跳到主要內容

臺灣博碩士論文加值系統

(3.233.217.106) 您好!臺灣時間:2022/08/17 21:23
字體大小: 字級放大   字級縮小   預設字形  
回查詢結果 :::

詳目顯示

: 
twitterline
研究生:蔣佩真
研究生(外文):Pei-Chen Chiang
論文名稱:虛擬社群的知識分享:認知與行為間的關係
論文名稱(外文):A Study of Cognitive and Behavioral Consistency in Virtual Knowledge Sharing
指導教授:郭峰淵郭峰淵引用關係
指導教授(外文):Feng-Yang Kuo
學位類別:碩士
校院名稱:國立中山大學
系所名稱:資訊管理學系研究所
學門:電算機學門
學類:電算機一般學類
論文種類:學術論文
論文出版年:2002
畢業學年度:90
語文別:中文
論文頁數:108
中文關鍵詞:計劃行為理論知識分享狀態導向行動導向
外文關鍵詞:Action Control TheoryKnowledge ManagementTheory of Planned Behavior
相關次數:
  • 被引用被引用:132
  • 點閱點閱:3990
  • 評分評分:
  • 下載下載:1354
  • 收藏至我的研究室書目清單書目收藏:23
當企業紛紛投入知識管理領域的同時,知識分享的程度是知識管理成敗的關鍵議題。然而,所謂「知易行難」,雖然大家都懂得必須要知識分享,才能真正地學得知識,但如何讓知識分享真正達到「力行」的階段便是一個重要課題。本計劃針對虛擬社群在知識分享過程中,探討個人對於知識分享的認知與行為間的差距及關係,以瞭解個人為什麼不願意從事知識分享的行為。
本研究根據計劃行為理論及行動控制理論來建構研究架構。依據計劃行為理論之觀點,個人對於知識分享的主觀規範(subjective norm)、態度的認知(attitude)與自我效能(self-efficacy)的判斷會影響他們分享知識的意圖(intention),並進而影響他們會不會有知識分享的行為。而從行動控制理論的觀點來看,個人在行動控制上兩種不同傾向─行動導向和狀態導向─會影響個人能否確保知識分享意圖的執行、投入多少心力(effort)在知識分享的任務上,以及當面對困難及挫折時能夠堅持的程度,也就是將影響產生知識分享的行為。
本研究根據上述二理論提出一研究模式,並透過所選擇的研究對象─思摩特網(http://sctnet.edu.tw/index.htm)發放網路問卷填答,來蒐集資料並驗證此模式。研究結果有助於社群成員們瞭解到該如何著手力行知識分享。此外,本研究的發現亦可提供虛擬社群的經營者一個參考,幫助其塑造來啟動成員主動知識分享的良性循環的環境。
關鍵詞:知識分享、計劃行為理論、行動導向、狀態導向
Knowledge has been recognized as one of the most important valuable resources for organizational competitiveness in our information society. Consequently, many organizations are implementing knowledge management systems. Yet, as the old saying “actions speak louder than words” suggest, they are finding out that the actual level of knowledge sharing has lacked behind the espoused excitement.
In this study, we attempt to investigate the psychological mechanisms that underlie people’s inaction in knowledge sharing knowledge even though they understand the benefit. Specifically, we focus on the relationship between individual’s cognition and behavior of knowledge sharing in a virtual community. The site that we choose for observation is SCTNet (http://sctnet.edu.tw/index.htm), which is a website designed for sharing knowledge by teachers of primary and middle-high schools. It allows them to upload/download files and to provide electronic forums for sharing their innovations. This study applies the Theory of Planned Behavior and the Action Control Theory to examine factors that may influence individual’s intention and behavior of knowledge sharing in a virtual community. The results are useful to understand the dynamics of knowledge sharing in virtual community and provide insights for mangers of knowledge management systems.
Keywords:Knowledge Management, Theory of Planned Behavior, Action Control Theory
第一章緒論1
第一節 研究背景與動機1
第二節 研究目的2
第三節 研究問題2
第四節 研究流程3
第五節 論文架構4
第二章文獻探討5
第一節 知識分享5
第二節 計劃行為理論11
第三節 行動控制理論18
第三章研究架構、假說與設計30
第一節 研究架構30
第二節 研究假說31
第三節 研究變數之操作型定義31
第四節 研究對象33
第五節 問卷設計與變數衡量36
第六節 問卷前測(PRETEST)與試測(PILOT TEST)40
第七節 資料處理與分析44
第四章資料分析與討論47
第一節 效度與信度47
第二節 樣本基本資料描述與分析50
第三節 研究構念之現況─工作坊成員53
第四節 研究架構分析與假說檢定─工作坊成員57
第五節 研究構念之現況─非工作坊成員66
第六節 研究架構分析與假說檢定─非工作坊成員68
第五章結論與建議77
第一節 研究發現77
第二節 研究貢獻81
第三節 研究限制與後續研究83
參考文獻86
英文部分86
中文部分92
附錄一 研究問卷94
英文部分
1.Ajzen, I. (1985). From Intentions to Actions: A theory of Planned Behavior. In J. Kuhl and J. Bechmann (Eds.), Action-Control: From Cognition to Behavior (pp. 11-39). Springer, Heidelberg.
2.Ajzen, I. (1989). Attitude Structure and Behavior. In A.R. Pratkanis, S.J. Breckler, and A.G. Greenwald (Eds.), Attitude Structure and Function (pp. 241-274). Lawrence Erlbaum Associates, Hillsdale, NJ.
