(35.175.212.130) 您好!臺灣時間:2021/05/18 03:18
字體大小: 字級放大   字級縮小   預設字形  
回查詢結果

詳目顯示:::

: 
twitterline
研究生:陳天賜
研究生(外文):Chen,tian ci
論文名稱:中小企業導入協同商務之關鍵成功因素-以傳統紡織業為例
論文名稱(外文):The Key Factors for Small and Medium-Sized Enterprises to Adopt Coordination Commerce—Taking the Traditional Textile Industry as An Example
指導教授:黃劭彥黃劭彥引用關係
口試委員:張森河施光訓
口試日期:2011-07-22
學位類別:碩士
校院名稱:國立中正大學
系所名稱:高階主管管理碩士在職專班
學門:商業及管理學門
學類:其他商業及管理學類
論文種類:學術論文
論文出版年:2011
畢業學年度:99
語文別:中文
論文頁數:106
中文關鍵詞:協同商務創新擴散合作夥伴知識管理
外文關鍵詞:Collaborative commerceinnovation diffusionpartnersknowledge management
相關次數:
  • 被引用被引用:3
  • 點閱點閱:366
  • 評分評分:
  • 下載下載:48
  • 收藏至我的研究室書目清單書目收藏:1
紡織產業曾經是我國最大創匯產業,也支撐著15.3萬勞工的家庭,更是台灣經濟奇蹟重要的推手。但近年來隨著產業外移、成本增加且毛利率逐年下降等因素,加上近年來新興國家如中國大陸、東南亞、中南美洲等國循台灣模式迅速發展;兩岸經濟協議(ECFA)的簽訂,預計中國紡織品對台灣的出口值將會增加20.8%,約1.6億美元,且會有高達486項目前仍禁止從中國進口的紡織品項目會面臨開放壓力;而台灣工資逐年上升的情況下競爭優勢漸漸消失。如何結合既有資源與優勢提振紡織工業的競爭力,使其得以永續發展,將是往後相當重要的課題。
根據國外知名產業研究機構Gartner所提出之策略性規劃假設報告中強調,未來企業必須有效地推動協同商務,方能提高競爭力。但由於協同商務的概念較新、成本相對較高,使的中小企業不敢貿然地進行投資。本研究希望從組織、夥伴及能力的角度出發,探討影響中小企業採用協同商務技術的決策因素,可提供給欲導入協同商務技術的中小企業做為參考,以期能更快速、更成功的導入協同商務技術。
本研究所要探討的問題為「紡織中小企業在決定是否採用協同商務技術時,會受到哪些因素影響及各因子相對影響程度為何?」,我們根據Rogers的創新擴散理論、合作夥伴關係及知識管理,並整理過去文獻與相關研究之後,整理出我們的研究模式,包含了協同商務特性、組織特性、環境特性、組織決策者特性、合作夥伴特性及知識管理等六個構面,共有33個可能的影響因素。再經由專家問卷的發放、回收及AHP層級分析法得知真正影響因素及相對權重。
最後結果顯示協同商務特性、組織特性、環境特性、組織決策者特性、合作夥伴關係及知識管理及20個因素會顯著影響紡織中小企業對於協同商務的採 用。而本研究亦提供影響協同商務導入之因素的優先順序,以「協調」、「信任程度」、「高階主管的支持」、「將知識管理視為工作流程的一部份」、「密切夥伴關係」、「權力集中化程度」及「資訊科技的輔助」等七項影響因素是專家們認為是中小企業導入協同商務首先需要考量的因素,也是最重要的因素。

Textile used to be the biggest industry that earned most foreign exchange money, supported 153,000 families, and more importantly, helped create the so called Taiwan economic miracle. However, in recent years, due to the facts of industry moving to other countries, costs increasing while margins decreasing, emerging countries such as China, South Eastern Asia, Latin Americas who adopted the Taiwan track and developed rapidly, as well as signing of Economic Cooperation Framework Agreement (ECFA), it is estimated that the export amount from China to Taiwan will increase by 20.8%, or approximately one hundred and sixty millions dollars. In addition, there would be as many as 486 items that were not allowed to import from China encountering the pressure of open to the market. Taiwan is losing its competitive advantage by gradually increase of labor costs. It would be an essential issue as how to integrate the existing resources and advantages to invigorate competitive power of textile industry and to ensure its sustainable development.
It is emphasized in the strategic report submitted by the well known research institute, Gartner, that it is necessary for future enterprises to effectively develop coordination commerce in order to improve their competitive power. However, because it is a new concept and its costs are high, small and medium-sized enterprises are more conservative in investing it. This research would like to explore the factors, from view points of organization, partnership and ability, that affect decision making process on adopting coordination commerce in small and medium-sized enterprises. The findings can be provided as reference to those who would like to adopt coordination commerce faster and more successfully.

