and Social Psychology Review, 4(4), 337-354.
Cialdini, R. B. (1985). Imagining can heighten or lower the perceived likelihood of contracting a disease the mediating effect of ease of imagery. Personality and Social Psychology Bulletin, 11(1), 118-127.
Coleman, J. S. (1988). Social Capital in the Creation of Human Capital. The American Journal of Sociology, 94, 95-120.
Constant, D., Kiesler, S., & Sproull, L. (1994). What's mine is ours, or is it? A study of attitudes about information sharing. Information systems research, 5(4), 400-421.
Crabtree, B. F., Miller, W. L. (1999). Doing qualitative research. Los Angels, CA:Sage Publications.
Davis, F. D. (2005). Perceived Usefulness, Perceived Ease of use, and User Acceptance. MIS Quarterly, 13(3), 319-340.
Derlega, V. J. (1993). Effects of gender role expectations on the social support process. Journal of Social Issues, 49(3), 175-190.
Derlega, V. J., Grzelak, J (1979) Appropriateness of self-disclosure. Self-disclosure: Origins, patterns, and implications of openness in interpersonal relationships, 5(1), 151-176.
Dervin, B. (1976). Useful theory for librarianship: Communication, not information. Drexel Library Quarterly, 13(3), 16-32.
Dindia, K. (2000). Sex differences in self-disclosure, reciprocity of self-disclosure, and self-disclosure and liking: Three meta-analysis reviewed.Balancing the secrets of private disclosures, 112, 21-36.
Dixon, N. M. (2000). Common knowledge: How companies thrive by sharing what they know. Boston, MA: Harvard Business School Press.
Dubois, B., Paternault, C. (1995). Understanding the world of international luxury brands: the dream formula. Journal of Advertising research, 35(4), 69-77.
Elias, N., Scoton, J. L. (1974). Cohesion, conflict and community character. The sociology of community. London, UK:Franck cass.
Erdelez, S. (1997). Information encountering: a conceptual framework for accidental information discovery. In Proceedings of an international conference on Information seeking in context, 5(1), 412-421.
Fernback, P. J. (1991). Tensile properties of high-purity nickel stressed in alkali metal environments. Journal of materials science, 26(15), 4008-4021
Ford, G. (1973). Progress in documentation: research in user behaviour in university libraries. Journal of documentation, 29(1), 85-106.
Fromkin, H. L., Snyder, C. R. (1980). The search for uniqueness and valuation of scarcity. In Social exchange (Unpublished doctoral dissertation). Purdue University, West Lafayetee, IN.
George, A. (2006). The diffusion of virtual communities in health care: concepts and challenges. Patient education and counseling, 62(2), 178-188.
Gierl, H., Plantsch, M., Schweidler, J. (2008). Scarcity effects on sales volume in retail. The International Review of Retail, Distribution and Consumer Research, 18(1), 45-61.
Glesne, C. (2006). Making words fly: Developing understanding through interviewing, Boston, MA: pearson Education.
Guba, E. G., Lincoln, Y. S. (1994). Competing paradigms in qualitative research. Handbook of qualitative research, 2, 163-194.
Hagel, J., Armstrong, A. (1997). Net gain: Expanding markets through virtual communities. Boston, MA: Harvard Business Press.
Hanson, S. (2000). Gender, family, and science: Influences on early science training and career choices. Journal of Women and Minorities in Science and Engineering, 6, 169-187.
Hendriks, P. (1999). Why share knowledge? The influence of ICT on the motivation for knowledge sharing. Knowledge and process management, 6(2), 91.
Hollenbaugh, E. E. (2010). Personal journal bloggers: Profiles of disclosiveness. Computers in Human Behavior, 26(6), 1657-1666.
Jones, S. (1995). Understanding community in the information age. London: Sage.
Jung, J. M., Kellaris, J. J. (2004). Cross‐national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure. Psychology & Marketing, 21(9), 739-753.
Kaiser, H. F. (1974). An index of factorial simplicity. Psychomerika, 39, 31-36.
Kastanakis, M. N., Balabanis, G. (2012). Between the mass and the class: Antecedents of the “bandwagon” luxury consumption behavior. Journal of Business Research, 65(10), 1399-1407.
Katz, M., Shapiro, C. (1986). Technology adoption in the presence of network externalities, Journal of Political Economy, 94, 822-841.
Kozinets, R. V. (1997). ''I want to believe'': A netnography of the X-Philes' subculture of consumption. Advances in consumer research, 24, 470-475.
Kwok, J. S., Gao, S. (2004). Knowledge sharing community in P2P network: a study of motivational perspective. Journal of knowledge Management, 8(1), 94-102.
Lee, D. H. (2008). Voluntary self‐disclosure of information on theInternet: A multimethod study of the motivations and consequences of disclosing information on blogs. Psychology and Marketing, 25(7), 692-710.
Lee, F. S., Vogel, D., & Limayem, M. (2003). Virtual community informatics: A review and research agenda. JITTA: Journal of Information Technology Theory and Application, 5(1), 47.
Lenhart, A., Fox, S. (2006). Bloggers: A portrait of the Internet’s new storytellers. Pew Internet & American Life Project, 12(2), 35-49.
Li, G, Kambele, Z. (2012). Luxury fashion brand consumers in China: Perceived value, fashion lifestyle, and willingness to pay. Journal of Business Research, 65(10), 1516-1522.
