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研究生:張均憶
研究生(外文):Chun-Yi Chang
論文名稱:創用CC對於社群網站中的知識分享經驗之研究
論文名稱(外文):Creative Commons for knowledge sharing experience on community website
指導教授:劉寶鈞劉寶鈞引用關係
指導教授(外文):Baw-JhiuneLiu
口試委員:劉晨鐘周志岳林繼任
口試委員(外文):Chen-ChungLiuChih-YuehChouChi-JenLin
口試日期:2012-6-27
學位類別:碩士
校院名稱:元智大學
系所名稱:資訊工程學系
學門:工程學門
學類:電資工程學類
論文種類:學術論文
畢業學年度:100
語文別:中文
論文頁數:69
中文關鍵詞:創用CCWeb 2.0知識分享
外文關鍵詞:Creative CommonsWeb 2.0Knowledge sharing
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  • 下載下載:8
  • 收藏至我的研究室書目清單書目收藏:2
近年來Web 2.0已成為網際網路中最炙手可熱的話題,使用者能透過許多Web 2.0的應用,將獲得的知識或資訊分享在網路上,例如像flick、 facebook和youtube等社群網站,並進一步地與其他使用者進行互動與討論。因此若是能在分享資訊的同時,提供多一層保障來保護這些分享資訊的原作者,應該能增進人們對於分享的意願。因此本研究根據社會認知理論來探討使用者所持有的知識分享的信任、自我效能、結果預期對於其知識分享行為所扮演的角色。本研究主要目的在於藉由Web 2.0的特性和結合創用CC授權條款機制的社群網站,讓學習者在分享資訊的同時可以受到基本的保障,並進一步地提昇知識分享的意願。
本研究的研究對象為北部某大學資訊傳播系大一學生40位,提供他/她們程式語言設計與結合創用CC機制的網路知識分享平台,讓每一位學習者能自己設計、解決問題以及上傳與分享作業。並根據問卷的調查結果,來評估學習者知識分享行為的信任、分享自我效能和結果預期和使用資料庫LOG紀錄學習者使用系統的知識分享的行為。而實驗結果顯示,學習者在使用創用CC (Creative Commons)機制的系統環境下,確實能提高學習者知識分享行為的信任、分享自我效能和結果預期。最後本研究根據訪談的結果顯示,大部分的學習者都比較喜歡有創用CC的機制,因為創用CC的機制能保障學習者的權利,促進學習者分享自己的學習經驗。
In recent years, Web 2.0 has become a prevailing issue on the Internet. Information and knowledge content can be shared through various Web 2.0 applications such as Flick, Facebook and YouTube etc., which facilitate the development of interaction and discussion among community members. To provide original authors of the shared content with some protective mechanisms may promote their willingness to share information and knowledge with others. In this regard, through the lens of social cognitive theory, this study aimed to investigate students’ trust, sharing self-efficacy, outcome expectations and sharing behavior in a knowledge sharing platform supported by Creative Commons (CC) mechanism. The main purpose of this study was to integrate the characteristics of the Web 2.0 with CC licensing tool for the facilitation of students’ willingness to share information and knowledge.
The participants in this study included 40 college freshman students majoring in Information communication in northern Taiwan. The students were asked to design and solve their problems in programming, and then share their homework on the online knowledge-sharing platform. The self-reported questionnaire was employed to assess students’ trust, self-efficacy and outcome expectation, and all of activities were recorded by log database. The results revealed some evidences that the application of CC mechanism was helpful to advance students’ trust, sharing self-efficacy and outcome expectation. Furthermore, students’ willingness to share their assignments was facilitated after the implementation of CC mechanism. Qualitative interview results indicated that most of students appreciated the merits of CC mechanism on protecting one’s shared works. In addition, they perceived more trustworthy to share their experiences, opinions and works within the context supported by CC mechanism.
