臺灣博碩士論文加值系統

The purpose of this study is to investigate the core elements of merging into local society by reducing the prejudice. The following four factors were discussed : (1) equal group status within the situation, (2) intergroup cooperation, (3) common goals, and (4) the support of authorities, law or custom. Then subjects were recruited in the in-depth interviews. They were required do a field research during which the Taiwanese businessmen settled in Guangzhou. From the data analysis, it was discovered that the more good contact experiences Taiwanese Businesspeople have, the easier for them to reduce intergroup prejudice and leads to merge into local society easier in China. The main effected factor was not related to profit – making. Based upon the result of the thesis, if Taiwanese businesspeople lack for such good contact experiences to contact the locals, they would identify themselves as Taiwanese. The main concerns of this dissertation are as following：Would it the possible for Taiwanese to reduce their prejudice toward Chinese through intergroup contacts？And, would the intergroup contacts help Taiwanese immigrants integrate into local community？These two questions are answered.

The purpose of this study is to investigate the core elements of merging into local society by reducing the prejudice. The following four factors were discussed : (1) equal group status within the situation, (2) intergroup cooperation, (3) common goals, and (4) the support of authorities, law or custom. Then subjects were recruited in the in-depth interviews. They were required do a field research during which the Taiwanese businessmen settled in Guangzhou. From the data analysis, it was discovered that the more good contact experiences Taiwanese Businesspeople have, the easier for them to reduce intergroup prejudice and leads to merge into local society easier in China. The main effected factor was not related to profit – making. Based upon the result of the thesis, if Taiwanese businesspeople lack for such good contact experiences to contact the locals, they would identify themselves as Taiwanese. The main concerns of this dissertation are as following：Would it the possible for Taiwanese to reduce their prejudice toward Chinese through intergroup contacts？And, would the intergroup contacts help Taiwanese immigrants integrate into local community？These two questions are answered.

Abstract 1
ACKNOWLEDGEMENTS 2
TABLE OF CONTENTS 3
LIST OF TABLES 4
LIST OF FIGURES 5
1 Introduction 6
1.1 Research Background 6
1.1.1 Investment stituation in China 6
1.1.2 Motivation for Taishang’s investment in China 11
1.1.3 The research purpose 15
1.2 Methodology 15
1.3 Grounded Theory 17
1.4 Research Structure 18
2. Literature review 20
2.1 Allport Intergroup Contact Hypothesis 20
2.1.1 The factors of reducing intergroup prejudice 22
2.2 Profitability of Operations in China 24
3 Research Analysis 28
3.1 Variables 33
3.2 Facts of Guangdong Province 33
3.2.1 Introduction 33
3.2.2 Major Industries 35
3.2.3 Investment Climate: 36
3.2.4 Industrial Parks: 38
3.2.5 Transportation: 39
3.3 The Expectation 41
4. The Affected Elements of Merging into Local Society 42
4.1 Career Planning 42
4.2 Purchase of Property 43
4.3 Contact Experiences 45
4.3.1 Language learning 50
4.3.2 Use of educational methods 51
4.3.3 Role-playing 52
4.3.4 Interaction with members of the other culture 54
4.4 Reducing in Prejudice 54
4.4.1 Characteristics of Guangzhou People 54
4.4.2 Prejudice against Guangzhou people 55
4.4.3 Reducing Intergroup Prejudice 56
5 Conclusion and Suggestion 58
5.1 Research Conclusion 58
5.2 Research Limitation 60
5.3 Research Suggestion 60
Bibliography 63
Appendix one 66
The Background Information of Interviewees 66
Appendix Two 68
The Interview Outline of the Localization of Taiwanese Business People in China 68

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