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研究生:艾瓊安
論文名稱:自由共享經濟主流的商業模式之經濟分析與比較研究
論文名稱(外文):Economic Analysis and Comparison of the Main Leaders in Freelancing Shared Economy Business Models
指導教授:林耀南林耀南引用關係
指導教授(外文):LIN, YAO-NAN
口試委員:黃愷平賴祥蔚
口試委員(外文):HUANG, KAI-PINGLAI, HSIANG-WAI
口試日期:2018-03-22
學位類別:碩士
校院名稱:輔仁大學
系所名稱:國際創業與經營管理學程碩士在職專班
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2018
畢業學年度:106
語文別:英文
論文頁數:34
中文關鍵詞:自由工作共享經濟共享經濟商業模式協同消費
外文關鍵詞:Freelancingshared economiessharing economies business modelscollaborative consumption
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After the economic crises the world is experiencing a huge change which will lead to a new economic model. Now in the transition, our society is trying to design a new model in which the management of the resources will be understood in a different way. The crash in 2007 was the beginning of the change. We need to consider ourselves intellectually very lucky, because now we are able to understand how a new model is being shaped.
After reading this thesis you are going to be able to identify some of the changes we as society are experimenting, how are we trying to design this new paradigm and how new companies are trying to manage the resources differently from before.
Furthering more, and entering in detail, you will understand the role of shared economies in the freelancing field and its contribution to the fight for unemployment, one of the most harmful macroeconomic indicators in the world right now. A comparison in between the main market leaders in this aspect will allow the reader to know which characteristics contribute to the unemployment fight.
Chapter I: Introduction 1
1.1-Background 1
1.2-Motivation 4
1.3-Thesis objective and outline 5
Chapter II: Literature Review 7
2.1-Economic Context 7
2.2-Recent Market Trends 9
2.3-Decreasing salaries in the world 10
2.4-Definition of sharing economies 12
2.4.1-Background in shared economies business models 14
2.4.2-Types of shared economies and collaborative consumption 15
2.4.3-Benefits in shared economies 16
2.5-Freelancing in shared economy business models. 19
Chapter III: Case Studies 20
3.1-Introduction and research method 20
3.2- Case 1: Fiverr 20
3.3- Case 2: Upwork 22
3.4- Case 4: Toptal 23
Chapter IV: Results 25
4.1-Which is the platform able to scope the largest majority of freelancers? 25
4.2-Which is the platform adding more value in terms of income for the contractors and freelancers? 26
4.3-Which platform the contractors trust the most? 28
Chapter 5: Conclusions 30
References 32
Cambridge. (2018). dictionary.cambridge.org. Retrieved from https://dictionary.cambridge.org/dictionary/english/freelance.

CSO. (may de 2016). cso.com.au. Retrieved from https://www.cso.com.au/mediareleases/27033/taking-uberization-to-the-field-disruption-is/.

Ertz, M., Durif, F., & Arcand, M. (2016). Academy of Marketing Studies Journal. Retrieved from https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2799862.

Ertz, M., Durif, F., & Arcand, M. (2016). papers.ssrn.com.

Ertz, M., Lecompte, A., & Durif, F. (2016). SSRN. Retrieved from https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2799910.

Fiverr, L. (Jan de 2018). Globe News Wiire. Retrieved from https://globenewswire.com/news-release/2018/01/24/1304508/0/en/Fiverr-Acquires-Professional-Freelance-SaaS-Platform-AND-CO-to-Provide-Its-Software-for-Free.html.

Geron, T. (November de 2012). Forbes.

Hakobyan, M. (February de 2017). business.com. Retrieved from https://www.business.com/articles/how-to-use-the-sharing-economy-to-benefit-your-business/.

Harvard Business School Club of New York. (March de 2011). Hbscny.org. Retrieved from http://www.hbscny.org/article.html?aid=587.

International Labour Organisation. (2017). Global Wage Report. International Labour Organisation.

Kumar, S. (July de 2015). Fortune.com. Retrieved from http://fortune.com/2015/07/20/uber-and-the-sharing-economy/.

Laurell, C., & Sandström, C. (2017). sciencedirect.

Lunden, I. (May de 2016). Retrieved from https://techcrunch.com/2015/05/05/elance-odesk-rebrands-as-upwork-debuts-slack-like-chat-platform/.


MarketWatch. (May de 2017). Marketwatch.com. Retrieved from https://www.marketwatch.com/story/toptal-delivers-the-top-three-percent-of-developers-worldwide-to-help-companies-address-the-shortage-of-elite-technical-talent-2015-04-30.

Owyang, J. (February de 2015). Venture Beat. Retrieved from https://venturebeat.com/2015/02/17/the-mobile-technology-stack-for-the-collaborative-economy/.

Rusli, E. (June de 2014). ottawacitizen.com.

Stephany, A. (2015). The Business of Sharing: Making it in the New Sharing Economy. Palgrave Macmillan.

Toptal. (January de 2018). Toptal.com. Retrieved from https://www.toptal.com/.

Tsotsis, A. (July de 2011). Wired. Retrieved from https://www.wired.com/2011/07/mf_taskrabbit/.

Upwork. (February de 2018). Upwork . Retrieved from https://www.upwork.com/.
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