臺灣博碩士論文加值系統

本研究之目的主要是在探討正式及非正式的體制環境，資訊不對稱，風險與機會，組織支援及國際創業家精神等變數對於台商到大陸投資時，對市場進入模式的影響，以及這些變數對於在中國大陸子公司管理控制的影響程度。本研究同時採用質化與量化的研究方式來驗證假設。本研究首先訪問六位高階主管或創業家本人，所任職的公司有到中國大陸投資並且本身也有參與相關投資經驗，以取得更詳細關於進入大陸投資初期所可能遇到的問題。隨後進行量化研究以驗證假設。
本研究的508家樣本資料是由中華國貨推廣中心所發行的大陸台商名錄隨機抽樣而來的。經催收後有120家回覆，經篩選後有10家因為遺漏值太多而刪除，最終的樣本數為110家，問卷回覆率為23％。
本研究的主要發現為，非正式的體制環境限制會對企業進入模式的選擇造成影響，組織支援對於企業進入模式的選擇有正相關的影響，組織支援會影響企業在中國大陸子公司設立控制機制的掌控度，創業家個人特質、經驗及商業相關能力對於中國大陸子公司在管理控制上的掌控度會產生影響。

This study attempts to identify the influences of those variables, such as formal and informal institutional constraints, information asymmetry, risks and opportunities, organizational support, network relationship, and international entrepreneurship on enterprise’s entry mode selection and management control over foreign subsidiary. This study uses both qualitative and quantitative methods. Interviews have been conducted with 6 experienced senior managers/entrepreneurs who have participated the activities or decision making on the initial entry mode selection to acquire more specific information. Then empirical study has been proceeded.
The sampling data is 508 Taiwanese firms which were randomly selected from the list of “Taiwanese Investment in Mainland China.” This survey yields responses from 120 firms, generating a response rate of 23%. 10 of the 120 questionnaires have been excluded because of many questions unanswered, resulting in a final sample of 110 respondents.
The major findings of this study include:
1. Informal constraints might create impact on enterprise’s entry mode selection.
2. Organizational support has positive influences on enterprise’s entry mode selection.
3. Organizational support may shape the degree of control of parent firms on setting up control mechanism over their foreign subsidiaries.
4. Personal traits and experiences have certain influences on the focus of control over foreign subsidiary.
5. Personal traits and experiences have impact on setting up the control mechanism over foreign subsidiary.
6. Business related capacity has certain influences on shaping the focus of control over foreign subsidiary.

Table of Contents
Chapter One Introduction ------------------------------------------------------------- 1
1.1 Research Background ------------------------------------------------------------- 1
1.2 Motivation -------------------------------------------------------------------------- 2
1.3 Research Question ----------------------------------------------------------------- 3
1.4 Research Process ------------------------------------------------------------------- 5
1.5 Organization of this Study -------------------------------------------------------- 6
Chapter Two Literature Review ------------------------------------------------------ 8
2.1 Entrepreneurship ------------------------------------------------------------------- 8
2.2 The intersecting of Entrepreneurship and International Business ----------- 14
2.3 The Definition of Transnational Entrepreneurship ---------------------------- 15
2.4 Entrepreneurial Endowments and Resources ---------------------------------- 18
2.5 Institutional Perspective on Transnational Entrepreneurship ---------------- 24
2.5.1 Institutionalism --------------------------------------------------------------- 24
2.5.2 Institutional Profile ----------------------------------------------------------- 26
2.6 Internationalization ---------------------------------------------------------------- 30
2.6.1 Entry Mode -------------------------------------------------------------------- 30
2.6.2 Entry Mode Selection -------------------------------------------------------- 31
2.6.3 Environment Factor and Entry Mode Selection -------------------------- 33
2.7 Management Control -------------------------------------------------------------- 36
Chapter Three Methodology ---------------------------------------------------------- 41
3.1 Research Methods ----------------------------------------------------------------- 41
3.2 Hypotheses Proposed -------------------------------------------------------------- 44
3.3 Research Framework -------------------------------------------------------------- 48
3.4 Data Collection --------------------------------------------------------------------- 49
3.5 Data Analysis ----------------------------------------------------------------------- 51
3.5.1 Validity and Reliability ------------------------------------------------------ 52
3.5.1.1 Validity --------------------------------------------------------------------- 52
3.5.1.2 Reliability ------------------------------------------------------------------ 52
Chapter Four Analysis of Empirical Study ----------------------------------------- 54
4.1 Descriptive Statistics of Each Variables ---------------------------------------- 54
4.2 Principle Component Analysis --------------------------------------------------- 56
4.3 Correlation Coefficients ---------------------------------------------------------- 61
4.4 Logistic Regression --------------------------------------------------------------- 63
4.5 Path Analysis ----------------------------------------------------------------------- 65
4.6 The Results of Each Hypothesis ------------------------------------------------- 69
Chapter Five Conclusion -------------------------------------------------------------- 71
5.1 Research Conclusion -------------------------------------------------------------- 71
5.2 Contribution and Implication ---------------------------------------------------- 74
5.2.1 Contribution for Research -------------------------------------------------- 75
5.2.2 Implication for Practice ------------------------------------------------------ 75
5.3 Limitation of this Study ----------------------------------------------------------- 77
5.4 Suggestions for Future Research ------------------------------------------------ 77
References List ------------------------------------------------------------------------- 79
Appendix 1 Case Study ---------------------------------------------------------------- 91
Appendix 2 Questionnaire ------------------------------------------------------------ 103

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