臺灣博碩士論文加值系統

近年發展的電子商務平台為使供應鏈成員中買賣雙方的相互溝通及協同更容易。而買家在面對眾多相似的賣家，要如何選出最適合的賣家然後對其提案進行協商則是本論文的主要目的。普遍來說，此機制成功的解決之道通常需要同時考量雙方可能相互衝突的屬性，其中包括量性與質性。而本論文則以兩部分來說明不同型態供應鏈的解決方法。
第一部份先透過分析階層程序 (Analytic Hierarchy Process, AHP) 評選出一家最適合的供應商，再由雙方的代理人利用協商達到共識。在案例探討部分，我們利用一家電腦製造商經由本論文雙邊多屬性協商機制來論證此方法的可行性。
第二部份則是以一對多協商機制來對量性及質性的屬性作協商，同樣再利用分析階層程序得出由供應商、零售商及物流業者組成的整合供應鏈。我們以服裝業做為此部分的案例，探討代理人的協商過程以及組成的整合供應鏈。

Recently explosion of e-commerce technologies is providing the platform for easier communication and collaboration among the entities in the supply chain from suppliers to buyer. The buyer always faces with several suppliers who provide similar services. Then, the buyers should make a decision from the solutions given by several suppliers, select the best supplier from the suppliers/buyer’s combinations, and accept his solutions and negotiation further. In general, successful solution of such services involves the simultaneous consideration of a number of possibly conflicting attributes including both quantitative factors such as cost, quantity and lead-time, and vague qualitative factors such as quality, reputation and performance history. In this thesis, we proposed two parts of describing different types of supply chain.
Part A firstly use Analytic Hierarchy Process (AHP) matches product characteristics with supplier characteristics. Next, agents assist the user in the debate to negotiate a joint representation of the supplier chosen and automatically justify proposals with this joint representation. And a case study in a high-end computer manufacturing company is given to demonstrate the potential of the methodology. It is a bilateral multi-attribute negotiation scheme which sellers/buyer agents in internet-based through negotiations have significant on supplier selection and partners’ profit.
In Part B, the one-to-many negotiation scheme we proposed negotiate not only quantitative attributes but also qualitative attributes employed fuzzy logic. We also use AHP to get an integrated network composed by suppliers, retailers and logistic providers. An example of haute couture is applied in negotiation mechanism and members selection used by AHP to demonstrate the agents how to negotiate and reach a integrated supply chain.

摘要 i
Abstract ii
Acknowledgements iv
Table of Contents v
List of Tables vii
List of Figures ix

1. Introduction 1
1.1 Background 1
1.2 Problem statement 1
1.3 Producer-driven v.s. Buyer-driven 2
1.4 Scheme for two parts 3
1.5 Research contributions and structure 4

2. Producer-driven supply chain—Bi-negotiation Integrated AHP in Supplier Selection 6
2.1 Introduction 6
2.2 Brief review and analysis of supplier selection methodologies 7
2.3 Methodology 10
2.4 Case Implementation 20
2.5 Brief Summary 30

3. Buyer-driven supply chain—Coping with Multi-Attribute Bilateral Negotiation and AHP on Supply Chain Integration in apparel industry 33
3.1 Introduction 33
3.1.1 Background of the apparel industry 33
3.1.2 Research aims 34
3.1.3 Research contributions and structure 36
3.2 Briefly review of methodologies 37
3.3 Bilateral Negotiation and AHP (BiNA) Scheme 40
3.3.1 Negotiation parameters set 41
3.3.2 Computing iso-curve model 44
3.3 Similarity matching 46
3.4 BiNA procedure in buyer-driven supply chain 47
3.5 Example demonstration 54
3.6 Brief Summary 66

4. Conclusion 68

References 69

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