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研究生:林豫正
研究生(外文):Yu-Cheng Lin
論文名稱:以科技接受模型探討組織成員對知識管理接受度之研究
論文名稱(外文):Using Technology Acceptance Model to Explore the Organization Member’s Acceptance of Knowledge Management
指導教授:侯嘉政侯嘉政引用關係
指導教授(外文):Jia-Jeng Hou
學位類別:碩士
校院名稱:國立嘉義大學
系所名稱:管理研究所
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2009
畢業學年度:97
語文別:中文
中文關鍵詞:知識管理系統科技接受模型組織學習動態能力知識管理基礎設施
外文關鍵詞:Knowledge management systemTechnology Acceptance ModelOrganization learningDynamic capabilityKnowledge infrastructure
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當我們存在一個搜索和獲取資訊愈來愈容易的時代,龐雜的資訊將會掩蓋其真實重要性,也因此變得更難以發掘真正所需的資訊。由資訊轉化而成的「知識」,才能夠為企業及人們帶來競爭力。知識管理(Knowledge Management;KM)顯然為當代最重要的議題,而透過結合資訊科技的知識管理系統,能夠達到事半功倍的效果並獲取競爭優勢。
知識管理系統的崛起後,陸續有許多以知識管理系統的概念所建立起的新資訊科技。此時,企業在引入新科技的情況下,很可能會遭遇組織成員的阻力。因此,為了使新資訊科技的有預期的效用,必須提高組織成員對於KM系統的接受度,此即本研究的目標。本研究運用科技接受模型(Technology Acceptance Model;TAM)來檢視企業所使用科技後的產出效果。藉由外部變數的影響,使成
員的知覺受到改變,進而改變其態度與行為,最後產生個人績效。
本研究主要透過網路問卷的發放,以科技產業中的成員為研究對象,透過TAM來探討對於知識管理系統的滿意度與接受度。並且在著重外部變數中的組織因素,以符合科技業快速變遷的性質。再以因素分析與迴歸分析驗證本研究的假設與架構。
結果發現,外部變數會影響組織成員信念,而組織成員信念會影響組織成員滿意度,滿意度則會影響組織成員接受度。新設定的組織因素對於組織成員的信念影響程度較高,而易用性的影響程度則比有用性高出許多。各構面間存在許多中介效果並且具有高度相關性。根據結果,提出本研究的研究貢獻:
1. 架構KM系統下的TAM
2. 建立以組織因素為主要的外部變數
3. 易用性的高度重要性
When we search and gain information more and more easy, the numerous information will cover the truth of informations, therefore, We are hard to discover the information which we really need. Moreover, the information is only the data after organize. “knowledge”can be more important that brings the competition for the enterprise and the people. Knowledge management(KM) was the most important issue obviously. Knowledge management system through the information technology, could achieve the twice the result with half the effort effect and gain the competitive
advantage.
After the raising of knowledge management system, there were many information technology which was based on the concept of knowledge management system. However, as the enterprise introduces new technical, the member of organization itself could resist servely. Therefore, to promote the information technology to have the anticipated effectiveness, the enterprise itself enhance organization member to accept KM system, this is research goal. This research using Technology Acceptance Model(TAM) to inspect that the enterprise output after using technology. By the exterior variable's influence, causes member's consciousness to receive the change, then changes its attitude and the behavior, finally has individual achievements.
This research mainly through the online questionnaire, take technology industry's in member as the object of study, discusses the knowledge management system's satisfaction and acceptance by TAM. In the exterior variable's organization factor, conforms to the technology industry nature of the fast change emphatically. Finally, confirms this research’ hypothesis and construction by the factor analysis and the regression analysis.
The result discovered that the exterior variable can affect organization member’s faith. Organization member’s r faith can affect organization member’s satisfaction. The satisfaction will affect organization member’s acceptance. The new hypothesis's organization factor has higher influence regarding organization member's faith. The perceived ease of use influence is higher than perceived usefulness. Between each construction dimension has many intermediary effects, and has the relevance highly.
According to the results, the research suggests the contributions:
1. Construct KM system's TAM
2. Establishment the organization factor as the main exterior variable
3. The importance of the Usability
目錄