3.Ajzen, I. (1991). The Theory of Planned Behavior. Organizational Behavior and Human Decision Process, 50(2), December, 179-211.
4.Ajzen, I. and Fishbein, M. (1980). Understanding Attitudes and Predicting Social Behavior. Prentice-Hall, Englewood Cliffs, NJ.
5.Ajzen, I. and T. Madden (1986). Prediction of Goal-Directed Behavior: Attitude, Intentions, and Perceived behavioral Control. Journal of Experimental Social Psychology, 22, 452-474.
6.Alavi, M. and Leidner, D. E. (2001). Review: Knowledge Management And Knowledge Management Systems: Conceptual Foundations And Research Issues. MIS Quarterly, 25(1), Mar, 107-133.
7.Andrew P. Sage and Cynthia Taylor Small (2000). A Simulation Perspective on Knowledge Management and Sharing, and Conflict and Complexity in Social Systems Management. Systems, Man, and Cybernetics, 2000 IEEE International Conference on, 1, 536—541.
8.Antoni C.H., & Beckmann J. (1990). An Action Control Conceptualization of Goal-Setting and Feedback Effects. In Lkeinbeck U., Quast H., Thierry H., & Hacker H (Eds.), Work Motivation (pp. 41-52). Hillsdale, NJ: Erlbaum.
9.Armstrong and John Hagel (1996). The Real Value of On-line Communities. Harvard Law Reviews.
10.Bagozzi, Richard P., & Martner, Hans (1992). State versus action orientation and the theory of reasoned action: An application to coupon usage. Journal of Consumer Research, 18(4), 505-518.
11.Bandura, A. (1982). Self-efficacy Mechanism in Human Agency. American Psychologist, 37(2), February, 122-147.
12.Bandura, A. (1986). Social foundations of thought and action: A social cognitive theory. Englewood Cliffs, NY: Prentice-Hall.
13.Bandura, A. (1989). Regulation of Cognitive Processes through Perceived Self-Efficacy. Development Psychology, 25(5), 729-735.
14.Bandura, A. (1997). Self-Efficacy: The Exercise of Control. W.H. Freeman, New York.
15.Bandura, A. and Jourden, F.G. (1991). Self-Regulatory Mechanisms Governing the Impact of Social Comparison on Complex Decision Making. Journal of Personality and Social Psychology, 60(6), 941-951.
16.Chang, M.K. (1998). Predicting Unethical Behavior: A Comparison of the Theory of Reasoned Action and the Theory of Planned Behavior. Journal of Business Ethics, 17(16), 1828-1834.
17.Davenport, T.H. and Prusak, L. (1998). Working Knowledge. Boston: Harvard Business School Press.
18.Davis, F.D. (1989). Perceive Usefulness, Perceived of Ease of Use, and End User Acceptance of Information technology. MIS Quarterly, 13, 318-339.
19.Davis, F.D., Bagozzi, R.P., and Warshaw P.R. (1989). User Acceptance of Computer technology: A Comparison of Two Theoretical Models. Management Science, 35(8), 982-1003.
20.Drucker, P. (1994). The Age of Social Transformation. Atlantic Monthly, November, 53-80.
21.Fishbein, M. (1980). A Theory of Reasoned Action: Some Application and Implications. In H. Howe and M. Page (Eds.), Nebraska Symposium on Motivation, 27. University of Nebraska Press, Lincoln, NB.
22.Fishbein, M. and Ajzen, I. (1974). Attitudes Toward Objects as Predictors of Single and Multiple Behavioral Criteria. Psychology Reviews, 81(1), 59-74.
23.Fishbein, M. and Ajzen, I. (1975). Beliefs, Attitude, Intentions and Behavior: An Introduction to theory and Research. Addition-Wesley, Boston, MA.
24.Hartwick, J., and Barki, H. (1994). Explaining the Role of User Participation in Information System Use. Management Science, 40(4), 440-465.
25.Hendriks, P. (1999). Why Share Knowledge? The Influence of ICT on Motivation of Knowledge Sharing. Knowledge and Process Management, 6(2), 91—100.
