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研究生:許悅
研究生(外文):Yue, Xu
論文名稱:新興市場企業國際化之研究
論文名稱(外文):Internationalization of Firms in Emerging Countries
指導教授:酈芃羽酈芃羽引用關係
指導教授(外文):Peng-Yu, Li
口試委員:邱琦倫劉怡媛
口試委員(外文):Chi-Lun, ChouYi-Yuan, Liu
口試日期:2015-04-17
學位類別:碩士
校院名稱:輔仁大學
系所名稱:國際創業與經營管理學程碩士在職專班
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2015
畢業學年度:103
語文別:英文
論文頁數:35
外文關鍵詞:InternationalizationEmerging countriesHuaweiZTE
相關次數:
  • 被引用被引用:0
  • 點閱點閱:86
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  • 下載下載:4
  • 收藏至我的研究室書目清單書目收藏:0
In recent years, more and more firms in emerging market begin to
show their ambitiousness in the global market. This article introduces the
process and key factors of internationalization by using the examples of
two successful Chinese firms Huawei and ZTE. Based on the analysis and
comparison, this article summarizes some lessons that firms in emerging
market could learn from.
CHAPTER I INTRODUCTION ......................................................................... 1
CHAPTER II LITERATURE REVIEW ........................................................... 4
2.1 THE CAPABILITIES AND RESOURCES OF THE FIRMS FROM
EMERGING MARKETS ........................................................................................... 4
2.2 HOW THE FIRMS FROM EMERGING MARKETS ENTER
INTERNATIONAL MARKETS ................................................................................ 5
CHAPTER III METHOD .................................................................................... 7
3.1 SAMPLE ................................................................................................................. 7
3.2 COMPANY BACKGROUND .............................................................................. 8
3.3 CHALLENGES IN INTERNATIONALIZATION ......................................... 15
CHAPTER IV DIFFERENCE TOWARDS INTERNATIONALIZATION 20
4.1 PRESENT IN GLOBAL MARKET .................................................................. 20
4.2 PROCESS IN INTERNATIONALIZATION ................................................... 21
4.3 SECOND-FOLLOWER STRATEGY ............................................................... 25
4.3 COOPERATE MANAGEMENT STYLE & CULTURE ................................ 27
CHAPTER V SUMMARY ................................................................................ 30
REFERENCE ..................................................................................................... 32
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for International Economics Working Paper No. 03-8, Peterson Institute for
International Economics, Washington, DC.
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performance of firms? The case of joint ventures in China”, Journal of
International Business Studies, Vol. 32, pp. 115-131.
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2015. Web. 6 Apr. 2015.
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Increase In Global Sales Revenue In 2014 « Ameinfo'. N.p., 2015. Web. 7
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Companies'. N.p., 2015. Web. 7 Apr. 2015.
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Threats'. Forbes. N.p., 2012. Web. 7 Apr. 2015.
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