臺灣博碩士論文加值系統

供應鏈企業間的合作，為的就是縮短面對市場的反應時間，供應鏈組織間需要維持相當高的運作彈性以及密切的合作，才能使整條供應鏈上中下游運作順暢，當中包括物流配送、市場資訊傳遞、產品規劃與開發等，所以各成員間需建立良好的協調機制，方能有效的提升供應鏈的競爭力。
本研究從影響組織間互動的兩個重要因素為信任與關係承諾，探討影響供應鏈組織間互動的因素。並以經濟部所推動的的資訊電子業B計畫供應鏈管理的大廠，做為本文研究對象，以問卷方式，並輔以廠商的訪談瞭解推行供應鏈的詳細歷程與經驗分享。
研究結果發現，供應鏈組織間的信任對關係承諾有顯著的影響，以及信任對供應鏈資訊面組織耦合度有顯著的影響，還有組織間長期的承諾有助於組織間規劃與控制的作業。另外也發現現今資訊電子產業競爭激烈，產品生命週期短，製造商與供應商間為符合其利益最大原則，不易做長期的承諾以保持其合作夥伴的彈性。

The cooperation of all supply chain members has become a crucial issue in ensuring the success of supply chain management. The streamline of the inter-organizational operations such as material flow/distribution, information flow/exchange, and product planning/development are required to facilitate the efficient operation of supply chain. To further sustain the competitive edge (e.g., time-to-market) of a supply chain, the cooperation mechanism has become an emerging research issue in current supply chain management.
This study looks into a cause model of the cooperation of supply chain members. The impact of trust and relationship commitment on supply chain management is then examined. The data from thirteen companies participating in Plan B of Supply Chain Management in Information Industry were collected and empirically tested. The results show that the “trust” is significantly correlated to the information infrastructure dimension of supply chain management. The member’s “long-term” commitment also affects the planning and control operation of supply chain management. However, not many compares like to make a long-term commitment for each other in today’s fierce market competition.

目 錄 IV
圖目錄 VI
表目錄 VII
第1章 緒論 1
1.1研究動機與目的 1
1.2論文組織架構 3
第2章 文獻探討 5
2.1供應鏈 8
2.2.夥伴關係（PARTNERSHIP） 10
2.3信任（TRUST） 12
2.4關係承諾（RELATIONSHIP COMMITMENT） 14
2.5供應鏈管理（SUPPLY CHAIN MANAGEMENT）的定義 16
2.5.1耦合度（Coupling） 24
2.6影響供應鏈管理的資訊科技發展 28
2.6.1電子資料交換（Electric Data Interchange，EDI） 28
2.6.2延伸標記語言（eXtensible Markup Language，XML） 31
2.6.3 XML與EDI比較 33
2.7 綜合整理 35
第3章 研究架構與方法 37
3.1研究架構 37
3.2研究假說 38
3.2.1信任與關係承諾 38
3.2.2信任與組織耦合度 38
3.2.3 關係承諾與組織耦合度 39
3.3 問卷設計 41
3.4 研究對象選擇與問卷寄發 43
3.4.1 研究對象選擇 43
3.4.2 問卷寄發與回收 43
3.5 資料分析方法 44
3.5.1樣本資料分析 44
第4章 資料分析與討論 45
4.1基本資料分析 45
4.1.1信任、關係承諾與組織耦合度問項資料分析 52
4.2信任、關係承諾與組織耦合度的關係 56
4.3信任與關係承諾的關係 57
4.3.1小結 59
4.4信任與組織耦合度的關係 59
4.4.1信任與「資訊面組織耦合度」 60
4.4.2信任與「作業面組織耦合度」 62
4.4.3信任與「管理面組織耦合度」 63
4.4.4小結 66
4.5關係承諾與組織耦合度的關係 66
4.5.1關係承諾與「資訊面組織耦合度」 67
4.5.2關係承諾與「作業面組織耦合度」 69
4.5.3關係承諾與「管理面組織耦合度」 71
4.5.4小結 73
第5章 結論與建議 75
5.1研究發現與結論 75
5.1.1信任與關係承諾之關係 75
5.1.2信任與組織耦合度之關係 76
5.1.3關係承諾與組織耦合度之關係 77
5.2建議與後續研究 78
5.2.1對產業界之參考性建議 78
5.2.2研究限制與後續研究建議 79
參考文獻 81
附錄一 問卷 86
附錄二 個案訪談記錄 94

中文部分
1.李昌雄，商業自動化與電子商務，智勝文化事業出版有限公司，民國八十九年三月。
2.吳智仁，電子商務應用與供應鏈管理績效間之相關性─以國內資訊產業為例，政大資訊管理研究所碩士論文，民國八十九年六月。
3.林嘉篪，以XML為基礎之晶圓代工資訊服務系統建構與實作，國立交通大學工程與管理學系碩士論文，民國九十年六月。
4.林董祥，影響供應鏈夥伴關係相關因素之研究─以半導體供應鏈為例，國立中央大學資訊管理學系碩士論文，民國八十九年六月。
5.林曼誗，與跨國公司協同之中小企業導入供應鏈管理之影響因素，逢甲工業工程研究所碩士論文，民國九十年六月。