摘要 III
Abstract IV
致謝 V
目錄 VI
表目錄 VIII
圖目錄 IX
第一章 緒論 1
1-1 研究背景與動機 1
1-2 研究目的與問題 2
第二章 文獻探討 3
2-1 結合創用CC之Web 2.0平台 3
2-2 知識分享 6
2-3 總結 7
第三章 系統設計 8
3-1 系統架構 8
3-2 系統資源 10
3-3 火車系統介面與功能設計 11
3-4 檔案上傳功能介面 14
3-5 Train B &; P社群網站 15
3-6 資料庫設計 23
第四章 實驗方法 25
4-1 實驗流程 25
4-2 實驗對象 26
4-3 實驗程序 27
4-4 實驗工具 28
4-5 資料收集與分析 31
4-5-1 知識分享行為問卷 31
4-5-2 活動紀錄 34
4-5-3 作品成績 37
4-5-4 事後訪談 39
第五章 實驗結果與討論 40
5-1 研究相關變項之描述性統計 40
5-1-1 知識分享的分享方式 41
5-1-2 知識分享行為活動記錄 44
5-2 知識分享行為問卷與分享意願調查 45
5-2-1 知識分享行為問卷之結果分析 46
5-2-2 分享意願調查 47
5-3 作品成績與成績相關 49
5-4 事後訪談結果 52
第六章 結論與未來建議 57
6-1 結論 57
6-2 未來建議 58
文獻探討 59
附錄 A-知識分享行為問卷(創用CC) 61
附錄 B-知識分享行為問卷(非創用CC) 63
附錄 C-分享意願調查表 65
附錄 D-作業單 (一) 66
附錄 E-作業單 (二) 67
附錄 F-作業單 (三) 68
附錄 G-訪談搞 69
中文部分
教育部創用C C資訊網https://isp.moe.edu.tw/ccedu/
李訓桐 (民98)。TrainB&;P-創造力及問題解決能力之遊樂式學習系統設計。元智大學資訊工程研究所碩士論文,未出版,中壢,台灣。指導教授:劉寶鈞、劉晨鐘。
鄧貴元 (民100)。在Web 2.0平台上對於學童知識分享意願與行為分析。中央大學網路學科技研究所碩士論文,未出版,中壢,台灣。指導教授:劉晨鐘。
英文部分
Bandura, A., (1989). Social cognitive theory. In R. Vasta (Ed.), Annals of child development. Vol. 6. Six theories of child development (pp. 1-60). Greenwich, CT: JAI Press.
Bartol, K.M., Srivastava, A., (2002). Encouraging knowledge sharing: the role of organizational reward systems. Journal of Leadership and Organizational Studies 9 (1), 64.
Chen,T. Y., Chen,Y. M., Lin,C. J, Chen,P. Y, (2010). A fuzzy trust evaluation method for knowledge sharing in virtual enterprises. Computers &; Industrial Engineering, Volume 60, Issue 4, May 2011, Page 872
Chennamaneni, A. (2006), Determinants of knowledge sharing behaviors: developing and testing an integrated theoretical model. Doctoral Dissertation, the University of Texas at Arlington, Arlington, TX.
Cummings, Jeffrey (2003). Knowledge Sharing: A Review of the Literature, Washington, DC: World Bank Operations Evaluation Department.
Gruber, H.G. Gruber, (2000).Does organizational culture affect the sharing of knowledge: The case of a department in a high-technology company. Carleton University, Ottawa, Ontario.
Hsu, M. H., Ju, L., Yen, C. H., &; Chang, C. M. (2007). Knowledge sharing behavior in virtual communities : the relationship between trust, self-efficacy, and outcome expectations. Int. J. Human-Computer Studies, 65(2), 153-169.
Landry, C. C. (2003). Self-efficacy, motivation and outcome expectation correlates of college students’ intention certainty. Dissertation Abstracts International Section A: Humanities and Social Sciences, 64, 3-A, 825.
O’Reilly, T. (2005). What is Web 2.0—Design patterns and business models for the next generation of software. Availableat: http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html
Ryu et al., S. Ryu, S.H. Ho, I. Han, (2003). Knowledge sharing behavior of physicians in hospitals. Expert Systems with Applications, 25 (1) (2003), pp. 113–122
Svein, A., Gheorghita, G., Sergio, D. C. (2011), Web 2.0 and folksonomies in a library context. International Journal of Information Management 31 (2011) 63–70
Soekijad, M. and Andriessen, E. (2003).Conditions for knowledge sharing in competitive alliances. European Management Journal, 21 (5) (2003), pp. 578–587
Nunnally, J. C. (1979). Psychometric Theory:Second edition. Applied Psychometric Measurement, 3(2), 279-280.
Usoro, A., Sharratt, M W., Tsui, E and Shekhar, S. (2007). Trust as an antecedent to knowledge sharing in virtual communities of practice. Knowledge Management Research and Practice Vol 5, No 3, pp 199-212.
Wang, S., &; Noe, R. A. (2010).Knowledge sharing: A review and directions for future research.Human Resource Management Review,20,115–131.
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