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研究生:高婉馨
研究生(外文):Wan-HsinKao
論文名稱:組合契約下製造商與零售商之賽局模式
論文名稱(外文):Manufacturer-Retailer Game Theoretic Model under Portfolio Contract
指導教授:林正章林正章引用關係
指導教授(外文):Cheng-Chang Lin
學位類別:碩士
校院名稱:國立成功大學
系所名稱:交通管理學系碩博士班
學門:運輸服務學門
學類:運輸管理學類
論文種類:學術論文
論文出版年:2012
畢業學年度:100
語文別:中文
論文頁數:63
中文關鍵詞:組合契約需求不確定兩階段隨機規劃賽局模式
外文關鍵詞:Portfolio ContractDemand UncertaintyTwo-stage stochastic programmingGame Theoretic Model  
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  • 被引用被引用:0
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  • 下載下載:47
  • 收藏至我的研究室書目清單書目收藏:0
本研究鑒於所回顧的組合契約相關文獻,以往的組合契約主要為兩種模式,(1)單一賣方對單一買方,(2)多賣方對單一買方,進行供應鏈的合作關係,但只探討單方利潤最大化或成本最小化,無探討雙方在整體利益考量下,求解出最適雙方的契約內容。故本研究之假設為單一製造商與單一零售商,考量零售商需求不確定及整體利益下,雙方經過多次協商並協議出最適的組合契約。利用兩階段隨機規劃法建構零售商期望利潤最大化之數學模式,並透過L型演算法進行求解。在數值分析上,藉由兩種不同的情境假設,證明組合契約的功效及利用L型演算法求解零售商之最適產能分配。最後為分析製造商與零售商間之賽局模式關係,運用敏感度分析、L型演算法、雙方之整體利益考量以及雙方完全合作等概念等,求解出最適雙方之組合契約條款。
Portfolio contracts have two modes to proceed the cooperative relationship in supply chain at the past literatures: (1) single seller to single buyer, (2) multiple sellers to single buyer. Most of these literatures only focus on profit maximization or cost minimization for only one of the supply chain members’ while little of literatures investigate the negotiation procedures within the supply chain. Despite of the total profit of the supply chain, this study investigates the optimal contract considering uncertainty of retailer demand and overall benefits in the single manufacturer and single retailer scenario. In this study, the mathematical model which maximizes the retailer’s expected profit is presented by the two-stage stochastic programming method and solved by the L-shaped algorithm. In the numerical analysis, we consider two scenarios to demonstrate the efficacy of the portfolio contract and use L-shaped algorithm to solve the retailer the optimal capacity allocation problem. To analyze the relationship between the manufacturer and the retailer in game theoretic model, we use sensitivity analysis and L-shaped algorithm while considering the overall benefits and the impact of cooperation. As a result, we can further find optimal portfolio contract contents for both parties base on this analysis.
目錄 I
表目錄 III
圖目錄 IV
第一章、 緒論 1
1.1研究背景與動機 1
1.2研究目的 3
1.3研究方法與流程 3
第二章、 文獻回顧 7
2.1供應鏈管理 7
2.1.1供應鏈及供應鏈管理之定義 7
2.2供應鏈風險管理 8
2.3賽局理論 9
2.4供應合約 11
2.4.1合約內容 11
2.4.2相關供應合約 13
2.4.3組合契約 13
2.5小結 21
第三章、 模式建構 22
3.1範圍與限制 22
3.2契約簽訂之決策時點 26
3.3小結 28
第四章、 數學模式 29
4.1參數與變數之符號 29
4.2數學模式 30
4.3演算法 33
4.3.1最適切割之推導 33
4.3.2求解流程與步驟 36
4.4小結 38
第五章、 數值分析 39
5.1參數設定 39
5.2求解範例說明 40
5.3數值分析 41
5.4製造商與零售商間之賽局模式分析 44
5.5小結 51
第六章、 結論與建議 52
6.1結論 52
6.2建議 53
參考文獻 55
一、中文部分 55
二、英文部分 56
附錄一 59


一、中文部分
1.吳宜臻(2011),「供應鏈在價格相依的不確定需求下之最佳化延遲設計」,國立成功大學交通管理科學系碩士論文。
2.王蕙萱(2009),「供應鏈多階段隨機規劃暨動態定價之研究」,國立成功大學交通管理科學系碩士論文。
3.史宏為(2007),「競合供應鏈賽局下的均衡價格」,國立成功大學交通管理科學系碩士論文。
二、英文部分
1.Anupindi, R. & Bassok, Y. (1999), “Supply contracts with quantity commitments and stochastic demand, Quantitative Models for Supply Chain Management, Massachuestts:Kluwer Academic Publishers.
