中文部分
1.林安婕(2013)。消費者說服知識與部落客特性對消費者閱讀產品心得文反應之影響。天主教輔仁大學企業管理學系管理學碩士班未出版碩士論文。新北市。2.張佑薇(2013)。部落格產品心得文訊息呈現手法與讀者說服知識對讀者反應之影響。天主教輔仁大學企業管理學系管理學碩士班未出版碩士論文。新北市。3.張育綺(2013)。說服知識與報導式廣告設計對消費者之影響。天主教輔仁大學企業管理學系管理學碩士班未出版碩士論文。新北市。網路部分
1.聯合新聞網(2010)。遠傳電信,幫你算命交朋友。引自:http://mag.udn.com/mag/life/storypage.jsp?f_ART_ID=259967
2.中國新聞網(2009)。算命市場營業額每年超50億,台企招聘重星座占卜。引自:
http://www.chinanews.com/tw/tw-mswx/news/2009/10-05/1898339.shtml
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