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Explore in this thesis that consumers invest in the relevant problem of management of the risk of the real estate, regard Sanxia Taipei university as the main research area, utilize the investigation method of the questionnaire to explore that consumers influence and buy the factor of the real estate, factor it analyse, it contribute to not understanding investing in consumer real estate of factor of influence.
Confirm influencing the risk factor of the investment real estate first : 1.Economic factor, 2. Political factor, 3. Policy factor, 4. Social factor. In the economic factor, its main influence has: (1)The family income changes, (2 ) economy is prosperous, (3) to grant the loan amount; In the political factor, its main influence: (1)Steady politics, (2) two sides' situation, (3) diplomacy is assaulted ; Policy factor, its main influence is: (1)Land policy, (2) financial policy; Social factor, its main influence factor is: (1)Public security, (2) the quantity of the family changes. In economy, politics, policy and these 4 factors of society, the economic factor has greater influence power, so to economic risk factor analysis.
After confirming that consumers invest in the risk factor of the real estate, investigate the respect with the questionnaire, explore that stands degree in risk that consumers invest in the financial finance of the real estate: (1)The income is reduced, (2) the price of the house drops, (3) to grant the loan to reduce, (4)unless raise interest rate, (5), raise tax, and Nature and Man for risk last degree: (1)The flood, (2) fire, (3) the earthquake, (4)scamp work ,etc., can offer the reference and application that consumers invest in the real estate .
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