(3.238.186.43) 您好!臺灣時間:2021/03/05 21:23
字體大小: 字級放大   字級縮小   預設字形  
回查詢結果

詳目顯示:::

我願授權國圖
: 
twitterline
研究生:鄒佩君
研究生(外文):PEI-JUN ZOU
論文名稱:創業人格特質、動機與意圖對創業成功的影響
論文名稱(外文):Entrepreneurial Characteristics , motivations and intentions to entrepreneurial success
指導教授:黃美玲黃美玲引用關係
指導教授(外文):Mei-Ling Huang
學位類別:碩士
校院名稱:國立勤益科技大學
系所名稱:工業工程與管理系
學門:工程學門
學類:工業工程學類
論文種類:學術論文
論文出版年:2017
畢業學年度:105
語文別:中文
論文頁數:63
中文關鍵詞:決策樹主成分分析創業人格特質創業動機創業意圖
外文關鍵詞:Decision treePrincipal component analysisEntrepreneurial CharacteristicsEntrepreneurial motivationsEntrepreneurial intentions
相關次數:
  • 被引用被引用:5
  • 點閱點閱:222
  • 評分評分:系統版面圖檔系統版面圖檔系統版面圖檔系統版面圖檔系統版面圖檔
  • 下載下載:76
  • 收藏至我的研究室書目清單書目收藏:2
近年創業活動遍及全球,世界各地都可見到事業有成的創業家,許多研究表明,影響企業經營達到成功的主要因素為企業家本身,如創業家人格特質、創業動機與創業意圖等。截至目前,學者大多進行創業家人格特質與創業動機或是創業家人格特質和創業意圖抑或是創業動機及創業意圖間的探討,未有學者將三者間一起進行研究。本研究旨在探討創業家人格特質、創業動機與創業意圖影響財務與非財務績效成功的關鍵因素和三者間的關係,藉由創業相關數據,在創業家人格特質、創業動機與創業意圖等構面透過主成分分析(Principal component analysis, PCA),輔以決策樹 (Decision tree, DT)建立影響創業成功的規則模型,得出分類準確率,並利用皮爾森相關了解三個變量間相互影響的程度。
於財務績效方面,在創業家人格特質方面,其關鍵成功因素前5項為:創新概念、冒險精神、管理能力、堅定完成一件事和堅定信念;在創業動機上,最重要的因素前5項為:自身的專業知識或技能、強烈企圖心、喜歡跟他人交往、及想要獨當一面、獲得更多工作滿足;而在創業意圖上,最成功的因素則為:員工特殊的能力、採用新技術的能力、產品或服務的品質程度和採用資通訊技術的能力。將三構面的因素一起進行參詳,則關鍵因素前5項為:創新概念、冒險精神、管理能力、別人依賴的技術能力、堅定信念。
非財務績效方面,在創業家人格特質方面,掌握的成功因素前5項為:管理能力、堅定信念、勤奮精神、困苦經歷、自信;在創業動機上,最重要的因素前5項為:整個社會氣氛與鼓勵、個人興趣、金錢報酬、有一個想法想要加以實現、自我感覺有能力;在創業意圖上,最成功的因素則為:員工的特殊能力、採用新技術的能力、採用資通訊技術。若將三者一起進行參詳,其關鍵因素前5項為:敏銳的市場知覺、自我滿足、管理能力、回饋故鄉的精神、別人依賴的技術能力、擁有學習能力。依據研究結果可以作為創業的人或剛創業不久的人檢視自己和所創立的事業,培養所欠缺的特質,帶領企業成功發展。
In recent years, entrepreneurship activities around the world, so the rest of the world can be seen as a successful entrepreneur. Many studies have shown, the main factors affecting the business to achieve success for the entrepreneurs themselves. Such as entrepreneurial characteristics, entrepreneurial motivations and entrepreneurial intentions. Till now, most of the scholars engaged in entrepreneurial personality traits and entrepreneurial motives or entrepreneurial personality traits and entrepreneurial intentions or entrepreneurial motives and entrepreneurial intentions. No scholars will conduct research among the three together. This study was designed to investigate the entrepreneurial characteristics, entrepreneurial motivations and entrepreneurial intentions to affect the relationship between the financial and non-financial performance and the three critical success factors. According to the entrepreneurial data, the entrepreneurial characteristics, entrepreneurial motivations and entrepreneurial intentions are used to establish a rule model that influences the success of entrepreneurship through principal component analysis (PCA) and decision tree (DT). Obtain classification accuracy, using Pearson's correlation degree of understanding between the three variables affect each other.
