臺灣博碩士論文加值系統

　　全球供應鏈與運籌管理為企業邁入國際化重要議題。於物流運籌管理上，第四方物流(Fourth Party Logistics ; 4PL)於供應鏈價值鏈活動中扮演整合角色。現今企業為專注其核心能力，降低營運成本及提高營運效率，藉由未來朝向4PL的企業流程委外(Business Process Outsourcing ; BPO)服務以增加企業物流管理能力並節省大量投資成本，降低及分攤投資風險。再者雲端服務普及使用已成趨勢，雲端BPO之實施亦是其中發展。
　　為此，本研究經由文獻探討藉由科技接受度模式(Technology Acceptance Model; TAM)之架構分析企業對於BPO雲端服務之接受性。透過問卷與其結果分析得知其外部變數「服務品質」、「服務成本」及「資訊能力」對知覺有用性有顯著影響，企業認知其能提升工作效率並協助減少物流成本。「夥伴關係」對使用態度有顯著影響、「主管支持」使用態度無顯著影響。雲端特性「成本」、「彈性」、「相容性」及「效率」對知覺有用性與知覺易用性有顯著影響，「安全」對知覺易用性有顯著影響，雲端服務能讓企業認知便利操作使用且能提升企業營運效率。雲端服務「安全」對知覺有用性無顯著影響，因相較於傳統資訊架構複雜雲端服務須面對的資訊安全問題也相對較多。當企業採用雲端服務前，仍需對整體雲端服務採用做全面性的風險評估。

　　Fourth party logistics (4PL) plays an integrating role in logistics operations and management within supply chain and value chain activities. Today, to focus on core competencies, most businesses choose to enhance their logistics management capacity through business process outsourcing (BPO) services provided by 4PL to improve operational efficiency and to reduce investment costs and investment risks. The widespread use of cloud services has become a trend in information applications. In this study, we explore business acceptance of BPO cloud services based on the Technology Acceptance Model (TAM) in addition to considerations of logistics outsourcing, business perspectives and cloud properties. Additionally, a Technology Acceptance Model is constructed for 4PL outsourcing cloud services. An analysis of questionnaire results demonstrates that the external variables of "service quality," "service cost" and "information technology" significantly impact the perceived usefulness of cloud service outsourcing. The results also show that partnership significantly influences usage attitude, that cloud characteristics such as "cost," "flexibility," "compatibility" and "performance" significantly influence the perceived usefulness and perceived ease of use of cloud outsourcing and that security significantly influences the business’s perceptions, as well.

摘要 i
ABSTRACT ii
誌謝 iv
目錄 v
表目錄 viii
圖目錄 x
第一章 緒論 1
1.1 研究背景與動機 1
1.2 研究目的 3
1.3 研究流程 4
第二章 文獻探討 6
2.1 物流 6
2.1.1 物流產業分析 6
2.1.2 物流產業之資訊科技應用 10
2.1.3 第四方物流定義 12
2.2 企業流程委外 16
2.2.1 BPO定義 16
2.2.2 BPO之類型 18
2.3 雲端運算 21
2.3.1 定義與特性 21
2.3.2 雲端運算服務模式 27
2.4 科技接受模式之相關理論 30
2.4.1 科技接受模型(Technology Acceptance Model, TAM) 31
第三章 研究方法 35
3.1 研究問題探討 35
3.1.1 第四方物流BPO委外考量因素 36
3.1.2 第四方物流BPO服務企業考量因素 41
3.1.3 第四方物流BPO雲端服務考量因素 44
3.2 第四方物流BPO服務模式 51
3.2.1 知識與決策服務 51
3.2.2 營運支援服務 52
3.2.3 資訊科技與軟體服務 52
3.2.4 後勤交易處理服務 53
3.2.5 客戶管理服務 53
3.3 研究架構 56
3.3.1 第四方物流BPO委外考量因素 57
3.3.2 第四方物流BPO服務企業考量因素 62
3.3.3 第四方物流BPO雲端服務考量因素 64
3.4 研究假設 72
3.5研究設計 75
3.5.1變數與操作性定義 75
3.5.2問卷設計 77
3.5.3問卷前測 87
3.6 研究範圍與對象 90
3.7 資料分析方法 92
第四章 資料驗證分析與結果 95
4.1 樣本資料分析 95
4.2 信度及效度分析 96
4.2.1 信度分析 96
4.2.2 效度分析 99
4.3 結構模型評估 101
第五章 結論與建議 111
5.1 研究結論 111
5.2 研究貢獻 112
5.2.1 理論學術面 112
5.2.2 業界實務面 113
5.3 未來研究與建議 113
參考文獻 115
附錄A、研究問卷 125
附錄B、問卷填寫廠商明細 130

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