參考書目
壹、中文部份
一、 書藉
邱皓政,量化研究與統計分析:SPSS 中文視窗版資料分析範例解析。台北:五南,民國八十九年。
邱皓政,結構方程式:LISREL 的理論、技術與應用。台北:雙葉,民國九十二年。
羅家德,EC 大潮-電子務趨勢,台北:聯經,民八十九年。
二、期刊
邱顯貴、楊亨利,「從消費者觀點探討電子商務網站值得信任的重要因素」, 景文技術學院學報,第十三卷(上),民國九十一年九月,頁38-48。三、學術論文
連征忠,「虛擬社群成員間信任關係之探討」,碩士論文,大葉大學事業經營研究所,民國九十一年六月。吳佳靜,「影響使用者信任網站的因素之探討-以入口網站為例」,碩士論文,東吳大學資訊科學系,民國九十一年六月。蔡雅嵐,「虛擬組織之信任問題-以個人理性、社會及倫理的觀點」,碩士論文,政治大學公共行政研究所。黃卉怡,「影響網際網路虛擬社群成員間信任取得之因素」,碩士論文,國立中正大壆企業管理研究所,民國九十ㄧ年六月。劉麟書,「人際信任整合模式之研究」,碩士論文,銘傳大學管理科學研究所,民國九十年六月。四、網路資料
羅家德,虛擬社群(一),http://www.ecpress.com.tw/Virtualcociety1.htm.
羅家德,虛擬社群(二),http://www.ecpress.com.tw/Virtualcociety2.htm.
羅家德,虛擬社群(三),http://www.ecpress.com.tw/Virtualcociety3.htm.
創市際市場研究顧問,社群網站匯集人氣有一套,民國九十二年十一月四日,
http://www.insightxplorer.com/news/news_11_04.html
創市際市場研究顧問,各世代網友網哪去???,民國九十三年一月,
http://www.insightxplorer.com/epaper/epaper_200401_1.html#top
貳、西文部份
一、Book
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Anderson, B., Imagined communities: Reflections on the origin and spread of nationalism, London: Verso, (1983)
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Blau, P. Exchange and Power in Social Life. New York, Wiley, (1964)
Cooper, D. R., and Schindler, P. S., Business Research Methods, 8ed., NY:McGraw-Hill/Irwin, (2003)
Cohen, A., The Symbolic Construction of Community, New York: Routledge, (1985)
Chris, M., Miriam, M., Kevin, O. and Ashok, G., “Making Real of Virtual Community,” Pricewalerhouse Coopers, (1999).(http://www.pwcgiobal.com.)
Davenport, T., and Prusak. L. “Working Knowledge: How Organizations Manage What They Know,” Harvard Business School Press, (1998).
Fishbein, M., and Ajzen, I., “Belief, Attitude Intention and Behavior:An Introduction to Theory and Research, Reading,” MA:Addison-Wesley,(1975)
Hagel, J. III., and Armstrong, A. G., Net gain: Expanding markets through virtual communities,” Harvard Business School Press, (1997).
Homans, G.C, Social Behavior: Its Elementary Forms, Harcourt, Brace and World, New York, (1961)
Kotha, S., “Competing on the Internet:The Case of Amazon.com”, European Management Journal, (1998)
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Turban, E., King, D., Lee J., Warkentin, M., and Chung, h. M., “Electronic commerce: a managerial perspective,” Prentice Hall, (2002).
二、Periodicals
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Blomqvist, K., “The many faces of trust,” Scandinavian Journal of Management, Vol. 13, No. 3, (1997), pp.23-31.
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Brock, S. J., “Selling Alliances: Issues and Insights,” Industrial Marketing Management, Vol. 26, No. 2, (1997), pp. 146-161.
Bhattacherjee, Anol, “Individual Trust in Online Firms: Scale Development and Initial Test,” Journal of Management Information Systems, Vol.19, No. 1, (2002), pp. 211-241.
Chang, A, M., Kannan, P.K. and Whinston, A.B., "Electronic communities as intermediaries: the issues and economics", Proceedings of the 32th Hawaii International Conference on System Sciences, Vol. 5, (1999), pp. 12-21.
Catherine, R. M., Gefen, D., and Arinze, B., “Some Antecedents and Effects of Trust in Virtual Communities,” Strategic Information Systems, Vol. 11,(2002), pp. 271-295.
Cullen, J. B., Johnson, J. L., and Sakano, T., “Success through commitment and trust: the soft side of strategic alliance management,” Journal of world Business Vol. 35, No. 3, (2000), pp. 223-240.
Clemmer, E.C., and B. Schneider, “Fair Service. In T. A. Swartz, D.E. Bowen, and S. W. Brown (Eds),” Advances in Services Marketing and Management, Vol. 5, pp. 109-126.
Doney, Patricia M., and Joseph P. Cannon, “An Examination of the Nature of Trust in Buyer-Seller Relationships,” Journal of Marketing, April (1997), pp. 35-51.
Doney, P. M., Cannon, J. P., and Mullen, M. R., “Understanding the Influence of National Culture on the development of Trust,” Academy of Management Review, Vol. 23, No. 3, (1998), pp. 601-620.
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