臺灣博碩士論文加值系統

願景是指企業長遠的目標、使命。而共享願景則是企業全體成員對企業的願景有共識，因此共享願景會凝聚組織成員，使組織全體成員往同一方向努力。近年來，企業要建立共享的願景，已經普遍被學界及實務所接受及建立。大部分的研究也指出，共享願景對組織績效有正向顯著影響。此外，在動態的企業競爭環境下，企業策略採取創業導向，也就是企業策略為創新、主動及風險承擔的傾向，被視為是較適當，且會提升組織績效的方式。在過去，已經有許多學者皆針對共享願景及創業導向對組織績效的影響作探討，相較之下，共享願景與創業導向之間的關係，卻僅被提出而尚未得到實證，然而本研究認為，企業建立了共享願景後，將會進而使得企業策略傾向創業導向，進一步地提升組織績效，基於此，本研究將探索共享願景、創業導向以及組織績效之間的關聯性。
為達到本研究欲探討之議題，本研究以企業中高階主管為研究對象，並以在課程上當面發放或寄電子檔之方式問卷讓填答者做填寫，發放期間為2015年2月至2015年4月。總回收問卷數為131份，扣掉7份填答不完整的無效問卷，總計共回收124份有效問卷，整體有效問卷回收率為80%。並使用PLS(Partial Least Square，最小平方法)統計軟體進行統計資料分析與實證結果的研究。
實證結果顯示：(1)共享願景對創業導向有正向顯著影響(2)創業導向對組織績效有正向顯著影響。最後，本研究根據研究結果推測可能的原因及給予實務上的建議，並針對未來研究方向提出建議。

Vision is company’s long-term goal and mission. Shared vision means that all members in company have reached a consensus on the company’s vision. Shared vision agglomerates all members of the company, so that all members will work toward the same direction. In recent years, company should establish a shared vision, has generally been accepted in academia and established in practice. Most of researches also pointed out that shared vision will have positive and significant impact on organizational performance. In addition, in the dynamic competitive environment, business strategies take entrepreneurial orientation(EO)which means strategies tendency for innovation, initiative and risk-taking, is considered more appropriate. And entrepreneurial orientation will enhance organizational performance. In the past, many scholars had researched the impact of shared vision and entrepreneurial orientation on organizational performance. But the relationship between shared vision and entrepreneurial orientation, only proposed but not obtained evidence. Therefore, this research proposed that company establishes a shared vision, business strategy will tend to entrepreneurial orientation, enhancing organizational performance. Based on it, this research explores the relationship between shared vision, entrepreneurial orientation and organizational performance.
In order to achieve the issue in this research, this research collected information by paper questionnaires in person or sending file to e-mail. And the object of research was executive, period was from February 2015 to April 2015. The total numbers were 131 copies of questionnaires collected, minus seven incomplete questionnaires, the total of 124 valid questionnaires were collected, and the overall effective response rate was 80 percent. This research used PLS(Partial Least Square)statistical analysis software to analyse results.
Empirical results show that:(1)Shared vision has significant and positive impact on entrepreneurial orientation.(2)Entrepreneurial orientation has significant and positive impact on organizational performance. Finally, this research proposed the possible reasons for results, and provided practical suggestions, making directions for future research.

第壹章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的 2
第三節 研究流程 3
第貳章 文獻探討 4
第一節 共享願景 4
第二節 創業導向 5
第三節 組織績效 9
第參章 研究方法 11
第一節 研究架構 11
第二節 變數操作性定義與衡量 11
第三節 研究假設 15
第肆章 研究結果 16
第一節 敘述性統計分析 16
第二節 信度與效度分析 18
第三節 研究假說驗證 23
第伍章 研究結論與建議 25
第一節 研究結論 25
第二節 研究建議 27
第三節 研究限制 28
參考文獻 30
附錄：問卷 34

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