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研究生:周俐妤
研究生(外文):Li-Yu Chou
論文名稱:電腦繪圖課程應用網路教學接受度之研究
論文名稱(外文):A Study on the Acceptance of Web-based Instruction in Computer Graphic Course
指導教授:黃木榮黃木榮引用關係
指導教授(外文):Mu-Jung Huang
學位類別:碩士
校院名稱:國立彰化師範大學
系所名稱:商業教育學系
學門:商業及管理學門
學類:財務金融學類
論文種類:學術論文
論文出版年:2007
畢業學年度:95
語文別:中文
論文頁數:142
中文關鍵詞:科技接受模式(TAM)電腦繪圖課程網路教學網路學習系統使用態度系統接受度
外文關鍵詞:Technology Acceptance Model(TAM)Computer GaphicWeb-based InstructionInternet AttitudeSystem Acceptance
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隨著網際網路的普及,網路化學習已成為21世紀教育的潮流,網際網路的出現,徹底改變了教與學的形態,若能夠善用資訊科技於教育,等於為學習者引進全世界的智慧,在一個不受時空限制的全球教室裡學習,共同分享資訊以及群體協調合作學習。過去的研究大多著重在探討影響學習者學習成效的相關因素,針對網路學習系統使用態度的研究則較少,然而態度是影響人類行為的重要因素之一;許多學者是從使用者態度與信念的角度來探討系統接受度,如何設計與管理好一個成功的網路教學系統,促使學習者願意接受,並且滿意這種新的學習方式與學習科技,便成為能否經由網路學習的應用,獲得學習成效的主要關鍵。
本研究由個別學習者的角度,根據科技接受模式(Technology Acceptance Model,TAM)修正版作為理論基礎,發展出本研究之研究架構,並回顧相關網站品質的文獻,建構出適合衡量本網路教學情境系統特性之外部因素包括『電腦自我效能』、『網路自我效能』、『系統品質』、『教材內容與教材設計』及『媒體豐富性』等,用以推測學習者對於網路學習系統接受度之影響。
本研究採用問卷調查方式,研究對象由二所高級職業學校311位學生所組成,扣除無效問卷共6份,有效問卷共305份,在有效樣本中男生共142人,女生共163人,由回收的有效問卷樣本資料提供分析,經實證結果發現:學習者之『知覺易用性』和『知覺有用性』會影響對於『網路學習系統的使用接受度』,而『知覺易用性』也會影響『知覺有用性』。在外部因素方面,『系統品質』、『教材內容與教材設計』及『媒體豐富性』透過『知覺有用性』這個中介變項而影響『網路學習系統接受度』;『電腦網路自我效能』、『系統品質』及『教材內容與教材設計』則透過『知覺易用性』這個中介變項而影響『網路學習系統接受度』。
With the popularization of the Internet , web-based learning already becomes the trend of education in the 21st century. The appearance of Internet has changed the styles of teaching and learning completely. From the views of specific learners and reviewing the related works, this study, basing on the Revised Technology Acceptance Model (TAM), proposes a research model for evaluating the acceptance degree of applying e-learning in computer graphics courses. The external factors of the model includes “ Computer Self-Efficacy ”, “ Internet Self-Efficacy ”, “ System Quality ”, “ The Teaching Material Content and The Teaching Material Design ” and “ The Media Richness ”.
This study was conducted in two vocational senior high schools with a sample of 311 students. All respondents were asked to respond to the questionnaire immediately. Questionnaires with missing response were eliminated for statistical analyses in order to avoid confounding variables (6 missing responses). A total of 305 responses were collected in which 142 were male students and 163 were female students. The results show that “ Perceived Usefulness ” and “ Perceived Ease of Use ” have influence on “ System Acceptance ”. In external factors, “ System Quality ”, “ The Teaching Material Content and The Teaching Material Design ” and “ The Media Richness ” were through “ Perceived Usefulness ” to influence on “ System Acceptance ”. “ Computer Self-Efficacy ”, “ System Quality ” and “ The Teaching Material Content and The Teaching Material Design ” were through “ Perceived Ease of Use ” to influence on “ System Acceptance ”.
摘要 I
Abstract Ⅱ
致謝 Ⅲ
圖次 Ⅳ
表次 Ⅴ

