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研究生:吳哲進
研究生(外文):CHE-CHIN WU
論文名稱:CTO模式在LED戶外照明產業之導入應用-以個案公司為例
論文名稱(外文):A Case Study on Configure-To-Order in LED Outdoor Lighting Manufacturing Industry
指導教授:吳宗成吳宗成引用關係
指導教授(外文):Tzong-Chen Wu
口試委員:吳宗成
口試委員(外文):Tzong-Chen Wu
口試日期:2014-01-02
學位類別:碩士
校院名稱:國立臺灣科技大學
系所名稱:管理研究所
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2014
畢業學年度:102
語文別:中文
論文頁數:60
中文關鍵詞:客製化生產模組化設計延遲策略大量客製化
外文關鍵詞:CTOModular designPostponement strategyMass Customization
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企業面對著消費市場的迅速變動,產品生命週期愈來愈短,客製化生產 (CTO: Configure To Order)的商業模式,成為高科技資訊產業的主流趨勢。目前在LED戶外照明產業的接單生產模式,多為訂單後製造組裝(BTO :Build To Order),雖依客戶需求量身訂做,但設計生產時間冗長,無法快速滿足客戶訂單需求,因而延誤市場商機。
本研究藉由探討CTO模式在LED戶外照明產業的成功經驗與製造生產的實際做法,達到快速客製化接單生產。從模組化設計、供應鏈設計、模組化製程生產裝配、延遲差異化策略、推拉式生產策略最適化、供應鏈管理與供應商庫存管理運用,來達到快速客製接單,快速裝配生產降低生產製造成本及物流策略快速出貨之綜效,並提出相關的結論與建議,作為國內LED戶外照明產業導入CTO模式之參考。
Each enterprise company is facing the short lifetime of products and various markets. The basic abilities for company to survive are fast product developing power and lower manufacturing cost. Configure To Order (CTO) business model is becoming the main stream of high-technology information industry. Currently , The business model in LED outdoor lighting manufacturing industry is BTO model (BTO: Build To Order). It will take unexpected long time to manufacturing product from design till assembly finished goods , but sometimes will miss market opportunities, although it can fit customization specification.
The purpose of this study is searching the successful experience of CTO (Configure To Order) business model in LED outdoor lighting manufacturing industry to achieve fast production and customization specification business target, from the modularity design, the supply chain design and set up , the modularity process procedure, the postponement strategy, push-pull manufacturing strategy and the supply chain management etc. And proposed the correlation conclusion and suggestion, takes the domestic LED outdoor lighting manufacturer inducts the CTO business model.
摘要.....................................................Ⅲ
Abstract.................................................Ⅳ
誌謝.....................................................Ⅴ
目錄.....................................................Ⅵ
圖目錄...................................................Ⅷ
表目錄...................................................Ⅸ
第一章 緒論...............................................1
1.1 研究背景...........................................1
1.2 研究動機...........................................2
1.3 研究目的...........................................3
1.4 研究架構...........................................5
1.5 研究範圍與限制.....................................6
第二章 文獻探討...........................................7
2.1 推式、拉式與推式-拉式供應鏈策略....................7
2.2 學者對 BTS/BTF, BTO及CTO的看法....................11
2.3 延遲策略..........................................12
2.4 大量客製化........................................16
2.5 模組化設計........................................24
第三章 LEO戶外照明產業導入CTO 模式的方法.................29
3.1 LED戶外照明產業面臨的問題.........................29
3.2 導入CTO生產模式的做法.............................31
第四章 CTO 生產模式之個案分析............................36
4.1 個案公司簡介......................................36
4.2 LED戶外照明產品介紹...............................37
4.3 個案公司導入CTO的做法.............................41
4.3.1 產品族規劃..................................41
4.3.2 零件標準化、產品模組化及建立組態選項........42
4.3.3 供應鏈設計..................................44
4.3.4 製程模組化及標準化..........................47
4.3.5推、拉式生產與延遲化策略執行.................49
4.4個案公司導入CTO的成果..............................51
第五章 結論與建議........................................54
5.1研究結論...........................................54
5.2 未來研究建議......................................56
中文參考文獻.............................................57
英文參考文獻.............................................58
中文參考文獻
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3.余瑞君,電腦廠商採用 BTO/CTO 物流配送問題研究。國立中央大學,碩士論文,民國八十九年。
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11.劉千睿,CTO 供應鏈管理營運模式及競爭優勢之探討-以台灣筆記型電腦OEM代工廠之CTO運作模式為例,碩士論文,國立中央大學商學院,民國九十二年。
12.顏期中,大量客製化在投影機產業之導入應用-以P公司為例,國立清華大學工業工程與工程管理學系碩士論文,民國九十七年。
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