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The generation and solution of nature environment problems have closely related to human beings! attitudes and behaviors. In order to solve the conflicts between men and environment, we should firstly deal with the adjustment of human''s attitudes and behaviors. The process of this kind of adjustment is so- called "the promotion of the nature conservation".
This research deals with the relevant issues of the nature conservation, such as the establishment of the nature conservation expansion organization, the planing and design of the courses, the promotion methods, and the evaluation of the expansion effect, etc. An effective mode for nature conservation promotion is proposed. The study comes up with two conclusions: (1) The nature conservation attitude can be enhanced by repeated learning. (2) The ecotourism is more or less related to the industry of nature
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