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研究生:黃宜芬
研究生(外文):Yi-Fen Hwang
論文名稱:我國中小企業國際化發展策略之研究 -以台商在中國大陸投資為例
論文名稱(外文):Internationalization Development Strategies of Taiwanese SMEs: Case Studies on Taiwanese Businesses Investing in China
指導教授:李陳國李陳國引用關係
指導教授(外文):Chen-Kuo Lee
口試委員:周少凱孫德修李陳國
口試委員(外文):Shao-Kai ChouTe-Hsiu SunChen-Kuo Lee
口試日期:2014-05-27
學位類別:碩士
校院名稱:嶺東科技大學
系所名稱:高階主管企管碩士在職專班
學門:商業及管理學門
學類:其他商業及管理學類
論文種類:學術論文
論文出版年:2014
畢業學年度:102
語文別:中文
論文頁數:118
中文關鍵詞:中小企業國際化產業集聚
外文關鍵詞:SMEinternationalizationIndustrial cluster
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經濟活動的全球化,擴展了人們的生活空間,同時也加劇了企業之間的競爭,導致中小企業的生存和發展十分困難。尤其在經濟全球化條件下,任何國內市場都顯得過於狹小,不足負擔研究開發的投資,導致我國企業無法達到和保持世界領先地位。目前,台灣所有中小企業占台灣企業總數的98%左右,占總就業人數的80%。因此,本文將採文獻分析法探討我國中小企業國際化發展,同時以台商在中國大陸投資為例。研究結果顯示,台商在大陸以產業集聚方式投資是台商為降低交易成本,提升企業競爭力而普遍採取的一種投資策略。同時,台灣中小企業國際化的過程中,依自身的優、劣勢來調整自身的國際化策略。

關鍵詞:中小企業、國際化、產業集聚。

Living space has expanded with the globalization of economic activity, which has led to more intense competition between enterprises, making the survival and development of SMEs very difficult. With globalization of economic activity in particular, any domestic market seems too small to cope with the investment demands of research and development, causing enterprises to fail to achieve and sustain world-leading positions. The percentage of SMEs among all Taiwanese enterprises is about 98% currently, constituting 80% of total employment. A literature review will be conducted in this study to examine the internationalization of Taiwanese SMEs, using Taiwanese businesses investing in China as case studies. Results of the study show that one investment strategy commonly used by Taiwanese businesses to reduce transaction costs and to raise enterprise competitiveness involves the use of industry clusters to invest in China. Results also show that Taiwanese SMEs adjust their respective internationalization strategies according to their strengths and weaknesses during the internationalization process.

Keywords: SME, internationalization, Industrial cluster.

中文摘要...i
Abstact...ii
誌謝.......iii
目錄.......iv
表目錄.......vi
圖目錄........vii
第壹章 緒論............1
第一節 研究背景與動機................1
第二節 研究目的........4
第三節 研究方法.........5
第四節 本研究流程........ 6
第貳章 文獻探討............ 7
第一節 中小企業的界定、評價及特點................. 7
第二節 中小企業國際化理論學派....................... 20
第三節 中小企業國際化成長路徑....................... 43
第叁章 產業分析...................................................64
第一節 台商產業集聚形成的原因、發展歷程及動機....................64
第二節 台商製鞋業在東莞產業網絡.............................. 75
第肆章 案例研究...........85
第一節 我國中小企業國際化歷程與特徵.......85
第二節 案例分析..................101
第伍章 結論及限制............110
第一節 結論............110
第二節 研究限制.......112
參考文獻 ......................113

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