26.Herzberg, F. (1968). Work and the Nature of Man. London Granada Publishing.
27.Hill, T., Smith, N.D., and Mann, M.F. (1987). Role of Efficacy Expectations inPredicting the Decision to Use Advanced Technologies: The Case of Computers. Journal of AppliedPsychology, 72(2), 307-313.
28.Hollingshead (1996). A Information suppression and status persistence in group decision making: The effects of communication media. Human Communication Research.
29.Inkpen, A.C., and Dinur, A. (1998). The transfer and management of knowledge in multinational corporation: Considering context. Working paper 98-16. Carnegie Bosch Institute, Carnegie Mellon University.
30.Janz, B., Colquitt, J. and Noe, R. (1997). Knowledge worker team effectiveness: The role of autonomy, interdependence, team development, and contextual support variables. Personal Psychology. Durham, Winter.
31.Jehn, K., Shah, A. and Pradhan, P. (1997). Interpersonal relationship and task performance: an examination of mediating process in friendship and acquaintance groups. Journal of personality and social Psychology, April.
32.Kendzierski, Deborah. (1990). Decision making versus decision implementation: An action control approach to exercise adoption and adherence. Journal of Applied Social Psychology, 20(1), 27-45. Silver Spring.
33.Kuhl, J. (1981). Motivational and functional helplessness: the moderating effect of state versus action orientation. Journal of Personality and Social Psychology, 40, 155-170.
34.Kuhl, J. (1982). Action versus state orientation as a mediator between motivation and action. In Hacker, W., Volper, W. & vonCranach, M. (Eds.), Cognitive and motivational aspects of action. Amsterdam: North Holland Publ.
35.Kuhl, J. (1984). Volitional aspects of achievement motivation and learned helplessness: toward a comprehensive theory of action control. In B. H. Maher (Eds.), Progress in experimental personality research (pp. 99-177). NY: Academic Press.
36.Kuhl, J. (1985). Volitional mediators of cognitive-behavior consistency: Self-regulatory process and action versus state orientation. In Kuhl, J. & Beckman, J. (Eds.), Action Control: From Cognition to Behavior (pp. 101-128). NY: Springer-Verlag.
37.Kuhl, J. (1986). Motivation and information processing: A new look at decision making, dynamic change, and action control. In R. M. Sorrentino & E. T. Higgins (Eds.), Handbook of motivation and cognition, foundations of social behavior (pp. 404-434). NY: The Guilford Press.
38.Kuhl, J. (1987). Action Control: The maintenance of motivational states. Motivation, intention, and volition (pp. 279-291). NY: Springer-Verlag.
39.Kuhl, J. (1994). A theory of action and state orientation. In Kuhl, J. & Beckman, J. (Eds.), Volition and personality (pp.9-46). Horefe & Huber Publishers, Seattle. Tornto. Bern. Gottingrn.
40.Kuhl, J. (1994). Action versus state orientation: psychometric properties of the Action Control Scale (ACS-90). In Kuhl, J. & Beckman, J. (Eds.), Volition and personality (pp.47-60). Horefe & Huber Publishers, Seattle. Tornto. Bern. Gottingrn.
41.Kuhl, J. & Beckmann, J. (1983). Historical perspectives in the study of action control. In Kuhl, J. & Beckman, J. (Eds.), Action Control: From Cognition to Behavior (pp. 89-100). NY: Springer-Verlag.
42.Kuhl, J. & Elsenbeiser, T. (1986). Mediating veruse mediating cognitions in human motivation: action control, intertial motivation, and elienation effect. In Kuhl, J. & Atkinson, J. W. (Eds.), Motivation, thought, and action (pp. 288-306). New York: Praeger.