第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的 2
第三節 研究問題 3
第四節 論文結構與研究流程 4
第五節 名詞釋義 6

第二章 文獻探討 7
第一節 科技接受模式 7
第二節 TAM修正版 9
第三節 網路教學 11
第四節 網路學習的理論 19
第五節 網路學習的本質 22
第六節 自我效能 26
第七節 網站品質(Web site quality) 33
第八節 網路學習系統使用態度 42
第九節 系統接受度 43

第三章 研究設計 45
第一節 研究架構 45
第二節 研究假設 46
第三節 研究對象 49
第四節 研究變數與操作型定義 51
第五節 問卷設計 53
第六節 資料分析工具與方法 63

第四章 資料分析與研究結果 66
第一節 樣本之基本資料描述 66
第二節 量表驗證 70
第三節 刪題後信度與效度分析 83
第四節 研究架構驗證 88
第五節 研究假設驗證 98

第五章 結論與建議 100
第一節 研究結論 100
第二節 研究貢獻 106
第三節 研究限制 107
第四節 後續研究之建議 109

參考文獻 113
附錄一 124
附錄二 131
附錄三 132
附錄四 133
附錄五 137

圖次
圖1-1 研究流程 5
圖2-1 科技接受模式 7
圖2-2 TAM修正版 9
圖2-3 數位學習的教學型式 13
圖2-4 科技/任務適合模型 33
圖2-5 資訊成功模式 35
圖2-6 網路學習系統網站品質 41
圖3-1 本研究之研究架構 45
圖3-2 本研究之研究假設模式 48
圖3-3 問卷編製流程圖 57
圖4-1 本研究模式─相關分析圖(整體樣本:N=305) 91
圖4-2 路徑分析圖(虛線部份代表無顯著影響) 97
圖4-3 修正後之研究架構 99

表次
表2-1數位學習的教學型式 14
表3-1問卷內容架構表 54
表3-2問卷構面與參考資料 59
表4-1-1性別分佈分析表 67
表4-1-2資訊設備調查分析表 67
表4-1-3每日使用電腦時間分析表 67
表4-1-4最常使用電腦做什麼分析表 68
表4-1-5網路課程學習地點分析表 68
表4-1-6每週使用網路學習系統之平均時數分析表 68
表4-1-7每次使用網路學習系統之時數分析表 69
表4-1-8資訊素養背景資料基本分析表 69
表4-2-1信度分析─Cronbach's α係數表 71
表4-2-2信度分析─Cronbach's α係數表 72
表4-2-3信度分析─Cronbach's α係數表 73
表4-2-4信度分析─Cronbach's α係數表 74
表4-2-5信度分析─Cronbach's α係數表 75
表4-2-6信度分析─Cronbach's α係數表 75
表4-2-7信度分析─Cronbach's α係數表 76
表4-2-8信度分析─Cronbach's α係數表 76
表4-2-9 KMO值判定準則表 78
表4-2-10 KMO and Bartlett's Test 79
表4-2-11 問卷各構面因素轉軸平方和負荷量 79
表4-2-12 轉軸後之成分矩陣 80
表4-3-1 刪題後KMO and Bartlett's Test 83
表4-3-2 問卷刪題後各構面因素轉軸平方和負荷量 84
表4-3-3問卷刪題後之轉軸後成分矩陣 84
表4-3-4 刪題後信度分析結果 87
表4-4-1本研究模式─Pearson積差相關係數矩陣(雙尾) 89
表4-4-2本研究模式─相關假設驗證結果 90
表4-4-3函式一多元迴歸分析結果摘要表 92
表4-4-4函式二多元迴歸分析結果摘要表 94
表4-4-5函式三多元迴歸分析結果摘要表 95
表4-4-6本研究模式之路徑分析摘要表 96
表4-5本研究模式之研究假設驗證結果 98
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