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研究生:陳立欣
研究生(外文):Li-Hsin Chen
論文名稱:嗅覺氣味刺激對工作績效之影響以電腦文書工作者為例
論文名稱(外文):The Effectiveness of Scents on the Performance of Using Word Processing Systems
指導教授:林季雄林季雄引用關係
指導教授(外文):Jih-Shyong Lin
學位類別:碩士
校院名稱:大同大學
系所名稱:工業設計研究所
學門:設計學門
學類:產品設計學類
論文種類:學術論文
論文出版年:2007
畢業學年度:95
語文別:中文
論文頁數:156
中文關鍵詞:嗅覺氣味感性工學體驗行銷深度訪談
外文關鍵詞:OlfactionOdorExperiential marketingKansei EngineeringIntensive Interview
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當人類的聽覺與視覺漸被滿足後,嗅覺產品的開發及氣味對使用者的行為影響是設計領域尚待探討的新議題。儘管在有限的學術研究結論中,研究者大多肯定配適良好的環境氣味,確實可以有效增進產品使用者的滿意,然而對於產品使用者感受氣味刺激後是否會影響行為表現,所知仍極為有限。本研究主要以探討氣味是否影響電腦使用者的工作表現為主要目的,依據所歸納出的氣味屬性因素,觀察氣味散播的時間頻率對受測者在文書工作實驗的績效影響、心理感受及產品設計建議。
本研究第一階段進行氣味喜好的測試,使用二十種市售天然精油商品作為正面氣味樣本,對受測者進行氣味喜好評估及問卷調查。另外,進行電腦文字輸入工作的狀態測試,以取得受測者在連續文字輸入工作的可承受工時,作為實驗的測試時間。
根據第一階段的測試結果,挑選出最受歡迎的三種氣味,其分別代表舒適、清新提振、個人喜好三種氣味屬性,進行工作績效影響測試。並設定五種不同的氣味散播時間頻率,透過三個小時的客觀工作績效測試及主觀感受問卷,進行分析與比較。最後,透過深度訪談,了解受測者對嗅覺產品使用的心理感受及設計建議。結果發現,清新提振性質及個人喜好的氣味對長達三小時的電腦文字輸入工作的績效提升較具影響力,舒適性質的氣味在績效提升方面較不明顯,但能使受測者主觀認知工作績效提升。受測者在實驗後的深度訪談中對嗅覺產品的使用及設計提出想法及建議,並期待此產品有更好的發展。
When human’s desires of hearing and vision are satisfied gradually, development of olfactory product and the influence of its odor to the users behavior are still the new topics waiting to be discovered in the design field. Although in the limited academic research, most of the researchers agree that the environment with good odors can promote apparently the satisfaction of the olfactory products users, whether the behaviors of the users will be affected by the stimulation of odors is still unclear. This study is mainly aimed to discuss whether odors can influence work efficiency of the computer users, observe how the spreading time and frequencies of odors influence the testees’ paperwork performance in the experiment according to the concluded properties of odors, and know their psychological feelings and suggestions for design of the product.
The first phase of this study was testing what odors people like; we took 20 kinds of natural essential oils sold in the market as the positive samples to evaluate the testees’likes for the odor and investigate them with questionnaires. In addition, we tested the testees’ working state of inputting words in computers and took the bearable successive working time as the test time for experiment.
According to the test result of the first phase, three most popular odors were picked out to conduct the work erformance test, which respect comfort, refreshing and personal preference, the three properties of odor. Also we set five different spreading time and frequencies of odor for the experiment, and we analyzed and compared the results of three hours’ test for objective work performance and subjective questionnaires. At last, we understood the testees’ psychological feelings and design suggestions for using olfactory products through intensive interviews. From the result, we found that odors with properties of refreshing and personal like promoted apparently testees’ work performance on inputting words in computers for three hours, and the effect of the odor with property of comfort was not apparent to that; however it could promote testees’ work performance in subjective cognitions. The testees provided their opinions and suggestions for using and design the olfactory products in the intensive interviews after experiment and expected this kind of product could get better development.
摘 要....................................................I
ABSTRACT.................................................II
謝 誌....................................................IV
目 錄....................................................V
表目錄...................................................IX
圖目錄...................................................X
第一章、緒論.............................................1
1.1 研究背景與動機.......................................1
1.2 研究目的.............................................2
1.3 研究範圍與限制.......................................3
1.4 研究流程與架構.......................................4
第二章、文獻探討.........................................6
2.1 績效評估之研究.......................................6
2.1.1 客觀疲勞測量.......................................6
2.1.2 主觀疲勞測量.......................................7
2.2 工作環境.............................................9
2.2.1 工作姿勢...........................................9
2.2.2 環境照度...........................................10
2.3 嗅覺刺激.............................................10
2.3.1 嗅覺感官刺激.......................................11
2.3.2 氣味分類...........................................12
2.3.3 嗅覺理論...........................................12
2.3.4 氣味的應用.........................................14
2.3.4.1 嗅覺化電子產品現今發產概況.......................15
2.3.5 精油的定義.........................................20
2.3.5.1 精油的分類.......................................20
2.3.5.2 精油的成分.......................................20
2.3.5.3 精油使用方法.....................................21
2.3.5.4 精油的功效.......................................22
2.3.6 體驗行銷...........................................23
2.3.7 深度訪談法.........................................25
第三章、研究方法.........................................27
3.1 實驗架構.............................................27
3.1 實驗環境.............................................28
3.2 受測者...............................................29
3.3 實驗設備.............................................29
3.3.1 氣味裝置的選擇與設計...............................31
3.3.2 受測者作業內容規範.................................34
3.4 實驗程序.............................................35
3.4.1 實驗模擬與對照組資料建立...........................35
3.5 測試用香氣的選擇.....................................38
3.6 主觀績效量測方法.....................................41
3.7 軟體應用.............................................43
3.8 資料蒐集與分析.......................................43
第四章、研究結果與分析...................................44
4.1 感覺舒適的氣味在不同散播頻率下對工作績效的影響.......44
4.1.1 客觀工作績效量測結果...............................44
4.1.2 散播頻率對客觀工作績效的影響分析...................51
4.1.3 主觀績效評量.......................................52
4.1.4 散播頻率對客觀工作績效的影響分析...................54
4.2 清新提振功效的氣味在不同散播頻率下對工作績效的影響...56
4.2.1 客觀工作績效量測結果...............................56
4.2.2 散播頻率對客觀工作績效的影響分析...................63
4.2.3 主觀績效評量.......................................64
4.2.4 散播頻率對客觀工作績效的影響分析...................66
4.3 個人喜好的氣味在不同散播頻率下對工作績效的影響.......67
4.3.1 客觀工作績效量測結果...............................67
4.3.2 散播頻率對客觀工作績效的影響分析...................74
4.3.3 主觀績效評量.......................................75
4.3.4 散播頻率對客觀工作績效的影響分析...................77
4.4 深度訪談 ─使用者感受訪談............................78
第五章、結論與建議.......................................80
5.1 結論.................................................80
5.2 後續研究與建議.......................................82
參考文獻.................................................83
附錄二:主觀績效評量問卷.................................93
附錄三:深度訪談紀錄.....................................94
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