臺灣博碩士論文加值系統

台灣汽車產業隨著加入WTO後的開放競爭，關稅逐年降低，汽車零件的自製率限制取消，面對全球化的競爭環境，以及在國內市場胃納量飽和、產品生命週期日益縮短之不利條件下，已逐漸調整體質，發展出具少量多樣的彈性製造優勢。
台灣汽車產業在與國際接軌下，發展成為國際車廠策略分工體系的重要夥伴。國內車廠從以往國內零組件採購，積極擴展向海外尋求更具成本競爭優勢的汽車零組件。同時，藉由與國際車廠的合作與國際化佈局，也擴展出成車與零組件的外銷。因此，運籌管理的範疇，已擴展至上游的海外供應商與下游的海外客戶。
本論文的研究，是以個案C公司為案例，說明台灣汽車產業在與國際車廠進行全球策略分工模式下，探討海外供應鏈的特性與運籌管理模式。如何藉由供應鏈體系的再造，強化既有的資訊系統(如ERP, SCM, MPBS, PDVC, SPL)資源的整合，建構資訊系統e化溝通平台以及一套適用台灣汽車產業的海外供應鏈運籌模式，以提昇供應鏈的運作績效，改善資訊透明度，降低零件庫存水平，並提高客戶服務水準。

After joining WTO with opening competition, Taiwan has to reduce the customs duty year by year and cancel the auto parts self-restraint rate limit. Facing the global competition, saturated in the domestic market, as well as the product life cycle decreases gradually. Under the disadvantage conditions, Taiwan automobile industry has gradually adjusted the constitution and develops the flexible manufacturing advantage by various type with few quantity.

Taiwan carmakers work together with international automakers and develop strategically as an important partner. The domestic carmakers are actively sourcing the components with cost competitive advantage from overseas instead of purchasing in domestic area. At the same time, Taiwan carmakers also sell both vehicles and those components to overseas markets through affiliation with international automakers and global network configurations. Therefore, the scope of logistics management has to expand to the front-end overseas suppliers and the back-end overseas customers.

The thesis is based on case study(C company), to discuss the characterstics of overseas supply chain and logistics management model for Taiwan carmakers, which develop the global strategy under ally and work together with international automakers. How to base on the supply chain system re-engineering, to strengthen and integrate the present information systems (for example ERP, SCM, MPBS, PDVC, SPL), to develop the electronic communication platform in the information systems and to construct the overseas supply chain with logistics model which can meet the requirements for Taiwan automobile industry, in order to enhance the supply chain operation achievement, improve the information transparency, reduce the components stock level, and raise the customer service level.

中文摘要………………………………………………………………iii
英文摘要………………………………………………………………iv
誌謝 ……………………………………………………………………v
目錄……………………………………………………………………vi
圖目錄………………………………………………………………viii
表目錄 …………………………………………………………………x
一、 緒論……………………………………………………… 1
1-1 背景與動機……………………………………………… 1
1-2 研究目的………………………………………………… 2
1-3 研究範圍………………………………………………… 2
1-4 論文架構………………………………………………… 2
二、 汽車產業及其供應鏈體系簡介………………………… 5
2-1 汽車產業簡介…………………………………………… 5
2-2 汽車產業之特性………………………………………… 8
2-3 汽車產業供應鏈………………………………………… 8
三、 研究方法與研究對象…………………………………… 8
3-1 研究方法………………………………………………… 8
3-2 研究對象………………………………………………… 9
3-2-1 個案C公司發展沿革 …………………………………… 9
3-2-2 個案C公司在汽車產業的地位分析 ……………………10
3-2-3 個案C公司的經營分析 …………………………………12
3-2-4 個案C公司的全球化佈局及國際競爭力分析 …………13
3-2-5 個案C公司的經營理念與發展願景 ……………………14


四、 個案C公司現有汽車產業供應鏈體系 …………………16
4-1 個案C公司現行供應鏈概況 ……………………………16
4-2 個案C公司汽車製造及組裝流程 ………………………16
4-3 個案C公司零件交貨物流模式 …………………………16
4-4 個案C公司經銷體系 ……………………………………34
4-5 個案C公司資訊體系 ……………………………………35
4-6 個案C公司現有海外供應鏈運作機制 …………………37
4-6-1 海外採購件下單管控現況作業(AS-IS) ………………37
4-6-2 CBU成車外銷現況作業(AS-IS) ………………………38
4-6-3 SEM/MMC向CKD外銷現況作業(AS-IS) …………………39
4-6-4 售服零件外銷現況作業(AS-IS) ………………………41
4-6-5 海外供應鏈作業流程分析………………………………42
五、 海外供應鏈體系再造與e化 ……………………………44
5-1 新海外供應鏈體系的營運模式…………………………44
5-2 新海外供應鏈體系的基本構想與作法…………………46
5-3 新海外供應鏈體系的流程架構…………………………47
5-4 新海外供應鏈體系的資訊系統架構……………………54
六、 成效分析與文獻案例比較………………………………57
6-1 成效分析…………………………………………………57
6-2 與文獻案例比較…………………………………………60
七、 結論與後續研究…………………………………………64
7-1 結論………………………………………………………64
7-2 後續研究…………………………………………………64
參考文獻……………………………………………………………65

﹝1﹞Donald H. McBurney; Theresa L. White, Research Methods, 7th Ed., Thomson Wadsworth, Belmont, CA, 2007.
﹝2﹞Chan K. Hahn, et al. “Supply-Chain Synchronization: Lessons from Hyundai Motor Company ”, Interfaces 30, pp. 32-45, 4 July-August 2000.
﹝3﹞Jeffrey M. Alden, et al. “General Motors increases Its Production Throughput”, Interfaces Vol. 36, No. 1 pp. 6-25, January-February 2006.
﹝4﹞Monden, Y., Toyota production system: An integrated approach to JIT, 2nd Ed., Institute of Industrial Engineering, Norcross, GA, 1993.