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研究生:柯力文
研究生(外文):Li-Wen Ko
論文名稱:在單一製造商與多零售商間運用價格折扣與多重訂單之訂購協商研究
論文名稱(外文):Coordinating orders between a manufacturer and retailers through price discounts and multiple orders
指導教授:謝中奇謝中奇引用關係
指導教授(外文):Chung-Chi Hsieh
學位類別:碩士
校院名稱:國立成功大學
系所名稱:工業管理科學系碩博士班
學門:商業及管理學門
學類:其他商業及管理學類
論文種類:學術論文
論文出版年:2004
畢業學年度:92
語文別:英文
論文頁數:81
外文關鍵詞:Price discountsSupply chain managementMultiple ordersCoordination
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  This study analyzes how to increase the profit and total cost of the manufacturer and retailers in a supply chain by order coordination, price discount and multiple orders. Order coordination considered in this thesis is between a manufacturer and multiple retailers in a decentralized multi-echelon supply chain system. The manufacturer, who outsources production to an Original Equipment Manufacturer (OEM), offers a price discount to retailers when they coordinate the timing of their orders within the manufacturer's reorder cycle. Using the price discount scheme, the manufacturer gives retailers enough incentives to order more goods at the first order and hence lowers his inventory cost effectively. But from retailers' viewpoints, ordering more volume means higher inventory cost. Hence, in order to reach the win-win situation between the manufacturer and retailers, this study will apply the multiple ordering strategy into the coordination model. With the multiple ordering strategy, retailers can divide a large volume discount order into multiple small orders and lower the inventory holding cost. Therefore, the objectives of the thesis are to find the manufacturer's optimal price discount policy, and analyze the impact of combining multiple orders with the price discount scheme, and explore the managerial insights for decision making of the manufacturer and the retailers.
ACKNOWLEDGEMENTS . . . . . . . . . . . . . . . . . . . . . . . . . . .ii
LIST OF TABLES . . . . . . . . . . . . . . . . . . . . . . . . . . . . v
LIST OF FIGURES . . . . . . . . . . . . . . . . . . . . . . . . . . . .vii
LIST OF APPENDICES . . . . . . . . . . . . . . . . . . . . . . . . . viii
CHAPTER
I. INTRODUCTION . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
1.1 Motivation . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
1.2 Assumptions . . . . . . . . . . . . . . . . . . . . .. . . . . . . 3
1.3 Objectives . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
1.4 Organization . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
II. LITERATURE REVIEW . . . . . . . . . . . . . . . . . . . . . . . . 6
2.1 Definition of a Supply Chain . . . . . . . . . . . . . . . . . . . 6
2.2 Supply Chain Coordination . . . . . . . . . . . . . . . . . . . . 8
2.3 Order Splitting Problems . . . . . . . . . . . . . . . . . . . . 11
2.4 Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
III. MODEL DEVELOPMENT . . . . . . . . . . . . . . . . . . . . .. . . 14
3.1 Assumptions and notations . . . . . . . . . . . . . . . . . . . . 15
3.2 Basic supply chain coordination model . . . . . . . . . . . . . . 17
3.2.1 Model analysis from retailers' perspective . . . . . . . .. . . 18
3.2.2 Model analysis from the manufacturer's perspective .. .. .. .. 20
3.3 Extended model with multiple orders . . . . . . . . . . . . . . . 21
3.3.1 Model formulation from retailers' perspective . .. .. .. . . . 22
3.3.2 Model formulation from manufacturer's perspective .. .. .. .. . 24
3.4 Algorithm for model solving . . . . . . . . . . . . . . . . . . . 25
3.5 Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28
IV. NUMERICAL EXPERIMENT . . . . . . . . . . . . . . . . . . . . . . 29
4.1 Order coordination between a manufacturer and homogeneous
retailers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
4.1.1 Simulation results with N = 2 retailers . . . . . . . . . . . . 30
4.1.1.1 Basic coordination model . . . . . . . . . . . . . . . . . . 30
4.1.1.2 Extended coordination model . . . . . . . . . . . . . . . . . 31
4.1.1.3 Brief summary for N = 2 retailers . . . . . . . . . . . . . . 31
4.1.2 Simulation results with N = 5 retailers . . . . . . . . . . . . 32
4.1.2.1 Basic coordination model . . . . . . . . . . . . . . . . . . 32
4.1.2.2 Extended coordination model . . . . . . . . . . . . . . . . . 32
4.1.2.3 Brief summary for N = 5 retailers . . . . . . . . . . . . . . 33
4.1.3 Simulation results with N = 10 retailers . . . . . . . . . . . 34
4.1.3.1 Basic coordination model . . . . . . . . . . . . . . . . . . 34
4.1.3.2 Extended coordination model . . . . . . . . . . . . . . . . . 34
4.1.3.3 Brief summary for N = 10 retailers . . . . . . . . . . . . . 35
4.1.4 Simulation results with N = 20 retailers . . . . . . . . . . . 35
4.1.4.1 Basic coordination model . . . . . . . . . . . . . . . . . . 35
4.1.4.2 Extended coordination model . . . . . . . . . . . . . . . . . 36
4.1.5 Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36
4.1.5.1 Manufacturer's profit . . . . . . . . . . . . . . . . . . . . 37
4.1.5.2 Optimal ordering policy. . . . . . . . . . . . . . . . . . . 38
4.1.5.3 Discount period . . . . . . . . . . . . . . . . . . . . . . . 38
4.2 Order coordination between a manufacturer and heterogeneous retailers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39
4.2.1 Simulation results with heterogeneous retailers . . . . . . . . 41
4.3 The parameters analysis . . . . . . . . . . . . . . . . . . . . . 47
V. CONCLUSIONS AND FUTURE DIRECTIONS . . . . . . . . . . . . . . . . . 49
5.1 Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . 49
5.2 Future Research Directions . . . . . . . . . . . . . . . . . . . 50
REFERENCES. . . . . . . . . . . . . . . . . . . .. . . . . . . . . . 52
APPENDICES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56
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