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研究生:林昀臻
研究生(外文):Lin-Yun-Chen
論文名稱:連結網站與組織關鍵活動之關鍵成功因素:以製造業為例
指導教授:洪為璽老師
口試委員:許瑋元侯君溥
口試日期:2011-07-26
學位類別:碩士
校院名稱:國立中正大學
系所名稱:資訊管理學系暨研究所
學門:電算機學門
學類:電算機一般學類
論文種類:學術論文
論文出版年:2011
畢業學年度:99
語文別:中文
論文頁數:142
中文關鍵詞:組織關鍵活動關鍵成功因素連結製造業組織成功
外文關鍵詞:Organization key activitiescritical success factorslinkmanufacturingorganizational success
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在瞬息萬變的社會中,組織面臨著嚴峻的考驗,企業為了要生存並取得競爭優勢,必須針對本身進行許多活動,而其包含了組織再造、人員教育訓練、開拓業務與降低成本。這些活動雖可讓企業生存與取得競爭優勢,但大多都只針對部份流程以及部門來做設計,對組織而言,不僅僅是要生存與取得競爭優勢,更希望能夠藉由監控某些全面性的重要活動來達到其預定的成功(短、中、長期成功),這些必須不斷執行,使組織實現其預定成功的活動,又稱之為「組織關鍵活動」。近年來,電子化及其應用策略逐漸受到企業界的重視,現階段已有許多企業實施電子化,其中以企業網站的建置最為普遍,如何掌握連結關鍵成功因素,進而輔助組織透過網站的建置來幫助組織達到預定的成功已成為企業重要的課題。本研究針對製造業進行研究,探討網站如何與組織關鍵活動連結?那些因素會影響網站與組織關鍵活動的連結?又有那些關鍵成功因素能促成網站與組織關鍵活動連結?
本研究經由初步人員訪談與兩位專家修正找出製造業十二項組織關鍵活動列表,進一步採用OCAWSEM(Hung, 2006)方法學選擇個案並進行次級資料蒐集分析以及深入訪談,得到製造業其網站與組織關鍵活動連結關鍵成功因素。三間公司共同關鍵成功因素分別為高階主管的支持、優良專業團隊、充分的溝通、員工接受資訊科技程度方面、員工教育訓練方面、改善工作流程方面六點關鍵成功因素。另外三間公司建置模式各有所分別,A公司屬於全體員工參與模式,B公司屬於高階主管強勢主導模式,C公司則是不同單位相互配合模式。本研究亦發現高階主管對網站建置不同的態度類型,A公司高階主管採授權方式,讓專業人員全權處理網站建置,建置過程中全體同仁皆給予意見以修正網站雛型,B公司高階主管採取強勢主導方式,專業人員屬於配合的方式進行網站建置,C公司高階主管亦採取授權方式,但C公司高階主管並未讓專業人員全權處理網站建置,而是透過專業人員與不同單位同仁一起處理網站建置,且其他單位同仁參予率亦不高。本研究期盼結果可以提供製造業建置網站與策略發展時的依據,作為企業未來在加強網站連結與企業電子化的參考方向,進而達到提升產業的競爭性。
In a rapidly changing environment, organizations face a severe competition in order to survive and gain competitive advantage. They must perform a number of activities, such as organizational restructuring, staff training, developing business, and reducing costs. Although these activities can allow enterprises to survive and gain a competitive advantage, but they were only monitored in the departmental or process level as well their improvement. To the organization, the game is not just to survive and gain a competitive advantage anymore nowadays, but to perform some important activities in order to achieve its intended success (short, medium and long-term success). For those activities that organizations must continue to perform in order to help organizations achieve its intended success are also known as "organizational critical activities". In recent years, electronization and its related strategies are gradually gained the attention by the organizations. Currently, there are many organizations carrying out electronization and one of the commonest applications is to build up organizational websites. How to control the link of critical success factors and further to help the organizations obtain its expected success through building up the websites have become an important question to the organizations. This research will focus on manufacturing companies and discuss how the websites are aligned with OCAs? Which factors will affect the alignment between websites and OCAs? And which critical success factors can contribute to the alignment between the websites and OCAs?
A list containing twelve OCAs of manufacturing industry has been set up through the interviews with the supervisors first, and then revised by two managerial area experts. And the methodology of OCAWSEM (Hung, 2006) is further adopted to select individual cases. The analysis on secondary data and the deeper interviews are carried out to obtain the critical success factors contributing to the alignment between manufacturing websites and OCAs. Six common critical success factors of the three companies are: the supports from top managers, the excellent and professional teams, a thorough communication, the IT level of employees, the employee training courses, and the improvement of operation processes. Three companies have different setting models individually. Company A is the model of a participation with the whole employee. Company B is the model of a domination by top managers. Company C is the model of coordination among different units. This research also found that different types of attitude shown by the top managers toward website building up are demonstrated. The top manager in Company A releases the authority to the specialists to build up the website and during the building process, the employees are allowed to participate in and provide suggestion on the revision of the web prototype. The top manager in the Company B has strong dominating leadership. The website specialists have to follow the manager’s instruction to build up the website. The top manager in Company C also releases the authority to the website specialists, but the difference is that the website specialists do not have total authority to build up the website. They have to cooperate with other employee from different units of the company, and the participation of other employee is not high.
It is hoped that the result of this research can provide a foundation for the manufacturers to build up their websites and also a reference for the organizations to strengthen the website links and electornization strategy. It is further to help our industries uplift their competitiveness.
摘要
Abstract
第壹章、緒論
第一節、研究背景與動機
第二節、研究目的
第三節、研究範圍
第四節、研究流程
第貳章、文獻探討
第一節、組織關鍵活動
第二節、網站評估
第三節、連結
第四節、關鍵成功因素
第參章、研究設計與方法
第一節、研究方法
第二節、研究架構
第三節、研究假設
第肆章、研究結果
第一節、製造業組織關鍵活動
第二節、個案公司簡介
第三節、個案網站建立過程
第四節、個案公司網站連結結果
第五節、個案比較分析
第伍章、研究結果探討
第一節、研究討論
第二節、本研究與文獻差異探討
第陸章、結論
第一節、研究結論
第二節、研究建議
第三節、研究限制
第五節、研究貢獻
參考文獻
中文部分
英文部分

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