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研究生:徐菀璘
研究生(外文):Hsu, Wan-Lin
論文名稱:臺灣港務公司實踐企業社會責任之研究
論文名稱(外文):A Research on the Implementation of Corporate Social Responsibility in Taiwan International Port Corporation
指導教授:張志清張志清引用關係
指導教授(外文):Chang, Chih-Ching
口試委員:張淑滿林泰誠
口試委員(外文):Chang, Shu-ManLirn, Taih-Cherng
口試日期:2016-06-25
學位類別:碩士
校院名稱:國立臺灣海洋大學
系所名稱:航運管理學系
學門:運輸服務學門
學類:運輸管理學類
論文種類:學術論文
論文出版年:2016
畢業學年度:104
語文別:中文
論文頁數:90
中文關鍵詞:企業社會責任臺灣港務公司港埠管理
外文關鍵詞:Corporate Social ResponsibilityTaiwan International Ports CorporationPort management
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  企業社會責任為現今全球熱門研究議題,又港口肩負國家經濟發展之重任,臺灣港務公司身為港埠企業經營者除專注於公司營運績效外,也必須顧轄企業對社會造成的任何影響,並採取實際行動、關懷與回饋社會。本研究採取文獻分析法蒐集企業社會責任之相關文獻,歸納出客戶(Customer)、員工(Employees)、環境(Environment)、公司治理(Ownership)、社會(Society)(C.E.E.O.S.)等五大項目做為研究分析構面,並以此為探討航運及相關產業之企業社會責任面項進行次級資料蒐集,另擬定半結構訪談問卷之問項,並經由專家訪談收集初級資料,綜合文獻資料、我國航運相關產業之現況、專家訪談等資料進行歸納、分析、整理,本研究發現如下:(1)客戶服務面:港務公司顧及客戶權益及以誠信之態度服務,提供多方面利益共享之措施,與客戶共創雙贏。(2)員工權益與福利面:港務公司尊重並保障員工各項權益,重視員工職涯陞遷發展,提供完善教育訓練與陞遷計畫,並符合政府各項法規和提供友善之工作環境。(3)環境保護面:為積極響應國際環保意識,港務公司執行綠色港埠計畫,及取得歐盟生態港認證。(4)公司治理面:應主管機關交通部要求,港務公司須落實一般企業之公司治理規範,並規劃一套適合於港務公司之治理評鑑指標。(5)社會關懷:臺灣港務公司利用其專營港埠之優勢提出多項社會責任之計畫,為社會創造更多的價值。
Port is a crucial element to the economic development of a country. Also, corporate social responsibility(CSR)is a worldwide accepted concept. Taiwan International Ports Corporation(TIPC), as a state-owned port corporation in Taiwan, should act as a good example to perform social responsibility. TIPC should take action on social contribution, and take care of people, environment, and minority of communities, along with carrying out its port policy and making corporate profits.
This research,by employing literature review, explore five dimensions of CSR, including customers, employees, environment, ownership, and society. It also adopts case study and semi-structured interview to find out the performance of TIPC in implementing corporate social responsibility.
This research provides the following conclusions. First, in customer dimension, TIPC takes care of the rights and interests of customers with sincere attitude, and supplies beneficial business projects for customers. Second, in employee dimension, TIPC respects employee’s rights and career development in company, and provides lots of plans for employee, including training plan, promotion plan, life care plan, and so on. Third, in environment dimension, TIPC takes actions aggressively, including making Green Port plan and obtaining the certification of Eco Port from European Sea Ports Organization(ESPO). Fourth, in ownership dimension, TIPC is devoted to implement corporate governance as same as general corporations by the authorities. Fifth, in society dimension, TIPC combines a number activities and plans of social responsibility with its professional specialty to create more values for society.

謝辭 I
摘要 II
Abstract III
表目次 VI
圖目次 VII
第一章 緒論 1
1.1 研究背景與動機 1
1.2 研究目的 2
1.3 研究方法 2
1.4 研究流程 3
第二章 文獻回顧 5
2.1企業社會責任之內涵與要素 5
2.1.1 企業社會責任的定義 5
2.1.2 企業社會責任衡量構面 6
2.2海運業之企業社會責任個案 10
2.2.1長榮海運公司 10
2.2.2 陽明海運公司 15
2.2.3萬海航運公司 18
2.2.4裕民航運公司 22
2.3 其他企業之企業社會責任個案 25
2.3.1台灣國際造船公司 25
2.3.2中鋼公司 30
2.3.3鴻海精密工業公司 32
2.4個案分析小結 34
第三章 臺灣港務公司執行企業社會責任成效分析 37
3.1 客戶服務面 37
3.2 員工權益與關懷面 38
3.3 環境保護面 40
3.4 公司治理面 47
3.5 社會關懷面 50
3.6 問題歸納 54
第四章 臺灣港務公司企業社會責任之未來展望 55
4.1訪談對象說明 55
4.2研究成果 55
第五章 結論與建議 66
5.1結論 66
5.2建議 68
參考文獻 69
附錄一 訪談問卷彙整 73
專家訪談紀錄1 73
專家訪談紀錄2 82
專家訪談紀錄3 85
專家訪談紀錄4 89

