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研究生:米法蘭
研究生(外文):Frank J. Mittermüller
論文名稱:從開創到發展之iPhone應用探討
指導教授:蔡明志蔡明志引用關係
口試委員:郭國泰莫季雍
口試日期:2012-04-25
學位類別:碩士
校院名稱:輔仁大學
系所名稱:國際創業與經營管理學程碩士在職專班
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2012
畢業學年度:100
語文別:英文
論文頁數:40
外文關鍵詞:iPhone,Applications,Promotion,Creation
相關次數:
  • 被引用被引用:0
  • 點閱點閱:163
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This thesis is about some software tools that have become a modern phenomenon and improve our live on a daily basis: iPhone Applications.
On one side, they present opportunities for many entrepreneurs to create or expand their business. On the other side, they provide iPhone users with entertainment and simple solutions for the issues of our daily live, from financial tools to improved social networking.

Abstract 1
Chapter I: Introduction 4
Chapter II: Evolution, revenue, categories and profitability 6
2.1. Evolution 6
2.2 Revenues 7
2.3 Categories 8
2.4 How profitable are apps for the developer? 13
Chapter III: Creation of Apps 19
3.1 Overview 19
3.2 Getting started: The right idea 20
3.3 Design 21
3.4 Programming 25
Chapter IV: PROMOTION 29
4.1 Advertising 30
4.2 Other methods 32
Chapter V: CONCLUSION 35
Appendix: 37


Apple millionaire spot: http://www.youtube.com/watch?v=QxsVFwi3T9s
http://www.inc.com/guides/making-money-iphone-apps.html
http://blogs.wsj.com/digits/2009/07/14/getting-noticed-on-the-iphone-app-store/
http://www.makeuseof.com/tag/create-iphone-android-app-coding-skills/
http://www.nytimes.com/2010/08/12/technology/personaltech/12pogue.html?pagewanted=all
http://coding.smashingmagazine.com/2009/08/11/how-to-create-your-first-iphone-application/
http://www.westwindcos.com/releases/52_Ways_to_Promote_Your_iPhone_App.htm
http://timcascio.wordpress.com/2009/06/18/50-ways-to-promote-your-new-iphone-app/
http://appmodo.com/5190/how-to-successfully-market-and-promote-iphone-applications/
http://mobileorchard.com/9-places-to-publicize-your-iphone-app/
http://www.google.com/ads/admob/
https://docs.google.com/a/google.com/viewer?url=http%3A%2F%2Fwww.google.com%2Fads%2Fadmob%2Fpdf%2Fapps-bestcoolfun.pdf&embedded=true
http://www.pixelresort.com/blog/iphone-app-icon-design-best-practises/
http://www.thedailybeast.com/newsweek/2009/10/05/striking-it-rich-is-there-an-app-for-that.html
http://www.inc.com/guides/making-money-iphone-apps.html
http://www.giganticmechanic.com/
(http://brianshall.com/content/blackberry-rimm-worth-less-apple-app-store-just-app-store-not-iphone-not-ipad-not-mac-not-it)
http://money.cnn.com/galleries/2012/technology/1203/gallery.most-popular-iPhone-apps.fortune/index.html

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