6.施穎偉，電子商務環境供應鏈供需互動模式之研究，政大資訊管理研究所碩士論文，民國八十八年六月。
7.張榮圳，供應鏈管理資訊分享模式之研究，中山資訊管理研究所碩士論文，民國八十八年六月。
8.鄭天欉，半導體代工業上游供應商對電子商務的認知及採用程度，交大經營管理研究所碩士論文，民國九十年六月。
9.魏嘉民，資訊科技、供應鏈管理與製造績效之關聯性研究---以台灣地區半導體後段製程產業為例，中山企業管理研究所碩士論文，民國八十八年六月。
10.羅明琇，企業間電子商務資訊交換平台發展程序，國立清華大學工業工程與工程管理所碩士論文，民國八十九年六月。
11.欒斌、羅凱揚，電子商務，滄海書局，民國九十年一月。
英文部分
1.Andersson, Analysing Distribution Channel Dynamics: Loose and Tight Coupling in Distribution Networks, European Journal of Marketing, Vol.26, No.2, pp.47-68, 1992.
2.Anderson, James C. & James A. Narus, A Model of Distributor Firm and Manufacturer Firm Working Partnerships, Journal of Marketing, January, pp.42-58, 1990.
3.Anderson, Erin & Barton Wetiz, The Use of Pledges to Build and Sustain Commitment in Distribution Channel, Journal of Marketing Research, February, pp.18-34, 1992.
4.Arndt, J., Toward a Concept of Domesticated Markets, Journal of Marketing, Vol.43, Fall, pp.69-75, 1979.
5.Aulakh, Preet S., Masaaki Kotabe & Arvind Sahay, Trust and Performance in Cross-border Marketing Partnership: A Behavioral Approach, Journal of International Business Studies Special Issue, pp.1005-1032, 1996.
6.Chow, Simeon & Reed Holden, Toward an Understanding of Loyalty: The Moderating Role of Trust, Journal of Management issues, Vol.IX, No.3, pp.275-298, 1997.
7.Cooper, Martha C. and Lisa M. Ellram, Characteristic of Supply Chain Management and the lmplications for Purchasing and Logistics strategy, The International Journal of Logistics Management, Vol.4, No.2, pp.13-24, 1993.
8.Ellison, S.D. and Miller, D.W., Beyond ADR: Working Toward Synergistic Strategic Partnership, Journal of Management in Engineering, Vol.11, No. 6, ASCE, pp. 44-54, 1995.
9.Garbarino, Ellen & Mark S. Johnson, The Different Role of Satisfaction, Trust, and Commitment in Customer Relationship, Journal of Marketing, April, pp.70-87, 1999.
10.Ganesan, Shankar, Determinants of Long-Term Orientation in Buyer-Seller Relationship, Journal of Marketing, April, pp.1-19, 1994.
11.Gardner, John T., Martha C. Cooper & Tom Noordewier, Understanding Shipper-Carrier and Shipper-Warehouser Relationships: Partnerships Revisited, Journal of Business Logistics, Vol.15, No.2, pp.121-143, 1994.
12.George Archibald, Karabakal N. and Karlsoon P., Supply Chain vs. Supply Chain: Using Simulation to Compete Beyond The Four Walls, Proceedings of the 1999 Winter Simulation Conference, pp.1207-1214, 1999.
13.Geysken, Inge, Jan-Benedict E.M. Steenkamp, Lisa K. Scheer & Nirmalya Kumar, The Effects of Trust and Interdependence on Relationship Commitment: A Trans-Atlantic Study, International Journal of Research in Marketing, Vol.13, pp.303-317, 1996.
14.Glassman, R.B., Persistence an Loose Coupling in Living Systems, Behavioral Science, Vol.18, pp.83-89, 1973.
15.Keating et al., Overcoming the Improvement Paradox, European Management Journal, Vol.17, No.2, pp.120-134, 1999.