Lord, A. M. (2002). Virtual communities and mission. Evangelical Review of Theology, 26(3), 196-207.
Lynn, M. (1991). Scarcity effects on value: A quantitative review of the commodity theory literature. Psychology and Marketing, 8(1), 43-57.
Marchionini, G., Maurer, H. (1995). The roles of digital libraries in teaching and learning. Communications of the ACM, 38(4), 67-75.
Marshall, C. C., & Bly, S. (2004, June). Sharing encountered information: digital libraries get a social life. Proceedings of the 2004 Joint ACM/IEEE Conference on Tucson, AZ.
Mason, T. (1996). Our Stephen and our Harold: Edwardian footballers as local heroes. London, UK: Frank Cass.
Miller, A. N.(2007). Factors Leading to Self-Disclosure of a Positive HIV Diagnosis in Nairobi, Kenya People Living With HIV/AIDS in the Sub-Sahara. Qualitative health research, 17(5), 586-598.
O’Class, A., Forst, H. (2002). Status brand: Examining the effect of non-product-related brand association on status and conspicuous consumption. The Journal of Product and Brand Management, 11(2), 67-86.
Park, N. (2011). Effects of self-disclosure on relational intimacy in Facebook. Computers in Human Behavior, 27(5), 1974-1983.
Pornsakulvanicha, V. (2008). The influence of dispositions and Internet motivation on online communication satisfaction and relationship closeness. Computers in Human Behavior, 24(5), 2292-2310
Preissle, J., Tesch, R. (1993). The role of theory in the research process. San Diego, CA:Academic Press.
Rheingold, H. (1993). The virtual community: Finding commection in a computerized world. London, UK:Secker & Warburg.
Rioux, K. S. (2004). Information acquiring-and-sharing theory in internet-based environments: An exploratory study of individual user behaviors (Unpublished doctoral dissertation), The University of Texas at Austin, Austin, TX.
Saloner, G., Shepard, A. (1995). Adoption of technologies with network effects: an empirical examination of the adoption of automated teller machines. Journal of Economics, 26(3), 479–501.
Savolainen, R. (1999). The role of the internet in information seeking: Putting thenetworked services in context. Information Processing and Management, 35,769-771.
Schmutte, P. S., Ryff, C. D. (1997). Personality and well-being: Reexamining methods and meanings. Journal of Personality and Social Psychology, 73, 540-559.
Schwandt, T. A. (2001). Dictionary of qualitative inquiry (2nd ed.). Thousand Oaks, CA: Sage.
Sonnenwald, D. H. (2005). Challenges in sharing information effectively: examples from command and control. Information Research, 11(4), 10.
Spindler, R. J. (1960). Franck-Condon factors based on RKR potentials with applications to radiative absorption coefficients. Journal of Quantitative Spectroscopy and Radiative Transfer, 5(1), 165-204.
Talja, S., Hansen, P. (2006). Information sharing. In New directions in human information behavior. 8(1), 113-134.
Taylor, R. S. (1991). Information use environments. Progress in communication sciences, 10(217), 55.
Tulloch, J., Jenkins, H. (1995). Science fiction audiences: Watching doctor who and star trek. Oxford, UK: Psychology Press.
Tuominen, K., Savolainen, R. (1997). A social constructionist approach to the study of information use as discursive action. London, UK: Taylor Graham Publishing
Veblen (1899). The theory of the leisure class. Boston, MA: Houghton Mifflin.
Verhallen, T. M. (1982). Scarcity and consumer choice behavior, Journal of Economic Psychology, 2, 229-321.
Verhallen, T. M., & Robben, H. S. (1994). Scarcity and preference: An experiment on unavailability and product evaluation. Journal of economic psychology, 15(2), 315-331.
Vigneron, F., Johnson, L. W. (1999). A review and a conceptual framework of prestige-seeking consumer behavior. Journal of Marketing Science Review, 99(1), 127-135.
Wang, Y., Fesenmaier, D. R. (2004). Towards understanding members’ general participation in and active contribution to an online travel community. Tourism management, 25(6), 709-722.
Wasko, M. M. (2000). “It is what one does”: why people participate and help others in electronic communities of practice. The Journal of Strategic Information Systems, 9(2), 155-173.
Whitson, D. (1998). Circuits of promotion: media, marketing and the globalization of sport. (Wenner ed.). London, UK: Routledge.
Wicklund, R. A. (1974). Direct and implied social restoration of freedom. Potomac, MD: Lawrence Erlbaum.
Wilkgren, M. (2003). Everyday health information exchange and citation behaviour in Internet discussion groups. The New Review of Information Behaviour Research, 4(1),225-239.
Wilson, T. D. (2000). Human information behavior. Information Science, 3(2), 49-55.
Wiedmann, K. P., Hennigs, N., & Siebels, A. (2007). Measuring consumers’ luxury value perception: A cross-cultural framework. Academy of Marketing Science Review, 7(7), 333-361.
Wright, K. B., Bell, S. B. (2003). Health-related support groups on the Internet: Linking empirical findings to social support and computer-mediated communication theory. Journal of Health Psychology, 8(1), 39-54.
Worchel, S., Lee, J., Adewole, A. (1975). Effects of supply and demand on ratings of object value. Journal of Personality and Social Psychology, 32(5), 906.
Worchel, S. (1992). Beyond a commodity theory analysis of censorship: When abundance and personalism enhance scarcity effects. Basic and Applied Social Psychology, 13(1), 79-92.