一、中文文獻

1.中國鋼鐵股份有限公司(2014),中鋼公司民國103年企業社會責任報告書,http://www.csc.com.tw/csc/hr/csr/wb/dow.htm。
2.台達電子工業公司,台達連續四年榮獲《遠見雜誌》企業社會責任獎雙料首獎-關注氣候暖化、率先承諾自主減碳(2016年5月3日),取自http://www.deltaww.com/news/pressDetail.aspx?secID=3&pID=1&typeID=1;4;5&itemID=6472&tid=0&hl=zh-tw。
3.台灣國際造船股份有限公司(2015),台船公司2015企業社會責任報告書,http://www2.csbcnet.com.tw/csr/。
4.李權元 (2011),「台灣高科技產業供應鏈之企業社會責任與組織績效關聯性之研究-以聲譽為干擾變數」,國立臺灣海洋大學運輸科學系碩士學位論文。
5.長榮海運股份有限公司(2014),長榮海運2014企業社會責任報告書,www.evergreen-marine.com/tw/tbi1/html/csr/Evergreen_CSR_2014。
6.胡蓉(2010), 「企業社會責任影響經營績效之探討」,玄奘大學國際企業學系碩士學位論文
7.孫儷芳,謝明志,吳榮貴(2014),臺灣港務公司的公司治理模式,2014年臺灣港務公司經營策略與公司治理研討會,交通部運輸研究所,台中市,中華民國,頁5-1-5-24。
8.涂秋汝(2007),「定期海運業企業社會責任、企業形象與組織績效之探討」,國立成功大學交通管理科學系碩士班碩士論文。
9.翁望回(1987),「企業正當性之實證研究:社會責任的觀點」,國立政治大學企業管理研究所博士論文。
10.第11屆遠見企業社會責任獎出爐¬-信義房屋榮獲「CSR年度大調查」、「公益推動組」雙首獎(2015年4月3日),http://www.sinyi.com.tw/about/stone-content.php/362。
11.郭芳榜(2011),「企業對於政府利害關係人的社會責任內涵討論」,國立臺灣海洋大學航運管理系碩士學位論文。
12.陳光榮(1996),「企業的社會責任與倫理」,經濟情勢暨評論季刊,第一卷,第四期,頁150-158。
13.陽明海運股份有限公司(2015),陽明海運2015企業社會責任報告書,http://www.yangming.tw/traditional_chinese/csr/01csr.html。
14.溫郁佳(2009),「台灣海運業員工對組織實踐企業社會責任認知之研究-以Y公司為例」,國立臺灣海洋大學航運管理學系碩士班碩士論文。

15.萬海航運股份有限公司(2014),萬海航運2014企業社會責任報告書,http://www.wanhai.com.tw/views/content/ContentList.xhtml?file_num=67076&parent_id=70740&top_file_num=64734。
16.葉至誠(2000),社會科學概論,台北:揚至文化。
17.裕民航運股份有限公司(2014),裕民航運2014企業社會責任報告書,http://www.uming.com.tw/csr_reports?locale=tw。
18.臺灣港務股份公司(2014),臺灣港務公司103年度企業社會責任執行成果,http://www.twport.com.tw/chinese/cp.aspx?n=C12F0154269359A2。
19.臺灣港務股份公司(2015),臺灣港務公司104年度企業社會責任執行計畫,http://www.twport.com.tw/chinese/cp.aspx?n=C12F0154269359A2。
20.環科工程顧問公司、KPMG安侯永續發展顧問公司(2014),臺灣港務公司2014綠色港群環境永續報告書,http://www.twport.com.tw/GP/cp.aspx?n=BF702A01CDD7A6FC。
21.鴻海精密工業股份有限公司(2014),鴻海公司2014企業社會責任報告書,http://ser.foxconn.com/ViewAnuReport.do?action=showAnnual。


