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研究生:謝茂順
研究生(外文):Mao-Shun Hsieh
論文名稱:大學生使用數位倉儲系統的行為意圖之研究
論文名稱(外文):A Study on the Behavior Intention of The Digital-Repository-System Usage of College Students
指導教授:溫嘉榮溫嘉榮引用關係
指導教授(外文):Jia-Rong Wen
學位類別:碩士
校院名稱:樹德科技大學
系所名稱:資訊管理研究所
學門:電算機學門
學類:電算機一般學類
論文種類:學術論文
論文出版年:2006
畢業學年度:94
語文別:中文
論文頁數:66
中文關鍵詞:數位倉儲系統科技接受模式知覺玩興網路資源
外文關鍵詞:Digital Repository SystemTAMPerceived PlayfulnessNetwork Resource
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  近年來由於網際網路盛行,各大專院校提供給學生的網路資源服務也隨之多元化,例如:E-mail、Web網頁空間及FTP…等等,這些網路資源服務可以讓學生方便管理及分享自己的數位資料。數位倉儲系統(Digital Repository System)就是一種網路資源整合概念的平台,此平台運用資訊科技工具結合資料倉儲(Data Warehouse)理論,包含學校的電腦軟硬體設備的建置、教師教材數位化、進而到學生學習網絡的建立與使用(溫嘉榮、郭勝煌, 2006)。
  本研究以使用數位倉儲系統的大學生為對象,採用Davis(1989)科技接受模式理論(Technology Acceptance Model, TAM)為基礎,並以主觀規範、系統特性以及具有大學生使用網際網路特性的知覺玩興(Perceived Playfulness)構面作為外在變數,成為研究的架構。目的是希望透過探討大學生使用數位倉儲系統的行為意圖,瞭解目前學校推行數位倉儲系統的主要因素,並作為各界將來推行數位倉儲系統的參考。
  研究的結果共有三點結論:(1)大學生使用數位倉儲系統意願與主觀規範、知覺玩興、有用認知以及易用認知均有顯著關係。(2)大學生使用數位倉儲系統的易用認知與系統特性、知覺玩興有顯著關係。(3)大學生使用數位倉儲系統的有用認知與主觀規範、知覺玩興以及易用認知有顯著關係。
Internet has become widely used within these years and colleges begin to provide variety of web-services for students to use, such as E-mail, web spaces, FTP and so on. Web-services allow students to manage and share their digital data easily then ever. Digital Repository System was proposed by Dr. Jia-Rong Wen of Shu-Te University, and it is a platform for integrating web resource services. This system combines IT tools with the theory of Data Warehouse from the aspect of digital repository in order to build hardware and software systems in schools, also to digitalize teaching materials, and finally to build the student’s learning network for students to use (J.R.Wen, S.H. Guo, 2006).
The object of this study is focused on college students who are using Digital Repository System. The research model is based on the Technology Acceptance Model from Davis(1989), with Subjective Norm, Systematic Characteristic, and Perceived Playfulness as external variables. The purpose of this study is to explore factors affecting the usage of Digital Repository System in colleges through investigating the behavior intention of the Digital Repository usage of college students. The result can be a consideration when organizations intend to set the use of Digital Repository System into actions.
This study comes to three conclusions: (1)Intention of college students use Digital Repository System has significant relationship with Subjective Norm, Perceived Playfulness, Perceived Usefulness, and Perceived of Use; (2)Perceived of Use of college students use Digital Repository System has significant relationship with Systematic Characteristic and Perceived Playfulness; (3)Perceived Usefulness of college students use Digital Repository System has significant relationship with Subjective Norm, Perceived Playfulness, and Perceived of Use.
目錄

中文摘要 -------------------------------------------------------- i
英文摘要 -------------------------------------------------------- ii
目錄 ----------------------------------------------------------- iii
表目錄 --------------------------------------------------------- v
圖目錄 --------------------------------------------------------- vi
第一章 緒論 ---------------------------------------------------- 1
1.1 研究背景 ---------------------------------------------------- 1
1.2 研究動機 ---------------------------------------------------- 2
1.3 研究目的 ---------------------------------------------------- 2
1.4 研究限制 ---------------------------------------------------- 5
1.5 研究流程 ---------------------------------------------------- 5
第二章 文獻探討 ------------------------------------------------- 6
2.1 數位倉儲系統 ------------------------------------------------ 6
  2.1.1 資料倉儲的定義 ----------------------------------------- 6
  2.1.2 數位倉儲的定義 ----------------------------------------- 7
  2.1.3 數位倉儲的目的 ----------------------------------------- 7
  2.1.4 數位倉儲的空間架構 ------------------------------------- 7
  2.1.5 數位倉儲的功能 ----------------------------------------- 8
  2.2 理性行動理論 --------------------------------------------- 9
  2.3 科技接受模式 --------------------------------------------- 10
  2.4 延伸的科技接受模式TAM2 ----------------------------------- 12
  2.5 知覺玩興 ------------------------------------------------ 14
第三章 研究方法與架構 ------------------------------------------- 16
  3.1 研究架構 ------------------------------------------------ 16
  3.2 變數的操作型定義 ----------------------------------------- 16
  3.3 研究假設 ------------------------------------------------ 16
  3.4 研究工具 ------------------------------------------------ 19
  3.4.1 問卷設計 ---------------------------------------------- 19
  3.4.2 問卷測試 ---------------------------------------------- 22
  3.5 研究對象 ------------------------------------------------ 23
  3.6 統計分析方法 --------------------------------------------- 23
第四章 資料分析 ------------------------------------------------- 25
  4.1 問卷回收 ------------------------------------------------ 25
  4.2 人口統計變項資料分析 -------------------------------------- 25
  4.3 各潛在研究變項之敘述性統計分析 ----------------------------- 27
  4.3.1 主觀規範之敘述性分析 ------------------------------------ 27
  4.3.2 系統特性之敘述性分析 ----------------------------------- 28
  4.3.3 知覺玩興之敘述性分析 ------------------------------------ 28
  4.3.4 有用認知之敘述性分析 ------------------------------------ 28
  4.3.5 易用認知之敘述性分析 ------------------------------------ 28
  4.3.6 使用意願之敘述性分析 ------------------------------------ 29
  4.4 效度分析 ------------------------------------------------ 30
  4.4.1 內容效度 ---------------------------------------------- 30
  4.4.2 效標關聯效度 ------------------------------------------- 30
  4.4.3 建構效度 ---------------------------------------------- 30
  4.5 信度分析 ------------------------------------------------ 35
  4.6 獨立樣本t檢定 -------------------------------------------- 35
  4.7 單因子變異數分析 ----------------------------------------- 36
  4.7.1 受測者的年齡層 ----------------------------------------- 37
  4.7.2 受測者所屬的學院 --------------------------------------- 37
  4.7.3 受測者使用電腦的經驗 ------------------------------------ 38
  4.7.4 受測者使用網際網路的經驗 -------------------------------- 39
  4.8 多元迴歸分析 --------------------------------------------- 40
第五章 結論與建議 ----------------------------------------------- 44
  5.1 研究發現 ------------------------------------------------ 44
  5.2 結論 ---------------------------------------------------- 45
  5.3 建議 ---------------------------------------------------- 46
參考文獻 -------------------------------------------------------- 47
附錄一 問卷 ---------------------------------------------------- 50
附錄二 樹德科技大學數位倉儲系統簡介 ------------------------------- 55
參考文獻

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