2.Brown, A., & Lee, H. (1997), “Optimal pay-to-delay capacity reservation with application to the semiconductor industry, Working paper, Stanford university.
3.Cachon, G.P., & Netessine., S. (2005), “Game Theory in Supply Chain Analysis, Tutorials in Operations Research, New Orleans:INFORMS.
4.Cachon, G. P. (2004), “The allocation of inventory risk in a supply chain: Push, pull, and advance-purchase discount contracts, Management Science, 50(2) pp. 222~238.
5.Cachon, G. P. (2003), “Supply chain coordination with contracts, Handbooks in Operations Research and Management Science: Supply Chain Management, North-Holland.
6.Chopra, S. & Meindl, P. (2004), Supply Chain Management: Strategy, Planning, and Operation, New Jersey: Pearson Prentice Hall.
7.Christopher, M. (1992), Logistics and Supply Chain Management, London: Pitman Publishing.
8.Eppen, G. D., & Iyer, A. V. (1997), “Backup agreements in fashion buying : the value of upstream flexibility, Management Science, 11(11) pp.1469~1484.
9.Fu, Q., Lee, C. Y., & Teo, C. P. (2010), “Procurement management using option contracts : random spot price and portfolio effect, IIE Transactions, 42(11) pp.793~811.
10.Gupta, A. & Maranas, C. D. (2003), “Managing demand uncertainty in supply chain planning, Computers and Chemical Engineering, 27(8-9) pp. 1219~1227.
11.Hou, J. & Zhao, L. (2011), “Backup agreements with penalty scheme under supply disruption, International Journal of Systems Science, 43(5) pp.987~996
12.Hazra, J. & Mahadevan, B. (2009), “A procurement model using capacity reservation, European Journal of Operational Research, 193(1) pp. 303~316.
13.Hendricks, K. B., & Singhal, V. R. (2005), “An empirical analysis of the effect of supply chain disruptions on long-run stock price performance and equity risk of the firm, Production and Operations Management, 14(1) pp. 35~52.
14.Inderfurth, K., Kelle, P., & Kleber, R. (2011), “Dual sourcing using capacity reservation and spot Market : optimal procurement policy and heuristic parameter determination, Working Paper, 14.
15.Mentzer, J. T., Flint, D. J., & Hult, G. T. M. (2001), “Logistics Service Quality as a Segment-Customized Process, Journal of Marketing, 65(4) pp. 82~104.
16.Nosoohi, I. & Mollaverdi, N. (2011), “Modeling of Capacity Reservation and Supplier Selection Based on Option Contract, International Journal of Industiral Engineering and Producion Research, 22(2) pp. 135~141.
17.Nash, J. (1953), “Two-person cooperative games, Econometric Society, 21(1) pp. 128~140.
18.Nash, J. (1951), ‘Non-cooperative games, Annals of Mathematics, 54(2) pp.286~ 295.
19.Pasternack, B. A. (1985), “Optimal pricing and return policies for perishable commodities, Marketing science, 4(2) pp.166~176.
20.Simchi-Levi, D., Kaminsky, P., & Simchi-Levi, E.(2008), Designing and Managing the Supply Chain: Concepts, Strategies and Case Studies(3rd ed.), New York: McGraw-Hill.
21.Serel, D. A. (2007), “Capacity reservation under supply uncertainty, Computers and Operations Research, 34(4) pp.1192~1220.
22.Taylor, D. L. & Brunt, D. (2001), Manufacturing Operations and Supply Chain Management : The Lean Approch, London: Thomson International Business Press.
23.Tang, C. S. (2006a), “Perspectives in supply chain risk management, International Journal of Production Economics, 103(2) pp. 451~488.
24.Tomlin, B. (2006), “On the value of mitigation and contingency strategies
for managing supply chain disruption risks, Management Science, 52(5) pp.639~657.
25.van Delft, C. & Vial, J. P. (2004), “A pratical implementation of stochastic programming: an application to the evaluation of option contracts in supply chains, Automation, 40(5) pp. 743-756.
26.Van Slyke, R., & Wets, R. (1969), “L-Shaped Linear Programs with Applications to Optimal Control and Stochastic Programming, SIAM Journal on Applied Mathematics, 17(4) pp. 638~663.
27.von Neumann, J. & Morgenstern, O. (1944), Theory of Games and Economic Behavior, Princeton: Princeton University Press.
28.Wu, D. J., Kleindorfer, P. R., & Zhang, J. E. (2002), “Optimal bidding and contracting strategies for capital-intensive goods, European Journal of Operational Research, 137(3) pp. 657~676.


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