臺灣博碩士論文加值系統

多國籍企業的挑戰日益增加，海內外的學習與交流在近幾十年來顯得越來越重要，尤其是對多國籍企業。海內外的學習與交流的價值對多國籍企業特別的高，因為海外市場時常提供新的思考和新的資訊，接著馬上又可以應用於其他的市場。因此企業總部通常移轉其核心專長至子公司，接著子公司會有結果回應回去總部，並將經驗分享給集團內之成員。過去的文獻，有不少關於多國籍企業知識移轉之研究，本研究為多國籍企業內部知識移轉的模式與績效關係之研究，探討多國籍企業內部知識移轉四種模式與績效的關係，了解那些知識移轉活動可以幫助多國籍企業內部成員複製成功經驗。

With critical challenge for MNE, the importance of global learning has become more and more important over the last decade. The value of global learning in MNE can be particularly high since foreign market often provides access to new ideas and information that can be subsequently applied in other markets. Therefore the headquarter has to first transfer their core competence to its subsidiaries, and then the subsidiaries would provide their feed back to the parent company and share their experiences to the member of their group. This research would like to explore the relationship between the knowledge transfer mode and the performance on the perspective of an MNC as a network. This research also intent to know what kind of knowledge transfer activities will help MNEs to duplicate their successful experience to other subsidiaries.

目錄
頁次
表目錄………………………………………………………………………………..7
圖目錄………………………………………………………………………………..8

第一章 緒論………………………………………………………………………....9
1.1 研究動機……………………………………………………………………….9
1.2 研究目的……………………………………………………………………..10
1.3 研究流程……………………………………………………….…………….10
第二章 文獻探討…………………………………………………………………..12
2.1 多國籍企業知識移轉………………………………………………………..12
2.1.1 知識的定義……………………………………………………………...12
2.1.2 知識的內涵與分類……………………………………………………...15
2.1.3 知識移轉的定義………………………………………………………...18
2.1.4 知識移轉模式…………………………………………………………...19
2.1.5 跨國知識移轉……………………………………………………………24
2.1.6 組織績效評估……………………………………………………………25
第三章 研究設計…………………………………………………………………...30
3.1研究架構……………………………………………………………………….30
3.2 研究假設………………………………………………………………………31
3.2.1多國籍企業內部網絡間的共同化知識移轉活動與移轉績效…………..31
3.2.2多國籍企業內部網絡間的內化知識移轉活動與移轉績效……………..31
3.2.3多國籍企業內部網絡間的結合知識移轉活動與移轉績效………..……32
3.2.4多國籍企業內部網絡間的外化知識移轉活動與移轉績效……………..32
3.3研究樣本……………………………………………………………………….34
3.4資料收集..................................................................................................35
3.5操作型定義以及問卷設計………………………………………….…………37
3.5.1 績效評估…………………………………………………………………37
3.5.1.1操作型定義…………………………………………………………..37
3.5.1.2問卷設計……………………………………………………………..38
3.5.1.3 績效的相似性……………………………………………………….39
3.5.2知識移轉…………………………………………………………………..39
3.5.2.1 操作型定義………………………………………………………….39
3.5.2.2 問卷設計…………………………………………………………….43
3.5.2.3四種知識移轉的網絡………………………………………………..45
3.5.3控制變數 - 技術能力……………………………………..……………..46
3.5.3.1 操作型定義………………………………………………………….46
3.5.3.2 問卷設計…………………………………………………………….47
3.5.4 控制變數 - 組織文化…………………………………………………...48
3.5.4.1 操作型定義……………………………………………………….…48
3.5.4.2 問卷設計…………………………………………………………….49
3.5.5 控制變數 - 策略角色…………………………………………………...49
3.5.5.1操作型定義…………………………………………………………..49
3.5.5.2. 問卷設計……………………………………………………………50
3.6 統計分析方法…………………………………………………………..…….51
3.6.1 因素分析……………………………………………………………....…51
3.6.2 複迴歸分析………...…………………………………………………….51
第四章 個案研究………………………………………….………………………..52
4.1 前言……………………………………………………………………………52
4.2 多國籍企業個案公司-A公司……………………….……………………......53
4.2.1 個案公司簡介……………………………………………………………53
4.2.2 A公司之知識移轉活動………………………………………………….54
4.3 台灣子公司之知識移轉活動…………………………………………..….56
4.4 結論…………………………………………………………………………59
第五章 實證結果………………………...…………………………………………61
5.1 問卷回收與四種知識網絡….………………………………………………..61
5.1.1 問卷回收………………...……………………………………………….61
5.1.2 四種知識網絡……………...…………………………………………….62
5.2 因素分析………………………………………………………………………66
5.2.1 各構面之因素分析：…………………………………………………….69
5.2.1.1 因素一……………………...………..………………………………69
5.2.1.2 因素二……………………………...………………………………..69
5.2.1.3 因素三……. ………………………..……………………………….69
5.2.1.4 因素四…. …………………………..……………………………….69
5.2.1.5 因素五………………………………….……………………………70
5.2.1.6 因素六……………………………….………………………………70
5.2.1.7 因素七……………………………….………………………………70
5.3 信度分析………………………………………………………………………71
5.4 統計分析結果…………………………………………………………………71
5.4.1 財務面績效模型…………………………………………………………72
5.4.2 顧客面績效模型…………………………………………………………72
5.4.3 流程面績效模型…………………………………………………………72
5.4.4 組織學習面績效模型……………………………………………………73
第六章 討論與結論……………………….…………………….………………….76
6.1 研究討論………………………………...………………..…………………..76
6.2 研究貢獻……………………………………………………………..……….77
6.2.1 理論上的貢獻……………………………………………………………77
6.2.2 實務上的貢獻……………………………………………………………78
6.3 研究限制與建議………………………………………………………………79
6.3.1 研究限制與後續的建議…………………………………………………79
參考文獻….. …………………………………………………………………..……81
附錄…. …………………………………………………………………………...…84
附錄一、研究問卷……………………………………………..……………………84

參考文獻
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