致 謝 詞 I
中 文 摘 要 II
英 文 摘 要 III
目 錄 V
表 目 錄 VI
圖 目 錄 VIII
第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的 3
第三節 研究流程 3
第二章 文獻探討 4
第一節 知識管理 4
第二節 科技接受模型理論(TAM) 7
第三節 科技接受模型理論(TAM)之組織因素探討 17
第三章 研究方法 32
第一節 研究架構與研究假說 32
第二節 研究變項之操作型定義與衡量 37
第三節 問卷設計 42
第四節 研究對象與資料分析方法 43
第四章 資料分析 45
第一節 敘述性統計分析 45
第二節 信效度分析 52
第三節 因素分析 53
第四節 相關分析與迴歸分析 56
第五節 構面間之中介效果分析 62
第六節 多元迴歸之路徑分析 68
第五章 結論與建議 70
第一節 研究結果與發現 70
第二節 研究貢獻與管理意涵 74
第三節 研究建議與研究限制 76
參考文獻 78
附錄 88
附錄一、問卷 88


表目錄

表2-1 知識管理定義 5
表2-2 國外TAM之外部變數研究之整理 13
表2-3 國內TAM之外部變數研究之整理 15
表2-4 動態能力之程序構面與定義 17
表2-5 組織學習的定義 20
表2-6 內、外部彈性能力之內涵 23
表2-7 知識管理基礎設施之內涵 24
表2-8 各學者知識管理基礎設施之內涵與說明 24
表2-9有效知識管理的資訊科技構面 27

表3-1 組織成員信念之衡量問項 37
表3-2 社會因素構面之衡量問項 38
表3-3 組織因素構面之衡量問項 39
表3-4 個體因素構面之衡量問項 40
表3-5 組織成員滿意度之衡量問項 40
表3-6 組織成員接受度之衡量問項 41
表3-7 問卷內容之彙整 42

表4-1 人口統計之次數分配 45
表4-2 社會因素之敘述性分析 46
表4-3 組織因素之敘述性分析 47
表4-4 個體因素之敘述性分析 48
表4-5 組織成員信念之敘述性分析 49
表4-6 組織成員滿意度與接受度之敘述性分析 50
表4-7 各構面之整體平均數彙整 51
表4-8 各構面之信效度分析 52
表4-9 社會因素之因素分析相關數據 53
表4-10 組織因素之因素分析相關數據 54
表4-11 組織成員滿意度之因素分析相關數據 54
表4-12 相關矩陣 56
表4-13 知覺KM易用性與知覺KM有用性之迴歸分析 57
表4-14 知覺KM易用性、知覺KM有用性與接受度之迴歸分析 58
表4-15 知覺KM易用性、知覺KM有用性與滿意度之迴歸分析 58
表4-16 社會因素與知覺KM易用性之迴歸分析 59
表4-17 社會因素與知覺KM有用性之迴歸分析 60
表4-18 組織因素與知覺KM易用性之迴歸分析 60
表4-19 組織因素與知覺KM有用性之迴歸分析 61
表4-20 組織成員滿意度與組織成員接受度之迴歸分析 61
表4-21 外部變數影響知覺KM有用性之中介效果分析 63
表4-22 外部變數影響組織成員滿意度之中介效果分析 63
表4-23 外部變數影響組織成員接受度之中介效果分析 64
表4-24 外部變數影響組織成員滿意度之中介效果分析 65
表4-25 外部變數影響組織成員接受度之中介效果分析 66
表4-26 知覺KM易用性影響組織成員滿意度之中介效果分析 66
表4-27 組織成員信念影響組織成員接受度之中介效果分析 67
表4-28 TAM路徑分析之各項效果分解說明 68

表5-1 迴歸分析之假設驗證彙整表 72
表5-2 各構面中介效果之彙整 73

圖目錄

圖1-1 研究流程圖 3

圖2-1 理性行為理論(TRA) 7
圖2-2 計劃行為理論(TPB) 8
圖2-3 科技接受模型(TAM) 9
圖2-4 修正後科技接受模型 11
圖2-5 彈性能力之分類 22
圖2-6 基礎設施與流程能力之結構模型 25

圖3-1 研究架構圖 33

圖4-1 TAM之路徑圖 73
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