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研究生:劉聖達
研究生(外文):Sheng-TaLiu
論文名稱:策略與資源相互形塑之動態研究: 以財團法人成大研究發展基金會培訓服務為例
論文名稱(外文):A study of dynamic interplay between strategy and resources: the case of training services of NCKU Research & Development Foundation
指導教授:周信輝周信輝引用關係
指導教授(外文):Hsin-Hui Chou
學位類別:碩士
校院名稱:國立成功大學
系所名稱:企業管理學系碩士在職專班
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2016
畢業學年度:104
語文別:中文
論文頁數:54
中文關鍵詞:培訓服務資源動態策略與資源個案研究
外文關鍵詞:Training service institutionDynamic of resourceStrategies and resourcesCase Study
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知識經濟的時代,掌握知識、運用知識成為企業經營中不可或缺的一環。不論是職場上的工作者個人、企業經營者抑或是創業者,學習知識與技能是增強能力與取得競爭力的重要途徑之一。因應上述的各種培訓需求,有各式各樣的培訓機構提供各種學習課程或技能養成的服務,以滿足市場上各種想藉由培訓以提升競爭力的個人、企業或政府機構。各種型態的培訓機構中,有共同存在的經營情境與環境,如何取得資源,且動態的運用資源以實現發展策略、產出價值,是本研究想要進一步深入探討的。
本研究利用質性研究的個案研究法,用資源基礎理論的資源觀點、動態能力理論的資源觀點或服務主導邏輯的資源觀點,透過觀察個案組織單一業務長時間的歷程發展,發現價值創造過程高度依賴資源在組織中的動態活動逐步形塑,透過資源的搜尋,找到適合組織操作且獨特性的資源;透過資源的動員,讓內外部資源可以集合在同一個服務情境中;透過資源的整合,將資源配置於各項組織提供服務的活動中,創造服務的價值。而在提供服務的活動中,能累積資源運用與配置的經驗,還能在與各利害關係人的互動交流中獲取新資源,進一步對當前策略進行調整,以及影響對未來策略方向的制定。
This study attempt to explore how the training service institutions get resources, use resources dynamically to achieve strategy goal and create value. This study used the case study method of qualitative research, by reviewing the point of view of resource-based view, dynamic capabilities and service dominant logic, through the observation of a long-term observation of the development of a single business case.
The strategic planning for each period are adjusted or re-enacted based on the cumulative resources of previous stage in various stages of the development, and continuously accumulate the organizational specific ability when using resources in the process. Strategies and resources interact with influence and shaping each other. Through the seeking for resources, find unique resources to operate which were suitable for the organization; through the mobilizing of resources, so that internal and external resources and services can be set in the same situation; through the integrating of resources, the resources configured to the activities of the organization to provide service and create value.
第一章 緒論 1
一、研究背景與動機 1
二、研究目的與問題 2
三、研究方法 3

第二章 文獻探討 4
一、資源基礎理論對資源的觀點 4
二、動態能力理論對資源的觀點 5
三、服務主導邏輯對資源的觀點 6
四、各家資源觀點之整理 7
五、資源的動態 8

第三章 研究方法 10
一、研究方法之選擇 10
二、個案選擇 11
三、資料蒐集 12
四、資料分析 12

第四章 研究個案:培訓服務機構的發展歷程與資源活動 14
一、培訓服務產業的環境概述 14
二、財團法人成大研究發展基金會的培訓服務初創(初創期) 18
三、逐漸茁壯到備受肯定(茁壯期) 22
四、政府補助、TTQS評核、培訓方案相輔相成(成熟期) 29
五、環境變化與策略轉型(轉型期) 36
六、資源的動態與機構發展策略歷程的關係整理 42

第五章 結論與建議 46
一、研究發現 46
二、研究貢獻 47
三、研究限制與未來研究建議 49

第六章 參考文獻 51


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