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研究生:陳詩瑩
研究生(外文):Chen,Shihying
論文名稱:堅守崗位或離職?工作滿足與生活型態的影響效果-以北部餐飲業為例
論文名稱(外文):To stay or quit? Investigation of the influences of job satisfaction and lifestyle on turnover intension- An example of restaurant industry in Northern Taiwan
指導教授:曾薰瑤曾薰瑤引用關係
指導教授(外文):Tseng,Hsunyao
口試委員:吳怡芳陳水蓮
口試委員(外文):Wu,YifangChen,Shuilian
口試日期:2012-06-27
學位類別:碩士
校院名稱:醒吾技術學院
系所名稱:全球運籌管理研究所
學門:商業及管理學門
學類:行銷與流通學類
論文種類:學術論文
論文出版年:2012
畢業學年度:100
語文別:中文
論文頁數:72
中文關鍵詞:生活型態工作滿足離職傾向
外文關鍵詞:LifestyleJob satisfactionTurnover intension
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離職率偏高這議題對於重視人力及服務素質的餐飲業是極大的壓力,亦會造成企業競爭上的阻礙;造成餐飲業的高離職率的原因與個人有很大的相關性,本文將深入探討餐飲業員工的個人生活型態如何調節其工作滿足對於離職傾向的影響力。依此提出三個研究問題:(1) 「工作滿足」如何影響「離職傾向」、(2) 「生活型態」對於「工作滿足」與「離職傾向」之影響、以及(3) 「生活型態」調節「工作滿足」對於「離職傾向」的影響力。
本研究針對台灣北部地區十家餐飲業進行問卷調查,總計有效問卷為225份,並且應用集群分析、獨立樣本t檢定與多元迴歸分析等方法進行資料分析。
研究結果發現,在工作滿足方面,員工的薪資報酬與主管負向顯著影響離職傾向、 而升遷狀況正向顯著影響離職傾向,另外工作本身與同事二者對於離職傾向皆沒有顯著影響效果存在。本研究依據生活型態特質將受訪員工分類為二群組,分別為「時髦獨立冒險開放型」以及「家庭精打細算型」。資料分析結果顯示生活型態特質在工作滿足與離職傾向上皆具顯著影響力,其中「時髦獨立冒險開放型」的員工在工作滿足方面的滿足感都明顯高於「家庭精打細算型」的員工,而其離職傾向則明顯低於「家庭精打細算型」的員工。此外,生活型態特質僅在「主管滿足」與「升遷狀況滿足」對於離職傾向的影響力這兩方面具有顯著的調節效果。其中,「家庭精打細算型」員工(相比較於「時髦獨立冒險開放型」的員工)對於「主管」感到越滿足時,越願意堅守崗位,服務公司;反之,當他們對於「主管」滿足感降低時,越容易有離職傾向。另一方面,研究發現「時髦獨立冒險開放型」的員工,當他們的升遷狀況滿足感越高時,其離職傾向愈低;反之「家庭精打細算型」的員工,當他們的升遷狀況滿足感越高時,其離職傾向愈高。
研究建議餐飲業主管應與員工多接觸,讓員工在主管方面感受到超乎預期的滿足感,包括感受到與主管的互動良好以及喜好主管的領導方式等,如此是減緩員工離職(特別是針對「家庭精打細算型」員工)的有效策略。