The question that this research would like to explore is: What would be the factors that affect small and medium-sized enterprises in the textile industry to make the decision whether they should adopt coordination commerce? To what degree would the factors affect each other? According to Thory of Diffusion of Innovation, partnership and knowledge management of Rogers, and bibliography and associated research done in the past, we collated our research model that includes the six aspects and 33 possible affecting factors: features of coordination commerce, features of organization, features of decision makers in organizations, features of partnership and knowledge management. Through questionnaires done by experts and AHP analysis method, we came to find the real influence factors and their degree of influences.

The findings indicated that features of coordination commerce, features of organization, features of environment, features of decision makers in organizations, features of partnership and knowledge management and 20 other factors remarkably affect the decision making in small and medium-sized enterprises as to whether they should adopt coordination commerce. This reach also provides the order of priority of the factors that affect coordination commerce. The 7 factors, and most important ones, that experts recognize as first priority that small and medium-sized enterprises should take into consideration when adopting coordination commerce are: coordination, degree of trust, supports from higher level management, seeing knowledge management as part of work flows, close partnership, degree of power centralization, and complement of information technology.

目錄
論文摘要--------------------------------------------------------------iv
目錄-----------------------------------------------------------------vii
表次----------------------------------------------------------------------------- ix
圖次---------------------------------------------------------------------------- --x
第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究問題與目的 4
第三節 研究流程 4
第二章 文獻探討 6
第一節 中小企業 6
第二節 紡織產業 10
第三節 協同商務 15
第四節 創新擴散理論 19
第五節 夥伴關係 26
第六節 知識管理 30
第三章 研究方法 33
第一節 研究架構 33
第四章 資料分析 38
第一節 問卷設計與資料分析 38
第二節 專家問卷篩選後之研究架構 46
第三節 AHP問卷資料分析 49
第四節 資料分析 51
第五章 個案公司分析 59
第一節 個案公司介紹 59
第二節 影響導入協同商務的因素 61
第六章 結論與建議 65
第一節 研究結果與討論 65
第二節 研究與建議 67
第三節 研究限制 68
第四節 未來研究方向 69

參考文獻----------------------------------------------------------------------------------------------70
附錄一、導入協同商務之關鍵成功因素-專家問卷----------------------------------------75
附錄二、協同商務影響因素之相對權重問卷-------------------------------------------------85
















表  次

表 2-1:中小企業定義之演變------------------------------------------- 7
表 2-2:台灣紡織業發展階段------------------------------------------------- 11
表 2-3:台灣紡織業產值統計 -------------------------------------------- 12
表 2-4:2009年台灣紡織品進出口統計--------------------------------- 13
表 2-5:台灣紡織產業工廠家數與從業員工人數----------------------- 13
表 2-6:協同商務彙整表 -------------------------------------------------- 15
表 2-7:夥伴關係定義之彙整表 ----------------------------------------- 26
表 3-1:影響因素說明表--------------------------------------------------- 35
表 4-1:CVR專家人數與最小值之要求---------------------------------- 38
表 4-2:專家問卷填寫者之資料------------------------------------------- 39
表 4-3:專家問卷結果表---------------------------------------------------- 40
表 4-4:AHP問卷填寫者之資料------------------------------------------- 47
表 4-5:整體影響因素相對權重之排序表-------------------------------- 57







圖  次

圖 1-1:研究流程圖 ----------------------------------------------------------- 5
圖 2-1:組織接受創新事物流程圖 ----------------------------------------- 21
圖 2-2:影響組織創新性之相關因素圖 ------------------------------------ 23
圖 3-1:本研究概念模式圖 -------------------------------------------------- 34
圖 4-1:專家問卷得知之架構圖 -------------------------------------------- 48
圖 4-2:本研究之AHP層級架構圖 ---------------------------------------- 50
圖 4-3:整體影響因素之相對權重值 --------------------------------------- 56
圖 5-1:紡織產業鏈 ----------------------------------------------------------- 59
圖 5-2:個案公司A之協同模式 ----------------------------------------------60




