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一、中文部份
黃紀與王德育（2012），《質變數與受限被解釋變數的迴歸分析》，309-315，台北，五南圖書出版股份有限公司。
二、英文部份
Bachis, E., and C. A. Piga（2011）,“ Low-cost Airlines and Online Price Dispersion,” International Journal of Industrial Organization, 29(6), 655-67.
Baylis, K. and J. M. Perloff（2002）,“ Price Dispersion on the Internet：Good Firms and Bad Firms,” Review of Industrial Organization, 21(3), 305-324.
Brynjolfsson, E., Astrid A. D., and M. D. Smith（2010）,“ A Nearly Perfect Market? ：Differentiation vs. Price in Consumer Choice,” Quantitative Marketing and Economics, 8(1), 1-33.
Cabral, L., and A. Hortacsu（2010）,“ The Dynamics of Seller Reputation：Evidence from eBay,” Journal of Industrial Economics, 58(1), 54-78.
Canals-Cerdá, J.（2012）,“ The Value of a Good Reputation Online：An Application to Art Auctions,” Journal of Cultural Economics, 55(1), 67-85.
Chiou, L., and J. Pate（2010）,“ Internet Auctions and Frictionless Commerce-Evidence from the Retail Gift Card Market,” Review of Industrial Organization, 36(3), 295-304.
Durham, Y., and M. R. Roelofs and S. S. Standifird（2004）,“ eBay's Buy-it-Now Function: Who, When, and How,” Topics in Economic Analysis and Policy,4(1), 1-22.
Hammond, R. G.（2010）,“ Comparing Revenue from Auctions and Posted Prices,” International Journal of Industrial Organization, 28(1), 1-9.
Haruvy, E., and P. T. L. Popkowski Leszczyc（2010）,“ Search and Choice in Online Consumer Auctions,” Marketing Science, 29(6), 1152-64.
Hasker, K., and R. Sickles（2010）,“ eBay in the Economic Literature-Analysis of an Auction Marketplace,” Review of Industrial Organization, 37(1), 3-42.
Heckman, J. J. (1979), “ Sample Selection Bias as a Specification Error,” Econometrica, 47(1), 153-161.
Heinrich, T.（2012）,“ Communication and Reputation in Procurement Auctions-Some Empirical Evidence,” Economics Letters, 114(2), 164-67.
Houser, D., and J. Wooders（2006）,“ Reputation in Auctions：Theory, and Evidence from eBay,” Journal of Economics and Management Strategy, 15(2), 353-69.
Jaeger, D. A., and K. Storchmann（2011）,“ Wine Retail Price Dispersion in the United States：Searching for Expensive Wines?” American Economic Review, 101(3), 136-41.
Jones, M. T.（2011）,“ Bidding Fever in eBay Auctions of Amazon-com Gift Certificates,” Economics Letters, 113(1), 5-7.
Levy, D. M., and M. D. Makowsky（2010）,“ Price dispersion and increasing returns to scale,” Journal of Economic Behavior and Organization, 73(3), 406-417.
Lewis, G.（2011）,“ Asymmetric Information, Adverse Selection and Online Disclosure： The Case of eBay Motors,” American Economic Review, 101(4), 1535-46.
Livingston, J. A.（2005）,“ How Valuable Is a Good Reputation? A Sample Selection Model of Internet Auctions,” Review of Economics and Statistics, 87(30), 453-65.
Lucking-Reiley, D., and D. Bryan, and N. Prasad, and D. Reeves（2007）,“ Pennies form eBay：The Determinants of Price Online Auctions,” Journal of Industrial Economics, 55(2), 223-33.
Mas-Colell, A., Michael D. W., and Jerry R. G.（1995）, Microeconmic theory, 71-72, New York：Oxford University Press, Inc.
Nelson, R. A., R. Cohen and F. R. Rasmussen（2007）,“ An Analysis of Pricing Strategy and Price Dispersion on the Internet,” Eastern Economic Journal, 33(1), 95-110.
Pan, X. and B. T. Ratchford and V. Shankar（2002）,“ Can Price Dispersion in Online Markets Be Explained by Differences in E-TailerService Quality?” Journal of the Academy of Marketing Science, 30(4), 433-445.
Resnick, P., and R. Zeckhauser, and J. Swanson, and K. Lockwood,（2006）,“ The Value of Reputation on eBay：A Controlled Experiment,” Experimental Economics,9(2), 79-101.
Reynolds, S. S., and J. Wooders（2009）,“ Symposium on Auction Theory：Auctions with a Buy Price,” Economic Theory, 38(1), 9-39.
Shahriar, Q., and J. Wooders（2011）,“ An Experimental Study of Auctions with a Buy Price Under Private and Common Values,” Games and Economic Behavior, 144(2), 558-573.
Shunda, N.（2009）,“ Auctions with a Buy Price：The Case of Reference-Dependent Preferences,” Games and Economic Behavior, 67(2), 645-664.
Simonsohn, U., and D. Ariely,（2008）,“ When Rational Sellers Face Nonrational Buyers：Evidence from Herding on eBay,” Management science, 54(9), 1624-1637.
Sorensen, A. T. （2000）,“ Equilibrium Price Dispersion in Retail Markets for Prescription Drugs,” Journal of Political Economy, 108(4), 833-850.
Tang, Z., M. D. Smith, and A. Montgomery（2010）,“ The Impact of Shopbot Use on Prices and Price Dispersion：Evidence from Online Book Retailing,” International Journal of Industrial Organization, 28(6), 579-90.
Wildenbeest, M. R.（2011）,“ An Empirical Model of Search with Vertically Differentiated Products,” Journal of Economics, 42(4), 729-57.
Xing, X.（2010）,“ Can Price Dispersion Be Persistent in the Internet Markets?” Applied Economics, 42(13-15), 1927-40 C.
Yin, P. L.（2007）,“ Empirical Tests of Information Aggregation,” International Journal of Industrial Organization, 25(6), 1179-89.
三、網站部份
Internet World Stats.取自
http://www.internetworldstats.com/stats.htm（2013/3/14）
淘寶簡介。取自
http://www.taobao.com/about/intro.php?spm=0.0.0.0.9bqBfH#（2013/5/20）
淘寶網服務中心。取自
http://service.taobao.com/support/main/service_center.htm?spm=0.0.0.0.TKx354（2013/5/20）
淘寶網排行榜－熱門銷售打印機。取自
http://top.taobao.com/level3.php?spm=0.0.0.0.o9B2cs&cat=TR_BG&level3=110514&goodsFilter=all&up=false（2013/2/1）
IT168.com產品報價。取自
http://product.it168.com/（2013/5/20）
ZOL.com.cn互聯網消費調查研究中心－2010-2011年中國點陣式印表機市場研究年度報告。取自
http://zdc.zol.com.cn/211/2115432_all.html#p2115704（2013/5/20）
ZOL.com.cn互聯網消費調查研究中心－2013年1月中國噴墨印表機市場分析報告。取自
http://zdc.zol.com.cn/355/3559063_all.html#p3559063（2013/5/20）
ZOL.com.cn互聯網消費調查研究中心－2013年1月中國雷射印表機市場分析報告。取自
http://zdc.zol.com.cn/356/3561202_all.html（2013/5/20）
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