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研究生:米連杰
研究生(外文):Miller, Duane
論文名稱:設立窗戶製造公司的商業計畫
論文名稱(外文):Building a Window Company
指導教授:吳文傑吳文傑引用關係
指導教授(外文):Wu, Jack
學位類別:碩士
校院名稱:國立政治大學
系所名稱:國際經營管理碩士班(IMBA)
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2009
畢業學年度:97
語文別:中文
論文頁數:54
中文關鍵詞:窗戶
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設立窗戶製造公司的商業計畫
Table of Contents

Ⅰ.Executive Summary……………………………………………………...……1


Ⅱ.Company Overview and Strategy……………………………………...………7


Ⅲ.Market Review……………………………………………………...…………..30


Ⅳ.Financial Projections……………………………………………………...……41


Ⅴ.Photos……………………………………………………...…………………….46


Ⅵ.Conclusion……………………………………………………...……………….53


References……..…………………………………………………...……………….54


List of Charts, Tables, and Photos

Chart 1. Household Age Profile Chart ……………………………………………..33
Chart 2. Current Household Income Distribution in Taiwan……………………...37
Chart 3. Taiwan Disposable Income Expenditures………………………………….37

Table 1. Average Disposable Income Taiwan (NTD)……………………………….33
Table 2. Taiwan’s GDP Growth Rate………………………………………………..34
Table 3. Taiwan Population Table (Both Sexes)…………………………………….34
Table 4. Startup Expenses…………………………………………………………….41
Table 5. Opening Day Balance Sheet………………………………………………....42
Table 6. Commission Sheet of Average Employee…………………………………...43
Table 7. Breakeven Analysis…………………………………………………………..44
Table 8. Income Statement…………………………………………………………….45

Photo 1. Window Cross Section……………………………………………………….46
Photo 2. Double Hung Windows with Designer Glass……………………………….47
Photo 3. Unique Qualities of the Uniframe Window……………………….………..48
Photo 4. Single Frame Twin Casement Window…………………………………….49
Photo 5. The Uniframe Bow Window…………………………………………………50
Photo 6. The Uniframe Garden Window……………………………………………..51
Photo 7. The Uniframe Sliding Glass Door…………………………………………..51
Photo 8. Door Handle Options…………………………………………………………52
1. Uniframe Windows Home Page. (no date).
www.uniframewindow.com (viewed April 2, 2009)
2. Country Summary: Taiwan. (2008). International Development Bank U.S. Census Bureau. http://www.census.gov/ipc/www/idb/country/twportal.html (viewed April 10, 2009)
3. Hsinchu county housing market shows growth. (2008). The China Post
http://www.chinapost.com.tw/taiwan/local/hsinchu/2008/08/10/169455/Hsinchu-County.htm (viewed April 12, 2009)
4. My Housing slashes forecast for new construction projects. (2008). The China Post.
http://www.chinapost.com.tw/taiwan/detail.asp?id=165716&sY=+business/2008&sM=07&sD=16&sN=My-Housing&GRP=B&sPeriod=7 (viewed April 22, 2009)
5. Taiwan. (2009). World Factbook. U.S. Central Intelligence Agency https://www.cia.gov/library/publications/the-world-factbook/geos/tw.html (viewed May 20, 2009)
6. Feldman, Harvey, and Ilpyong J. Kim, eds. Taiwan in a Time of Transition. New York: Paradigm House, 1988.
7. Montlake, Simon (2006)“Backstory: A Town of Foreign Marriages” The Christian Science Monitor (July 20, 2006) http://www.csmonitor.com/2006/0720/p20s01-woap.htm (viewed April 22, 2009)

8. Nations Encyclopedia “Republic of China Overview” (2006) http://www.nationsencyclopedia.com/economies/Asia-and-the-Pacific/Taiwan.html Santa Monica, CA:The Rand Corporation (viewed May 20, 2009)
9. Insights “Taiwan’s Future Consumer Market: Achieving Maturity” 2nd quarter 2005
10. City Population Taiwan http://www.citypopulation.de/Taiwan.html
11. Coolloud Gap Between Rich and Poor Narrows http://www.coolloud.org.tw/node/25676
12. Pecotich, Anthony, Shultz II, Clifford J. “Handbook of Markets and Economies”. Available at http://books.google.com.tw/books
13. Taiwan GDP Real Growth RateMay 20, 2009, Source: http://indexmundi.com/taiwan
14. Tariff No. and Description of Goods. Ministry of Finance, Directorate General of Customs. (2009). http://eweb.customs.gov.tw/public/Attachment/9481173671.pdf (viewed June 4, 2009)
15. Tariff Schedule. Ministry of Finance, Directorate General of Customs. (2009). http://eweb.customs.gov.tw/public/Attachment/9481173671.pdf (viewed June 4, 2009)
16. Two Thirds of Taiwan Households Connect to Internet: Survey. Xinhua. www.people.com.cn. (viewed June 5, 2009)
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