參考文獻
中文參考文獻部分:
1.于宗先、王金利,台灣中小企業的成長,聯經出版事業公司,民國89年。
2.毛立青,協同商務之研究─以TFT-LCD產業為例,元智大學資訊管理研究碩士論文,民國92年。
3.方至民,企業競爭優勢,前程企業管理公司,民國91年。
4.吳雪馥、林孟郁、黃鳳玲,「e-Taiwan協同商務夥伴關係模式之探討」,民國94年。
5.吳雪馥、黃鳳玲,本體論於協同商務管理之應用-以數位台灣夥伴關係為例,民國95年。
6.洪新原,從創新擴散觀點探討影響企業採用協同商務技術之因素,台大管理論叢,民國94年。
7.洪新原、黃士銘等人,協同商務,全華圖書股份有限公司,民國97年。
8.黃貝玲 ,「協同商務價值鏈管理」,電子化企業經理人報告第20期,民國90年,頁12-23。
9.黃營杉,台灣地區中小企業行銷現代化與經營策略,國科會專題研究報告NSC82-0301-H005A-017-F2,民國 84 年。
10.張心馨、莊雙喜,電子化夥伴關係管理對通路權力運用、協同商務關係及通路合作績效之研究,資訊管理學報14卷1期,民國96年,頁209-235。
11.張鈞, 建立中小企業全面輔導體系之研究,台灣中小企業發展論文集,聯經出版事業公司,民國 83 年。
12.楊銘賢,影響協同商務績效因素之研究-以資訊分享和資訊品質為中介變項,民國98年。
13.經濟部技術處,紡織產業年鑑,民國99年。
14.經濟部中小企業白皮書,經濟部,民國99年。
15.應大中、王存國,企業資源規劃系統之導入研究:從創新擴散的觀點分析,
電子商務學報9卷2期,民國96年,頁205-233。
16.欒斌、羅凱揚合著,電子商務第四版,台中滄海書局,民國93年,頁124-141。.
17.蕭瑞麟,「協同商務為B2B帶來新境界」,管理雜誌,322期,民國91年,頁100-103。

