臺灣博碩士論文加值系統

Khouja從線性需求函數探討銷貨價格折扣問題，本研究則以Khouja這篇文章為參考依據，將其價量關係修改成非線性需求函數，以更為符合真實情況，並且同時使用Khouja所提出折扣存在固定成本的假設，此即屬學理上的價格歧視，符合實務上有限折扣的情形，然後以最佳化理論與數值分析演算法求解最適初始訂價、最適折扣價格。除了以上所探討的銷貨折扣外，本研究更進一步將進貨折扣納入考量，並針對不同成本回收比例情況進行總利潤函數分析，期望得到具雙向折扣之完整模式，接著列舉一數值範例印證本研究之模式，最後提出結論及建議以作為後續研究之參考。

目 錄
摘要 I
Abstract II
誌謝 III
目錄 IV
圖索引 VI
表索引 VII
第壹章 緒論 1
第一節 研究背景 1
第二節 研究動機 2
第三節 研究目的 3
第四節 研究架構與流程 4
第貳章 文獻探討 8
第一節 不同需求型態之存貨模式探討 8
第二節 具數量折扣或價格折扣之存貨模式探討 10
第三節 考量買、賣方之存貨模式探討 12
第參章 數學模式推導與說明 14
第一節 數學模式假設 14
第二節 符號定義 15
第三節 具銷貨折扣之數學模式 17
第四節 具銷貨折扣與進貨折扣之數學模式 25
第肆章 範例探討 49
第一節 範例描述 49
第二節 範例分析 50
第伍章 結論與建議 57
結論 57
研究建議 59
參考文獻 60
中文參考文獻 60
英文參考文獻 61

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