臺灣博碩士論文加值系統

臺灣耐磨陶瓷產業發展起源於1960 年代，至今已經過了四十餘年。在這段期間中，新材料的出現引發了多次的產品變革。然而臺灣的製造、燒結技術源自於日本、歐洲等先進國家，因此耐磨陶瓷製造商透過新機械設備和新材料的引進、經銷與品管學習到技術及產品知識，並結合過去在市場上的經驗累積，發展出滿足市場需求的產品線，如今，耐磨陶瓷也是科技業製程很重要的一環。
I、本研究探討技術演進到產品線發展，通過廠商觀點和文獻，了解耐磨陶瓷製造業在科技業的材料用途，以及供應鏈、技術和陶瓷歷史的關係。文獻指出市場的需求在過去幾年不斷增加，尤其是電子產品。新技術和革命性的新產品，是先進國家的企業指標。當新的技術，以及產品製造專業知識被轉移到特定區域的公司時（例，台灣）;區域性公司將可提供更便宜的產品給全球與區域性市場客戶。由區域公司提供的產品可分為標準化/非標準化的。標準化產品的技術和訣竅首先從全球企業轉移至地區公司;而非標準化的產品則被一些區域公司製造，他們提高技術和知識來改善他們的生產線。基本上，標準化的產品由全球性廠商提供，而非標準化的產品則由區域性與全球性公司來滿足客戶需求。因此，區域性公司面臨差異化市場下如何利用自家產品來應付客戶多變的產品需求。
II、這項研究是分析耐磨耗陶瓷生產企業，隆池為本研究之個案公司。個案公司為台灣高品質耐磨陶瓷製造公司，產品大多銷售至日本、韓國以及東南亞等國家。個案公司創立於2005年，是由1960年代的一個陶瓷公司分支轉型而成立，轉型的過程中選定方向為滿足電子科技產業的高品質耐磨陶瓷。個案公司透過與全球耐磨陶瓷生產企業的技術合作，提升自身產品技術的能力，才能滿足電子製造業對耐磨陶瓷的需求。此研究總結技術進步與耐磨耗陶瓷製品的演變，以及區域和全球公司之間的相互關係與特性。
III、本研究記錄之個案公司，其主力商品為陶瓷耐磨球之氧化鋁。但新一代產品氧化鋯因特殊用途要求不得滲入氧化鋁。氧化鋯擁有較佳的利潤而被現今全球性廠商大量生產，個案公司面臨氧化鋁球生產技術與專業知識皆由日本知名大廠轉移之情況：該大廠一方面提供技術支援與原料而成為個案公司之供應商，並且將部分訂單交由個案公司代工，因此成為同時身兼個案公司供應鏈上下游之重要角色。身為區域性公司，個案公司開始收集氧化鋯專業知識與生產技術之突破，以尋求未來發展。個案公司之市場基於與該大廠合作關係，一方面個案公司銷售產品至大廠，並且藉由大廠銷售至其它客戶，如台灣、日本、中國之科技公司。在這三個市場中，中國無疑是最大的一個；然而中國耐磨陶瓷製造業仍處於較低水準。對於高品質耐磨陶瓷之需求，部分需從日本和台灣進口。只要個案公司可以在耐磨陶瓷供應鏈有效地履行其生產技術和專業知識學習策略，應當能夠發揮區域性公司在產業供應鏈之重要角色。

The Taiwan anti-abrasion ceramics industry has been developed since 1960s. During the past forty years, the products have been evolved many times because of the engagement of new materials. However, the anti-abrasion ceramics technologies in Taiwan were originally from Japan, and Europe. Based on the imported equipment and materials, the manufacturers of anti-abrasion ceramics in Taiwan learn the knowledge of materials and production skills from those foreign countries. Nowadays, one of the most important applications for anti-abrasion ceramics products is dedicated to some important steps in electronics manufacturing.