16.Kim, Keysuk & Gary L. Frazier, Measurement of Distributor Commitment in Industrial Channels of Distribution, Journal of Business Research, pp.139-154, 1997.
17.Kumar Nirmalya, Lisa K. Scheer, and Jan-Benedict E. M. Steenkamp, The Effects of Perceived Interdependence on Dealer Attitudes, Journal of Marketing Research, Vol.37, pp.348-356, 1995.
18.Kumar Nirmalya, The Power of Trust in Manufacturer-Retailer Relationship, Harvard Business Review, Nov-Dec, pp.92-106, 1996.
19.Kumar, K., and Dissel, H. G, Sustainable Collaboration: Managing Conflict and Cooperation in Interorganizational Systems, MIS Quarterly, Vol.20, No.3, Sep, 1996.
20.Lambert D.M., Cooper M.C. and Pagh J.D., Supply Chain Management: Implementation Issues and Research Opportunities, The International Journal of Logistic Management, Vol.9, No.2, pp.1-13, 1998.
21.Maloni, Michael J. & W.C. Benton, Supply Chain Partnership: Opportunities for Operations Research, European Journal of Operational Research, pp.419-429, 1997.
22.Mayer, Roger C., James H. Davis & F. David Schoorman, An Integrative Model of Organizational Trust, Academy of Management Review, Vol.20, No.3, pp.709-734, 1995.
23.Mohr, Jakki & Nevin, John R, Communication Strategies in Marketing Channels: A Theoretical Perspective, Journal of Marketing, New York, Oct 1990.
24.Monczka, Robert, Robert Trent & Robert Handfield, Purchasing and Supply Chain Management, South-Western College Publish, 1998.
25.Monczka, RobertM., Kenneth J. Petersen, Robert B. Handfield 7 Gary L. Ragatz, Success Factor in Strategic Supplier Alliance: The Buying Company Perspective, Decision Sciences, Vol.29, No.3, Summer, pp.553-577, 1998.
26.Moore, Kevin R., Trust and Relationship Commitment in Logistics Alliances: A Buyer perspective, International Journal of Purchasing and Materials Management, Winter, pp.24-37, 1998.
27.Morgan, Robert M. & Shelby D. Hunt, The Commitment-Trust Theory of Relationship Marketing, Journal of Marketing, July, pp.20-38, 1994.
28.Neeru Sharma, Paul G. Patterson, Switching Costs, Alternative Attractiveness and Experience as Moderators of Relationship Commitment in Professional, Consumer Services, International Journal of Service Industry Management, Vol. 11, No. 5, pp. 470-490, 2000.
29.Parkhe, Arvind, Understanding Trust in International Alliances, Journal of World Business, 33(3), 1998.
30.Porter, M.E., Competitive Advantage, New York: The Free Press, 1985.
31.Premkumar G. and Ramaurthy K., The Role of Interorganizational and Organizational Factors on The Decision Mode for Adoption of Interorganizational Systems, Decision Sciences, Vol.26, No.4, pp.303-336, 1995.
32.Sandra H.S., Retailer-Supplier Partnership: Hostages to Fortune or The Way Forward for The Millennium?, British Food Journal, Vol.9, pp.668-682, 1999.
33.Saunders, Malcolm, Strategic Purchasing and Supply Chain Management, Pitman Publishing, 1994.
34.Senn J. A., Electronic Data Interchange: The Element of Implementation, Information Systems Management, Vol.9, No.1, 1998.
35.Smeltzer, Larry R., The Meaning and Origin of Trust in Buyer-Supplier Relationships, Journal of Supply Chain Management, Winter, pp.40-48, 1997.
36.Smith, J. Brock & Donald W. Barclay, Selling Partner Relationships: The Role of Interdependence and Relative Influence, Journal of Personal Selling & Sales Management, Fall, pp.21-40, 1999.
37.Supply Chain Council, SCOR Overview, www.supply-chain.org, 1998.
38.Thompson, P.J. and Sanders, S.R., Partnering continuum, Journal of Management in Engineering, Vol.14, No.5, ASCE, pp.73-78, 1998.
39.Vokurka, Robert J., Supplier Partnership: A Case Study, Production and Inventory Management Journal, First Quarter, pp.30-36, 1998.
40.Weick, K. E., Management of organizational Change among Loosely Coupled Elements, in Goodman, P.S. etal. (Eds), Change in Organizations, Jossey-Bass, San Francisco, 1982, pp.375-408.