二、英文文獻

1.Carroll, A.B. (1979), “A Three-Dimensional Conceptual Model of Corporate Social Performance,” Academy of Management Review, Vol. 4, pp. 497-505.
2.Carroll, A.B. (1981), Business and Society: Managing Corporate Social Performance, Boston: Little, Brown.
3.Carroll, A. B. (1991), “The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders,” Business Horizons, Vol.34, No.4, pp. 39-48.
4.Carroll, A. B., Buchholtz, A. K. (2011), Business and Society: Ethics, Sustainability, and Stakeholder Management, Singapore: Cengage Learning.
5.Carter, C. R. and Jennings, M. M. (2002), “Social responsibility and supply chain relationships,” Transportation Research Part E: Logistics and Transportation Review, Vol.38, No.1, pp.37–52.
6.CED (1971), Social Responsibilities of Business Corporations, New York:Committee for Economic Development.
7.Frederick, W. C. (1983), “Corporate social responsibility in the Reagan era and beyond. California Management Review,” Vol. 3, p.p. 145-157.
8.Friedman, M. (1970), The Social Responsibility of Business is to Increase its Profits, France: New York Times Company.
9.Gao, Y. (2009), “Corporate social performance in china: Evidence from large companies,” Journal of Business Ethics, Vol. 89, No. 1, pp. 23–35.
10.Holder-Webb, L., Cohen, J. R., Nath, L and Wood, D. (2009), “The supply of corporate social responsibility disclosures among U.S. firms,” Journal of Business Ethics, Vol. 84, No. 4, pp. 497–527.
11.Holmes, S. L. (1978), “Adapting Corporate Structure for Social Responsiveness,” California Management Review, Vol. 21, No. 1, p.p. 47.
12.Jamali, D. (2008), “A stakeholder approach to corporate social responsibility: A fresh perspective into theory and practice,” Journal of Business Ethics, Vol. 82, No. 1, pp. 213–231.
13.Keating, B., Quazi, A., Kriz, A. and Coltman, T. (2008), “In pursuit of a sustainable supply chain: Insights from westpac banking corporation,” Supply Chain Management: An International Journal, Vol. 13, No. 3, pp. 175-179.
14.Lamberti, L. and Lettieri, E. (2009), “CSR practices and corporate strategy: Evidence from a longitudinal case study,” Journal of Business Ethics, Vol. 87, No. 2, pp. 153–168.
15.Lantos, G.P. (2001), “The boundaries of strategic corporate social responsibility,” Journal of Consumer Marketing. Vol. 18, No. 7, pp. 595-632.
16.Lindgreen, A., Swaen, V. and Johnston, W. J. (2009), “Corporate social responsibility: An empirical investigation of U.S. organizations,” Journal of Business Ethics, Vol. 85, No. 2, pp. 303–323.
17.Maloni, M. J. and Brown, M. E. (2006), “Corporate social responsibility in the supply chain: An application in the food industry, Journal of Business Ethics,” Vol. 68, No. 1, pp. 35–52.
18.Mijatovic, I. S. and Stokic, D. (2009), “The influence of internal and external codes on CSR practice: The case of companies operating in Serbia,” Journal of Business Ethics, Vol. 94, No. 4, pp. 533–552.
19.Mishra, S. and Suar, D. (2010), “Does corporate social responsibility influence firm performance of indian companies?,” Journal of Business Ethics, Vol. 95, No. 4, pp. 571–601.
20.Modic, S. J. (1988), “Mover and Shakers of Corporate Social Responsibility.” Business &Society Review, Vol. 88, No. 65, pp.63-69.
21.Papasolomou-Doukakis, J., Krambia-Kapardis, M. and Katsioloudes, M. (2005), “Corporate social responsibility:the way forward? Maybe not !,” European Business Review, Vol. 17, No. 3, pp. 263-279.
22.Park-Poaps, H. and Rees, K. (2010), “Stakeholder forces of socially responsible supply chain management orientation,” Journal of Business Ethics, Vol. 92, No. 2, pp. 305–322.
23.Poist, R. F. (1989), “Evolution of conceptual approaches to the design of logistics systems: A sequel,” Transportation Journal, Vol.28, No.3, pp. 35–39.
24.Ranjit, K. (2000), Research Methodology: A Step by Step Guide for Beginners, Sage Publications.
25.Rizk, R., Dixon, R. and Woodhead, A. (2008), “Corporate social and environmental reporting: A survey of disclosure practices in Egypt,” Social Responsibility Journal, Vol. 4, No. 3, pp. 306–323.
26.Schiebel, W. and Pochtrager, S. (2003), “Corporate ethics as a factor for success–the measurement instrument of the University of Agricultural Sciences (BOKU),” Vienna, Supply Chain Management: An International Journal, Vol. 8, No.2, pp. 116–121.
27.Sexty, R. (2010), Canadian Business and Society: Ethics and Responsibilities, Canadian: McGraw-Hill Ryerson Higher Education.
28.Steiner, G. A., and Steiner J. F. (1980), Business, Government. & Society, New York:Random House.
29.WBCSD (2000), Corporate Social Responsibility: Making Good Business Sense, World Business Council for Sustainable Development, Geneva.


三、網站資料

1.天下雜誌http://topic.cw.com.tw/csr/rules-5.aspx
2.世界經濟論壇:https://www.weforum.org/events/world-economic-forum-on-latin-america-2016
3.國際商業領袖論壇:http://www.iblfglobal.org/resources/reports-publications-4
4.經濟部企業社會責任網站:http://csr.moea.gov.tw/about/about.aspx
5.萬海航運股份有限公司官網:http://www.wanhai.com.tw/views/Main.xhtml
6.臺灣港務股份有限公司官網:http://www.twport.com.tw/chinese/
7.聯合國全球盟約:https://www.unglobalcompact.org/what-is-gc/mission

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