43.Lin, Fu-ren & Sheng-cheng Lin (2000). A conceptual model for virtual organizational learning, PACIS.
44.Martocchio, J.J., and Dulebohn, J. (1994). Performance Feedback Effects in Training: The Role of Perceived Controllability. Personnel Psychology, 47(2), 357-373.
45.Master, M. (1999). Making it work. Across the Board, September.
46.Nonaka, I. and Takeuchi, H. (1995). The Knowledge-Creating Company. N.Y.: Oxford University Press.
47.Pfeffer, J. (1998). The Human Equation: Building profits by putting people first. Boston: Harvard Business School Press.
48.Quinn, J. B., Anderson, P. & Finkelstein, S. (1996). Managing Professional Intellect: Making the Most of the Best. Harvard Law Reviews, 74, 71—80.
49.Senge, P. (1997). Sharing Knowledge. Executive Excellence.
50.Silver, S.D., Cohen, B.P., & Crutchfield, J.H. (1994). Status differentiation and information exchange in face-to-face computer-mediated idea generation. Social Psychology Quarterly, 57, 108-123.
51.Spence, J.T. and Helmreich, R.L. (1983). Achievement-Related Motives and Behaviors. In J.T. Helmreich (Ed.), Achievement and Achievement Motives: Psychological and Sociological Approaches (pp.7-74). San Francisco, Calif.: W.H. Freeman.
52.Stauffer, D. (1999). Why people hoard knowledge. Across the board, September.
53.Tampoe, M. (1993). Motivating Knowledge Workers-The Challenge for The 1990s. Long Range Planning, 26(3), 49-55.
54.Vallerand, R.D., Deshaies, P., Cuerrier, J., Pelletier, J.G., & Mongeau, C. (1992). Ajzen and Fishbein’s Theory of Reasoned Action as Applied to Moral Behavior: A Confirmatory Analysis. Journal of Personality and Social Psychology, 62(1), 98-109.
55.Wijnhoven, F. (1998). Knowledge Logistic in Business Contexts: Analyzing and iagnosing Knowledge Sharing by Logistics Concepts. Knowledge and Process Management, 5, 142-157.
56.Wood, R. and Bandura, A. (1989). Impact of Conceptions of Ability on Self-Regulatory Mechanisms and Complex Decision-Making. Journal of Personality and Social Psychology, 56, 407-415.
57.Yamakami, Toshihiko (1999). Social Process Visualization in Regional Community Network Users. ACM digital library.
中文部分
1.何宜蓁(民89)。中等學校教師知識分享模式之研究─TAM觀點,南華大學資訊管理研究所碩士論文。
2.吳文雄(民88)。在電腦技能訓練中學習者自律之研究─社會認知理論的應用,國立中山大學資訊管理研究所博士論文。
3.吳有順(民89)。網路社群知識分享過程之研究─以企業管理教學網站為例,國立政治大學企業管理研究所碩士論文。
4.思摩特SCTNet,http://sctnet.edu.tw/index.htm。
5.關於思摩特,http://sctnet.edu.tw/about.htm。
6.胡瑋珊譯,戴文坡&普賽克著(民88)。知識管理-Working Knowledge,中國生產力中心出版。
7.夏侯欣鵬(民89)。權力與信任對組織內知識分享意願影響之研究─以銀行放款部門主管為例,國立政治大學企業管理研究所博士論文。
8.張玉文(民89)。知識管理的重要角色─CKO(知識長),遠見雜誌,三月,知識管理別冊。
9.許孟祥(民87)。以意向模式研究資訊人員之專業倫理行為,國立中山大學資訊管理研究所博士論文。
10.許孟祥、林東清(民86)。倫理決策與電腦使用之意圖模式,第二屆資訊科技與社會轉型研討會論文集,頁1-25。
11.陳麗芬(民84)。行動控制觀點的自我調整學習及其相關研究,國立政治大學教育研究所碩士論文。
12.程炳林(民89)。行動或狀態導向、目標層次、工作複雜度對國中生行動控制策略與工作表現之影響,教育心理學報,31卷,2期,頁85-104。
13.程炳林、林清山(民87)。行動導向量表編製報告,中國測驗年會測驗年刊,45輯,1期,頁65-81。
14.劉佩雲(民87)。兒童自我調整學習之研究,國立政治大學教育研究所博士論文。
15.黎士群(民88)。組織公平、信任與知識分享行為之關係性研究─以Unix系統管理人員為例,銘傳大學管理科學研究所碩士論文。
QRCODE
 
 
 
 
 
                                                                                                                                                                                                                                                                                                                                                                                                               
第一頁 上一頁 下一頁 最後一頁 top