關鍵字:生活型態、工作滿足、離職傾向

The high turnover rate is one of the major pressures for the hospitality industry, and it also diminishes the competitive power of the enterprises. Research finds that there might be a strong relationship between the employee turnover intension and the personal factors such as life-style. This paper investigates how the employee life-style moderates the effects of the job satisfaction on the turnover intension. Three research questions are proposed : the first is how the job satisfaction affects the employee turnover intension, the second is how the personal life-style affects the job satisfaction and turnover intension, and the last is how the life-style moderates the effect of the job satisfaction on the turnover intension.
We test our model with a sample of 225 employees from the staffs of ten hospitality enterprises in the north area of Taiwan, Data analysis was performed in cluster analysis, independent sample t-test, and the multiple regression analysis.
The results show that both the employee payoff and job satisfaction have significantly negative influences on the turnover intension. There is a significantly positive relationship between the chance of promotion and the turnover intension. Both the content of work and the relationship between staffs have no significant relationship with the turnover intension. Based on the characteristics of life-style, we divide the data into two groups, the first is called “Adventurous” and the other is the “Provident”. Moreover, we found that the life-style significantly affects the job satisfaction and the turnover intension. The job satisfaction of the “Adventurous” is significantly higher than that of the “Provident”, while the turnover intension of the “Adventurous” is significantly lower than that of the “Provident”. This study indicates that the employee life-style moderates both effects of job satisfaction and the chance of promotion on the turnover intension. The job satisfaction has a greater negative effect on turnover intension among the “provident” than among the “Adventurous”. However, contrast to the “Adventurous”, the chance of promotion has a positive effect on turnover intension for “Provident” employee.
Accordingly, we suggest that the employer of the hospitality enterprise should pay more concern to the staff and maintain the healthy interaction, especially for the “Provident”. That will be a good strategy to avoid the high turnover rate in the industry.

Keywords: Lifestyle, Job satisfaction, Turnover intension

摘要............................................................................I
ABSTRACT.......................................................................II
誌謝...........................................................................III
目錄............................................................................IV
圖目錄.........................................................................VII
表目錄........................................................................VIII
第一章 緒論.....................................................................1
1.1研究動機.....................................................................1
1.2研究目的.....................................................................2
1.3研究流程.....................................................................3
第二章 文獻探討.................................................................5
2.1工作滿足.....................................................................5
2.1.1工作滿足之衡量..............................................................9
2.1.2小結......................................................................10
2.2離職傾向.....................................................................11
2.2.1小結......................................................................16
2.3生活型態.....................................................................17
2.3.1生活型態之衡量..............................................................20
2.3.2小結.......................................................................22
2.4工作滿足、離職傾向與生活型態關係之相關研究........................................ 23
第三章 研究方法..................................................................26
3.1研究架構......................................................................26
3.2研究假設......................................................................27
3.3操作型定義....................................................................28
3.3.1工作滿足....................................................................28
3.3.2離職傾向....................................................................28
3.3.3生活型態....................................................................28
3.4資料蒐集方法與研究樣本..........................................................30
3.4.1研究對象與資料蒐集...........................................................30
3.4.2研究樣本特性................................................................30
3.5資料分析方法..................................................................31
3.5.1敘述性統計(Descriptive Statistics)..........................................31
3.5.2信度分析(Reliability Analysis)..............................................31
3.5.3獨立樣本t檢定(Independent Samples T Test)...................................31
3.5.4集群分析(Cluster Analysis).................................................31
3.5.5多元迴歸分析(Multiple Regression Analysis).................................32
第四章 實證結果分析.............................................................33
4.1樣本資料分析.................................................................33
4.1.1回收結果...................................................................33
4.1.2樣本結構(Descriptive statistics // Frequency)..............................33
4.2問卷量表信度之分析(Reliability analysis)......................................36
4.3集群分析(Cluster analysis)與獨立樣本t檢定(Independent samples T test)..........37
4.4多元迴歸分析(Multiple Regression Analysis)....................................39
第五章 結論與建議 ...............................................................43
第六章 參考文獻.................................................................47
6.1中文文獻.....................................................................47
6.1.1書籍.......................................................................47
6.1.2期刊.......................................................................47
6.1.3會議論文集..................................................................48
6.1.4學位論文....................................................................48
6.2英文文獻......................................................................50
6.2.1書籍........................................................................50
6.2.2期刊........................................................................51
第七章 附錄(問卷).................................................................55


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