I. This research probes technology evolution to product lines’ developing through the perspective of the manufacturers. The literature and industry review are given for anti-abrasion ceramics manufacturing in the electronics industry to explore the relationships of materials, supply chains and technologies along the changing history of ceramics. The evidence shows that the demand of market is increasing for the past few years especially for electronics manufacturing. The innovations of new technologies and products are globally led by advanced countries’ companies. The new technologies as well as products manufacturing know-how are transferred to the companies in the regional countries (e.g., Taiwan); the regional companies then provide products to both global and regional clients with relative cheaper prices. The products provided by the regional companies can be classified into standardized/non-standardized ones. The technology and know-how of standardized products are first transferred from the global companies to regional companies; then, non-standardized products are generated by some regional companies after they are able to improve the technology and know-how in their manufacturing lines. Basically, the standardized products are supplied for the fundamental needs from the global, but the non-standardized products are to satisfy the advanced needs from both regional and global companies. This is also how regional companies differentiate their markets by coining their products into the manufacturing needs of their manufacturing clients.

II. This research is to analyze an anti-abrasion ceramics manufacturer, Long.Chyr as the case company in the thesis. The case company manufactures high-quality anti-abrasion ceramics with its markets in Taiwan, Japan, Korea as well as Southeast Asia. Starting the business in 2005, the case company can be considered as an offspring of an older company which has been established since 1960s. Based on the past experience with the older company, the case company defines itself to satisfy the anti-abrasion ceramics requirements from electronics manufacturing companies. To do so, the case company promotes its ability of product technologies through technical cooperation with global anti-abrasion ceramics manufacturer. This research summaries the characteristics of the anti-abrasion ceramics products evolution along the technology changing, and the relationship between the regional and the global companies.

III. According to the study of the case company, the main stream of the mainstream of global anti-abrasion ceramics is Alumina Ball products, but a newer generation product, Zirconia Ball, is dedicated for some special uses which cannot mix alumina impurity. Nowadays, Zirconia Ball with a higher profit margin is developed and mass manufactured by global companies. The technology and manufacturing know-how of Alumina Ball have been transferred from a global company to the case company; the global company plays a technology source for the case company in the upstream of the supply chain, and also plays as a downstream buyer of the chain. For Zirconia Ball, it is reasonable to see that as a regional company, the case company starts gathering the technology knowledge as well as the manufacturing know-how for its future development. The market along the supply chain shows that the case company supplies its products to the global company and then the global company utilizes the products to sell its own products to electronic companies in Japan, Taiwan, China, etc. Among the three markets, China is definitely the largest one. However, the anti-abrasion ceramics manufacturing in China is still at the lower level. For those high-quality Wear Balls, China needs to rely on the imported products from Japan and Taiwan. As long as the case company can perform its learning strategy effectively for both technology and manufacturing know-how in the anti-abrasion ceramics supply chain, it shall be able to play an important role as a regional company along the chain.

摘要 ii
目錄 vii
表目錄 ix
圖目錄 x
第一章 緒論 1
1.1 研究動機與背景 1
1.2 研究目的 7
1.3 研究範圍與限制 8
1.4 研究流程 8
1.5 論文架構 11
第二章 文獻回顧 12
2.1 陶瓷的演進 12
2.2 陶瓷供應鏈 15
2.3 技術演進 17
2.4 產品材料之特性 27
第三章 研究方法 33
3.1 研究方法 33
3.2 研究方向 36
3.3 研究對象 37
第四章 個案分析 39
4.1全球耐磨陶瓷產業概況 39
4.2台灣隆池公司的緣起與發展歷程 45
4.3 深度訪談 51
第五章 結論與建議 54
參考文獻 56
附錄A 59
附錄B 67
表目錄
表 4-1 全球半導體、面板之耐磨陶瓷需求概況 42
表 4-2 全球陶業之耐磨陶瓷需求概況 42
表 4-3 全球礦物之耐磨陶瓷需求概況 42
表 4-4 全球化工之耐磨陶瓷需求概況 43
表 4-5 高溫隧道窯和梭子窯之比較 49
圖目錄
圖 1-1 研究流程圖 10
圖 2-1 銷售流程圖 17
圖 2-2 定義核心能力的三步驟 23
圖 2-3 技術策略構面 25
圖 2-4 技術策略與競爭策略關係圖 26
圖 2-5 生產耐磨陶瓷所需原料 27
圖 4-1 耐磨陶瓷主要之銷售途徑 41
圖 4-2 全球主要各大耐磨陶瓷製造公司及產能狀況 44
圖 4-3 全球耐磨陶瓷需求概況 45
圖 4-4 製造流程圖 46

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