一、中文部分
方至民、鍾憲瑞(主編)(2006)。策略管理初版。台北:前程文化。
李慧敏(2001)。台灣電視節目製作業的關鍵成功因素。國立台北大學企業
管理學系碩士論文,台北。
吳思華(2000)。策略九說:策略思考的本質三版。台北:臉譜。
顧淑馨(譯)(1994)。Gary Hamel and Prahalad, C.K.著。競爭大未來-掌控
產業、創造未來的突破策略。台北:智庫。
蕭瑞麟(2009)。不用數字的研究---鍛鍊深度思考力的質性研究二版。台北:培生。
司徒達賢(1995)。資源基礎理論與企業競爭優勢關係之探討。(行政院國家科學委員會專題研究計畫成果報告,計畫編號:NO.NSC82-0301- H-110-040)
李思賢(2001)。寬頻網路媒體之資源基礎聯盟觀點分析-以盈動年代為例。傳播與管理研究,1(1),73-91。
二、英文部分
Allison, A. W. III, Desonne, M. L., Rutenbeck, J., & Yadon, R. E. (2002). Tech Terms (2nd ed.). Washington, DC: National Association of Broadcasters.
Amit, R. & Schoemaker, J. H. (1993). Strategic assets and organizational
rent. Strategic Management Journal, 14(1): 33-46.
Barney, J. B. (1991). Firm resources and sustained competitive advantage.
Journal of Management, 17 (1): 99-120.
Casagranda, L. J., Ashill, N. J., & Stevens, P. M. (1998). Creating competitive advantages using the Internet in primary sector industries. Journal of Strategic Marketing, 6, 257-272.
Charles C. Snow and Lawrence G. Hrebiniak. Strategy, Distinctive
Competence and Organizational Performance. Administrative Science
Quarterly, Vol.25,No.2.317-336.
C.K. Prahalad. & G. Hamel. (1990). The Core Competence of the Corporation. Harvard Business Review, 1990.
Chan-Olmsted, M. S., & Kang, Jae-Won (2003). Theorizing The Strategic
Architecture of a Broadband Television Industry. The Journal of Media Economics. 16(1), 3-21.
Chan-Olmsted, M. S., & Louisa S. Ha. Internet Business Models for Broadcasters:How Television Stations Perceive and Integrate the Internet. Journal of Eroadcasfing & Elecfronic Media.47f41, 2003, pp. 597-677.
Collis, D.J. & Montgomery, C.A. (1997). Corporate Strategy. Boston:
McGraw-Hill Company.
Collis, D. J., Bane, P.W., & Bradley, S. P. (1997). Winners and losers: Industry structure in the converging world of telecommunications, computing and entertainment. In D. B. Yoffie (Ed.), Competing in the age of digital convergence (pp.159-200). Boston: Harvard Business School Press.
Filder, R.(1997) Mediamorphosis: Understanding new media. Thousand Oaks, CA: Pine Forge Press.
Grant, R.M. (spring 1991). The resource-based theory of competitive
advantage: implications for strategy formulation. California
Management Review, 33: 114-135.
Greenstein, S., & Khanna, T. (1997). What does industry convergence mean? In D.B. Yoffie(ed.), Competing in the age of digital convergence (pp.201-226). Boston: Harvard Business School Press.
Lawson-Border, G. (2003). Integrating New Media and Old Media: Seven
Observations of Convergence as a Strategy for Best Practices in Media
Organizations. Journal on Media Management, Vol.5, no.2, 91-99.
Peteraf, M. A. (1993). The Cornerstones of Competitive Advantage: A
Resource-based View. Strategic Management Journal, 14: 179-191.
Slocum, Phyllis and Albarran, Alan B.(2006)''Strategic Planning in Local
Television Newsrooms'', International Journal on Media
Management,8:3,146 — 153
Wernerfelt. B.(1984).A Resource-Based View of the Firm. Strategic Management Journal, Vol. 5, No. 2 (Apr. - Jun., 1984), pp. 171-180.
Yin, R. K. (1994). Case Study Research: Design and Methods. SAGE
Publication.
Yoffie, D.B.(1997b). Introduction: Chess and competing in the age of digital convergence. In D.B. Yoffie (Ed.), Competing in the age of digital convergence (pp.1-35). Boston: Harvard Business School Press.
三、網路部分
TVBS(2010)。TVBS大事紀。2010年6月22日,取自http://www.tvbs.com.tw/tvbs_about/t_about_progress.htm
高登第、李明軒(譯)(2007)。Michael E. Porter著。策略是什麼?。哈佛商
業評論中文版,387(2-24)。2009年10月10日,取自
http://hbrtwn.infolinker.com.tw/
洪慧芳(譯)(2010)。Gary Hamel and Liisa Valikangas 著。競爭力大復活。哈佛商業評論中文版,41。2010年06月10日,取自
http://hbrtwn.infolinker.com.tw/