臺灣博碩士論文加值系統

本研究論文之研究目的在於了解國營企業如何國際化、了解國營企業國際化的市場進入策略、了解國營企業國際化的佈局之整合與平衡。本研究論文藉由國際化理論學理、國際化策略意涵及國營企業國際化等進行文獻回顧。透過個案研究法，以台灣中國石油公司為研究個案，並根據研究分析結果，發展出了三個命題﹕命題一、國營企業的國際化策略是一個循序漸進的過程；命題二、國營企業通常採取合資方式作為國際化市場進入的主要策略；命題三、國營企業的國際化策略可在國家政策與國際化策略意涵之下平衡進行。本研究結果亦提供國營企業之國際化研究在學術上的貢獻。

The purposes of this thesis include understanding how state-owned companies conduct internationalization, what their international market entry strategies, and how they integrate and balance the configuration of internationalization. Depending on the literature review of internationalization theories, the content of internationalization strategies, and the practice of state-owned companies’ internationalization, this study uses the case study and adopts CPC Corporation as the empirical case to develop three propositions. These three propositions assert that the internationalization strategy of state-owned companies is a sequential process, that state-owned companies often use joint venture as a means to enter foreign markets, and that the internationalization strategy of state-owned companies and national policies could be balanced. The results of this study contribute to the research on the internationalization strategy of state-owned companies.

第一章 緒論 ………………………………………………………………… 1
第一節 研究背景 …………………………………………………… 1
第二節 研究目的 ………………………………………………………… 3
第三節 研究範圍與對象………………………………………………………… 4
第四節 研究流程………………………………………………………… 5
第二章 文獻回顧與探討 ……………………………………………………………… 6
第一節 國際化理論 ……………………………………………………………… 7
第二節 國際化策略意涵……………………………………………………… 10
第三節 國營企業與國際化策略……………………………………… 13
第三章 研究方法 ……………………………………………………………… 16
第一節 設計研究架構……………………………………………………… 16
第二節 個案研究方法…………………………………………………… 17
第三節 研究對象 ………………………………………………………… 18
第四章 研究分析與結果………………………………………………………… 21
第一節 台灣中油公司國際化歷程……………………………………………… 21
第二節 台灣中油公司國際化策略…………………………………………………… 30
第五章 研究結論與建議……………………………………………………………… 32
第一節 研究結論 …………………………………………………………………… 32
第二節 研究建議 …………………………………………………………………… 34
參考文獻 ………………………………………………………………………………… 35

中文文獻
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3. 台灣中油公司(2013)，《永續發展報告書》，台北市: 台灣中油公司。
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