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研究生:周惠玲
研究生(外文):Hui-Ling Chou
論文名稱:組織公民行為前因與印象管理動機對組織內知識分享成效影響之研究
論文名稱(外文):The Study of Knowledge Sharing Effect on The Antecedents of Organization Citizenship Behavior and Impression Management
指導教授:夏侯欣鵬夏侯欣鵬引用關係
指導教授(外文):Hsin-Peng Shiah-Hou
學位類別:碩士
校院名稱:輔仁大學
系所名稱:管理學研究所
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2005
畢業學年度:93
語文別:中文
論文頁數:107
中文關鍵詞:組織公民行為工作滿足公平知覺組織承諾印象管理
外文關鍵詞:Organizational Citizenship BehaviorJob SatisfactionPerceived FairnessOrganizational CommitmentImpression Management
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本研究旨在探討影響組織內員工知識分享意願的因素,進而瞭解其對知識分享成效的影響程度。本研究採用Senge(1997)的學習觀點,將知識分享定義為「協助他方發展有效行動能力的活動」。本文主要是從個人的知識分享出發,基於「知識分享行為即是一種典型的組織公民行為」的觀點,選擇以組織公民行為的三個前因(工作滿足、公平知覺、組織承諾)與印象管理動機,作為探討組織內同事之間分享意願與分享成效的研究變項,並以知識內隱程度,探討其對整個分享過程的干擾效果。
本研究以中華電信營業部門員工為研究對象,並選擇大台北地區營業人員為研究樣本,總共發出400份問卷,回收有效問卷219份,回收率為55%。利用SPSS視窗版統計軟體,針對回收之有效問卷進行分析與假說驗證。本研究發現:組織公民行為的三個前因皆對知識分享意願有顯著影響,其中以組織承諾影響最顯著,工作滿足次之,再其次為公平知覺的影響;公平知覺變項中僅有「分配公平」對分享意願有顯著相關,而「程序公平」與「互動公平」皆未達顯著相關水準;印象管理動機對分享意願並無顯著影響,而知識特性對員工的分享意願具有干擾效果,但對分享成效卻為反干擾效果。此外,本研究亦發現人口統計變項中僅服務年資對組織承諾有顯著影響。
This study investigates the antecedents of knowledge sharing. The purpose is a further understanding of the effects of antecedents on knowledge sharing performance. The study adopts Senge's definition of knowledge sharing. This is, the activity of helping the other party to develop effective action competence. On the basis of individual knowledge sharing behavior, and viewing knowledge sharing behavior as a typical organizational citizenship behavior (OCB), the study has focused on the impression management motives and the OCB’s three antecedents, which include job satisfaction, perceived fairness, and organizational commitment. The purpose of this is for discussion of knowledge sharing intent and performance. At the same time, this study also discusses the moderating effect of knowledge tacit characteristics.

The study has chosen the staffs of the sales department in Chunghwa Telecommunication in Taipei as the study samples. 400 questionnaires were sent out; 219 effective questionnaires were retrieved. The rate of return is 55%. This study utilizes SPSS software of the Windows edition to carry on questionnaire analysis and verify the hypothesis. The results have shown that all the three antecedents of OCB have significant effects on knowledge sharing intent. Organizational commitment has the greatest effect, followed by job satisfaction and finally by perceived fairness with the least effect. The impression management has a minor effect on sharing intent, and the knowledge characteristic has a moderating effect on willingness to share but not on sharing performance.
目 錄

第壹章 緒論 1

一、 研究動機………………………………………………………………………………………… 1
二、 研究目的……………………………………………………………………… 4
三、 研究範圍與對象……………………………………………………………… 6
四、 研究流程……………………………………………………………………… 7

第貳章 文獻探討 8

一、 知識的意涵…………………………………………………………………… 8
二、 知識分享與成效……………………………………………………………… 16
三、 組織公民行為及前因………………………………………………………… 22
四、 印象管理……………………………………………………………………… 34

第參章 研究方法 39

一、 研究架構與假說推論………………………………………………………… 39
二、 研究變數之操作性定義、衡量與問卷設計………………………………… 46
三、 研究樣本與資料蒐集方法…………………………………………………… 56
四、 資料分析方法………………………………………………………………… 57

第肆章 研究結果 59

一、 問卷回收與信效度分析……………………………………………………… 59
二、 樣本描述……………………………………………………………………… 63
三、 假說驗證……………………………………………………………………… 68

第伍章 結論與建議 76

一、 研究結論……………………………………………………………………… 76
二、 管理意涵……………………………………………………………………… 81
三、 研究限制……………………………………………………………………… 83
四、 後續研究建議………………………………………………………………… 84

參考文獻 86

一、 中文部份……………………………………………………………………… 86
二、 英文部份……………………………………………………………………… 90

附錄 102

一、 問卷……………………………………………………………………………102








表 目 錄
表 2-1-1 知識之定義………………………………………………………… 9
表 2-1-2 顯性知識與隱性知識的比較……………………………………… 11
表 2-1-3 OCED的知識分類……………………………………………………11
表 2-1-4 知識分類…………………………………………………………… 12
表 2-2-1 影響知識分享意願的因素………………………………………… 20
表 2-3-1 國內外學者對工作滿足之定義…………………………………… 25
表 2-3-2 國內外學者對組織承諾之定義…………………………………… 31
表 2-3-3 組織承諾程度與可能之影響……………………………………… 33
表 2-4-1 學者對印象管理之定義…………………………………………… 35
表 3-2-1 問卷衡量變數與參酌學者之對照表……………………………… 52
表 3-2-2 問卷設計與變數衡量構面對照表………………………………… 53
表 4-1-1 問卷回收統計表…………………………………………………… 59
表 4-1-2 問卷信度分析……………………………………………………… 62
表 4-2-1 樣本個人基本資料統計表………………………………………… 63
表 4-2-2 基本資料對知識分享意願迴歸分析……………………………… 65
表 4-2-3 各變項間的相關分析……………………………………………… 66
表 4-2-4 主要變項敘述統計量分析表……………………………………… 67
表 4-3-1 知識分享意願逐步迴歸分析……………………………………… 74
表 4-3-2 知識分享成效迴歸分析…………………………………………… 74
表 4-3-3 知識特性對知識分享意願干擾迴歸分析………………………… 75
表 5-1-1 本研究假說的檢定結果…………………………………………… 77
表 5-2-1 年齡別之組織承諾一覽表………………………………………… 82
圖 目 錄
圖 1-4-1 研究流程…………………………………………………………… 7
圖 3-1-1 研究架構…………………………………………………………… 40
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