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研究生:呂曉雯
研究生(外文):Hsiao-Wen Lu
論文名稱:影響企業採用創新科技因素之探討―以數位噴墨印花技術為例
論文名稱(外文):THE FACTORS AFFECTING THE ADOPTION OF INNOVATION FOR ENTRIPRISES: THE CASE OF DIGITAL INK-JET PRINTING TECHNOLOGY
指導教授:王明妤王明妤引用關係
學位類別:碩士
校院名稱:真理大學
系所名稱:管理科學研究所
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2007
畢業學年度:95
語文別:中文
論文頁數:102
中文關鍵詞:創新採用數位噴墨印花技術印染整理產業
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在知識經濟時代與全球競爭激烈的環境下,不斷在產品或服務上推陳出新,或積極採用創新科技,已然成為企業提升競爭力及建立持久性競爭優勢的關鍵要素。數位噴墨印花技術是歐、美、日國際間出現的最新紡織產業之印花技術,此技術顛覆且突破傳統的印花方式,為一項嶄新的技術。然而企業對於採用一項創新科技往往抱持著保守的態度,究竟是哪些因素促使企業會願意領先採用一項創新技術?而哪些因素可有益於創新科技在企業間被廣泛地採用呢?
本研究以印染整理產業的企業作為研究樣本進行問卷的調查,探討企業所面臨的環境因素、數位噴墨印花技術所具有的創新科技特性,以及企業所擁有的組織特質對於採用數位噴墨印花技術決策之影響。另一方面,則針對尚未採用數位噴墨印花技術之企業,進一步了解上述影響決策之因素對於企業未來採用數位噴墨印花技術意願之影響。
研究結果表示組織特質的「高階主管支持」與「組織結構」為影響印染整理產業的業者採用數位噴墨印花技術的因素,其中以高階主管支持的影響程度為最大;而創新科技特性的「相容性」與環境因素的「產業競爭」兩項因素則是影響未來印染整理的業者採用數位噴墨印花技術的關鍵因素。
As the increasing challenge of global competition, adopting new technology to introduce new produce of service into market becomes a source of competitive advantage. Digital ink-jet printing technology is an emerging technology in textile industry. The factors affecting the adoption of the digital ink-jet printing technology for enterprises in Taiwan remain unknown, so this study investigates the possible affecting factors based on the following dimensions: business environment, perceived characteristics of innovations and organizational characteristics. Furthermore, this study analyzes the factors which might affect the adoption willingness for enterprises who have not adopted the technology yet.
The sample is chosen from enterprises in printing dyeing and finishing industry. The results reveal that “top manager support” and “organizational structure” are influential factors. Especially, the former has greatest influence. Moreover, “compatibility” and “industrial competition” are key factors affecting the adoption willingness of enterprises for the digital ink-jet printing technology in the future.
目錄 I
圖目錄 III
表目錄 III
第壹章 緒論 1
第一節 研究背景 3
第二節 研究動機 2
第三節 研究目的 3
第貳章 文獻探討 3
第一節 組織創新採用之探討 3
第二節 影響組織創新採用之因素 3
第三節 數位噴墨印花技術 31
第參章 研究設計 36
第一節 觀念性架構 36
第二節 變項的操作性定義與衡量 37
第三節 研究對象與樣本來源 40
第四節 問卷設計 43
第五節 資料分析方法 47
第肆章 實證結果與分析 50
第一節 樣本描述 50
第二節 信度與效度分析 58
第三節 獨立樣本t檢定 60
第四節 卡方檢定 62
第五節 假說檢定 63
第六節 多元迴歸分析 66
第七節 綜合討論 71
第伍章 結論與建議 76
第一節 研究結論 76
第二節 管理意涵 79
第三節 研究限制 81
第四節 研究建議 83
參考文獻 87
中文部份 87
英文部份 90
網站部份 96
附錄﹕數位噴墨印花技術之產業需求調查 97
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1.經濟部技術處,2004年12月1日,充分結合人文與藝術之美的數位噴墨印花技術,取自:http://doit.moea.gov.tw/。
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