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研究生:朱世玲
研究生(外文):Shih-Ling Chu
論文名稱:台灣壽險業公司績效之探討
論文名稱(外文):Investigating Firm Performance for the Life Insurance Industry in Taiwan
指導教授:倪衍森倪衍森引用關係
指導教授(外文):Yen-Sen Ni
口試委員:曹銳勤黃寶玉
口試日期:2015-06-23
學位類別:碩士
校院名稱:淡江大學
系所名稱:管理科學學系企業經營碩士在職專班
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2015
畢業學年度:103
語文別:中文
論文頁數:49
中文關鍵詞:公司績效財務因素人壽保險
外文關鍵詞:Firm PerformanceFinancial StatementsLife Insurance
相關次數:
  • 被引用被引用:4
  • 點閱點閱:232
  • 評分評分:
  • 下載下載:0
  • 收藏至我的研究室書目清單書目收藏:0
壽險公司之財務揭露日益受到重視,為消弭社會大眾及保險業間資訊取得的不對稱,以保障保戶與投資人權益,是以有「人身保險業辦理資訊公開管理辦法」實施,而且依該辦法規定,所有內容皆應公開,是以本研究乃是以台灣壽險公司為研究對象,來探討影響台灣壽險公司經營績效的重要因素,本研究發現保單繼續率愈高、各種責任準備金對資產比率高及資金運用淨收率穩定的公司,有較高的公司績效;此外若公司能夠有效控管費用,產生費差益,有利於公司盈利增加,並進而提昇公司績效。

The disclosure of financial reports is more and more put stress nowadays. In order to decline the information asymmetry between insurance companies and the insured, Regulations Governing Public Disclosure of Information by Life Insurance Enterprises are proposed in order to protect the interests of the insured. In this study, we explore the factors affecting firm performance of Taiwan Insurance Companies by employing the information retrieved from financial statements, and reveal several important findings as shown below. We reveal that the firms with higher persistency rate of insurance policies and higher various life insurance reserves over assets would have better firm performance. Besides, we also reveal that firm performance would be enhanced if the insurance firms are able to control expanses effectively as well.

目 錄
中文摘要 I
目 錄 III
表目錄 VI
第一章、緒論 1
第一節、研究背景與動機 1
第二節、研究目的 2
第三節、研究流程 4
第四節、研究架構 5
第二章、文獻探討 6
第一節、公司績效 6
第二節、財務因素 8
第三節、公司績效與財務因素 10
第三章、研究假說與方法 14
第一節、研究資料與變數 14
第二節、研究假說 22
第三節、研究方法 24
第四章、實證結果 27
第一節、敘述統計量 27
第二節、資產負債表的實證分析 30
第三節、損益表的實證分析 34
第五章、結論與建議 40
第一節、研究結論 40
第二節、研究意涵 41
第三節、研究建議 42
參考文獻 44

圖目錄

圖1- 1 研究流程圖 4


表目錄

表4- 1 敘述性統計分析 27
表4- 2 共線性VIF檢驗 29
表4- 3 多元迴歸模型分析 (資產負債表) 30
表4- 4 Petersen 迴歸模型分析 (資產負債表) 31
表4- 5 多元迴歸模型分析 (資產負債表) 32
表4- 6 Petersen 迴歸模型分析 (資產負債表) 33
表4- 7 敘述性統計分析 34
表4- 8 共線性VIF檢驗 35
表4- 9 多元迴歸模型分析 (損益表) 36
表4- 10 Petersen 迴歸模型分析 (損益表) 37
表4- 11 多元迴歸模型分析 (損益表) 38
表4- 12 Petersen 迴歸模型分析 (損益表) 39



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