英文參考文獻部分:
1.Andaleeb, S.S.,An Experimental Investigation of Satisfaction and Commitment in Marketing Channels : The Role of Trust and Dependence, Journal of Retailing ,72(1), 1996,pp77-93。
2.Bingi, P., Sharma, M. K., & Godla, J. K. ,Critical issues affecting an ERP implementation. Information Systems Management,16(3),1999,pp7-14。
3.Bond B.,Burdick D.,Miklovic D.,Pond K. and Eschinger C.,“C-Commerce:The New
Arena for Business Application”,Research Note,Gartner Group,1999。
4.Boer, H., & During, W. E., Innovation, what innovation? A comparison between product, process and organizational innovation. Internal Journal of Technology Management, 22 (1/3),2001,pp83-107.
5.Brinkerhoff, J.M.,Assessing and Improving Partnership Relationships and
Outcomes : A Proposed Framework, Evaluation and Program Planning, 25(3),
2002,pp215-231。
6.Buzzell, R. D. & Ortmeyer, G.,Channel Partnerships Streamline Distribution,Sloan Management Review, 36(3), 1995,pp85-96。
7.Chae,M. & Kim,J.,Information Quality for Mobile Internet Services:A Theoretical Model with Empirical Validation,International Conference on Information System,12(1),2001,pp17-27。
8.Damanpour, F., & Gopalakrishman, S.:,Theories of organizational structure and innovation adoption: The role of environment change. Journal of Engineering and Technology Management,1998。
9.Deloitte. 2002. Directions in collaborative commerce: Managing the extend enterprise.http:// www.dc.com/Insights/research/cross_ind/ collaborative commerse.asp.Accessed Jan. 15, 2005.
10.Deloitte Consulting and Deloitte & Touche,“Collaborative Commerce:Going Private to Get Results”,Deloitte Research,2001。
11.Deloitte Consulting. 2001. Collaborative commerce: Going private to get results. http://www.dc.com. Accessed Oct. 10, 2004。
12.Ganesan, S., Determinants of Long-Term Orientation in Buyer-Seller Relationships, Journal of Marketing, 58(2), 1994,pp1-19。
13.Goldman Sachs, Technology:B2B e-Commerce, Matrix One, 2000。
14.Hamel, G., Competition for Competence and Inter-Partner Learning within International Strategic Alliances, Strategic Management Journal, Vol.12 , 1991 , pp83-103。
15.Hartono, E. and Holsapple, C.,Theoretical Foundations for Collaborative Commerce Research and Practice, Information Systems and E-Business Management, Vol.2, 2004,pp1-30。
16.InsightShare, The New Collaboration:A Business Imperative, White paper,March, 2002。
17.Lambert, D. M., & Harrington, T. C. :Measuring non-response bias in customer service mail surveys. Journal of Business Logistics,11(2),1990,pp5-25。
18.Lo, E. K. & Pushpakumara, C., Performance and Partnership in Global Manufacturing-modelling Frameworks and Techniques, International Journal of Production Economics, 1999,pp261-269。
19.Lundblad, J. P., A review and critique of Rogers, diffusion of innovation theory as it applies to organizations. Organization Development Journal,21(4),2003,pp50-64。
20.McCarty, T.J., Collaborative Commerce – Going Private to Get Results, Deloitte Research, 2001。
21.McGrath, C., & Zell, D., The future of innovation diffusion research and its implications for management: A conversation with Evertt Rogers. Journal of Management Inquiry,10(4),2001,386-391。
22.Mclvor, R. & McHugh, M., Partnership Sourcing:An Organization Change Management Perspective, The Journal of Supply Chain Management, 36(3), 2000,pp12-20。
23.Mohr, J. & Spekman, R., Characteristics of Partner Success: Partnership Attributes, Communication Behavior and Conflict Resolution Techniques, Strategic Management Journal, 15(2), 1994,pp135-152。
24.Panayides, P. M. & Meko, S., Logistics Service Provider-Client Relationships , Transportation Research Part E: Logistics and Transportation Review, 41(3),2005,pp179-200。
25.Premkumar, G., & Potter, M., Ramamurthy, K., & Nilakanta, S., Implementation of electronic data interchange: An innovation adoption perspective. Journal of Management Information Systems,11(2),1994,pp157-186。
26.Premkumar, G., & Potter, M., & Roberts, M., Adoption of new information technologies in rural small business. Omega-International Journal of Management Science, 27 (4),1999,pp476-484。
27.Rackham, N., Frifdman, L. & Ruff, R., Getting Partnering Right : How Market Leaders are Creating Long-term Competitive Advantage, McGraw-Hill, 1995。
28.Ratnasingam, P. and Phan, D. D., Trading Partner Trust in B2B E-Commerce: A Case Study: Evaluating E-business Opportunities, Information Systems Management, 20(3), 2003,pp39-50。
29.Rogers, E. M. , Diffusion of innovation (3rd ed.). New York, NY: The Free Press , 1983。 Diffusion of innovation (4th ed.). New York, NY: The Free Press,1995。
30.Stuart, F. I. & McCutcheon, D. M., The Manager's Guide to Supply Chain Management , Business Horizons, 43, 2000,pp35-44。
31.Subramanian, A., & Nilakanta, S. , Organizational innovation exploring the relationship between organizational determinants for innovation, types of innovations and measures of organizational performance. International Journal of Management Science,24(6),1996,pp631-647。
32.Taylor, S., & Todd, P. ,Assessing IT usage: The role of prior experience. MIS Quarterly, 19 (4),1995,pp 561-570.
33.Thong, J. Y. L., An integrated model of information system adoption in small business. Journal of Management Information System ,15 (4),1999,pp187-214.。
34.Tornatzky, L. G., & Fleischer, M., The processes of technological innovation. Lexington, MA: Lexington Books,1990。
35.Van Everdingen, Y., & Wierenga, B. , Intra-firm adoption decision: Role of inter-firm and intra-firm variables. European Management Journal,20(6),2002,pp649-663。
36.Vokurka, R. J., Supplier Partnerships:A Case Study, Production and Inventory Management Journal, 39(1), 1998。
37.Walton, L. W., Partnership Satisfaction : Using the Underlying Dimension of Supply Chain Partnership to Measure Current & Expected Levels of Satisfaction,Journal of Business Logistics, 17(2), 1996,pp57-75。
38.Whipple, J. M., Frankel, R. & Daugherty, P. J., Information Support for Alliances : Performance Implications, Journal of Business Logistics, 23(2), 2002,pp67-82。

QRCODE
 
 
 
 
 
                                                                                                                                                                                                                                                                                                                                                                                                               
第一頁 上一頁 下一頁 最後一頁 top