In terms of financial performance, in the entrepreneurial characteristics, the key success factors for top 5 items are: Innovative concept, adventurous spirit, management ability, firm completion of one thing and firm belief. In the entrepreneurial motivations, the key success factors for top 5 items are: Their own professional knowledge or skills, a strong ambition, like to interact with others, and want to work independently, get more work to meet. In the entrepreneurial intentions, the key success factors are: employee special ability, ability to adopt new technology, quality of product or service, and ability to use communication technology. Will be discussed together, the key success factors for top 5 items are: innovative concept, adventurous spirit, management ability, others rely on the technical ability, firm belief.
In terms of non-financial performance, in the entrepreneurial characteristics, the key success factors for top 5 items are: management ability, firm belief, hard work, hardship experience, self – confidence. In the entrepreneurial motivations, the key success factors for top 5 items are: the whole social atmosphere and encouragement, personal interest, money remuneration, there is an idea to be realized, self-feeling. In the entrepreneurial intentions, the key success factors are: special ability of the staff, ability to adopt the new technology, use of information communication technology. Will be discussed together, the key success factors for top 5 items are: Keen sense of market perception, self-satisfaction, management ability, the spirit of returning home, others rely on the technical ability, with learning ability. According to the results of the study can be as a business person or just started soon to see themselves and the creation of the cause, cultivate the lack of characteristics, leading the successful development of enterprises.
摘要 i
Abstract ii
致謝 iv
目錄 v
圖目錄 vii
表目錄 viii
第一章緒論 1
1.1研究背景與動機 1
1.2研究目的 2
1.3研究範圍與對象 2
1.4研究流程和架構圖 2
第二章文獻回顧與探討 4
2.1創業 4
2.1.1創業的定義 4
2.1.2創業家 6
2.1.3創業家人格特質 6
2.2創業動機 12
2.3創業意圖 15
2.4財務績效 17
2.5非財務績效 17
2.6企業成功因素相關研究整理 19
2.7資料探勘 21
2.7.1資料探勘方法和技術 21
2.8特徵選取 22
2.8.1主成分分析 22
2.9決策樹 23
2.10皮爾森相關係數 25
第三章研究方法 26
3.1問卷數據內容 27
3.2資料統計與分析方法 30
3.2.1信度和效度分析說明 30
3.2.2 數據變數說明 32
3.2.3 特徵選取研究說明 32
3.2.4皮爾森相關係數說明 32
3.2.5決策樹CART研究說明 32
第四章研究結果 34
4.1敘述性統計 34
4.2信度分析結果 37
4.2主成分分析結果 40
4.3皮爾森相關分析結果 43
4.4決策樹模型結果 44
第五章 結論與未來研究 62
參考文獻 64
附錄一 問卷 68
[1] 國[1] 國家教育研究院http://terms.naer.edu.tw/detail/1304250
[2] 丁一賢、陳牧言,2005,資料探勘,滄海出版社。
[3] 艾爾巴比著、丘澤奇譯,2000,社會研究方法,北京華夏出版社。
[4] 李儒宜,1998,創業家之個人特徵、創業動機與人格特質於創業行為影響之探討。未出版碩士論文,東華大學企業管理研究所。
[5] 王思翔,2011,軍職退役人員之人格特質對職涯成功之影響-以人力資本為調節變項,國立中正大學,未出版之碩士論文。
[6] 沈怡臻,2009,社會企業創業家其人格特質、創業動機、個人能力與關係網絡之研究:以個案為例,創業管理研究,第四卷第四期,p.29-55
[7] 林進田,1993,抽樣調查:理論與應用,華泰文化。
[8] 吳明隆,涂金堂,2009,SPSS與統計應用分析,五南圖書出版有限公司。
[9] 張春興,2011,張氏心理學辭典,臺北市:東華。
[10] 陳啟賢,2013,創業資源、創業機會、創業導向與創業績效之關係研究,元智大學,碩士論文。
[11] 陳耿銘,2015,國軍軍官智慧資本投資對創業動機及創業意圖影響之研究,實踐大學,碩士學位論文。
[12] 陳又嘉,2016,應用資料探勘技術評估小型創業家永續經營之關鍵成功因素,國立勤益科技大學,碩士論文。
[13] 曾憲雄、蔡秀滿、蘇東興、曾秋蓉、王慶堯,2012,資料探勘,旗標出版社。
[14] 黃義俊、楊敏里、劉德芳,2010,以計畫行為理論實證研究女性創業意向,創業管理研究,5(1),33-68。
[15] 陸冠庭,2013,應用資料探勘技術於交通事故特性之研究,國立勤益科技大學,碩士論文。
[16] 閻建政,衛萬里,2011,組織溝通要素對組織溝通效能及設計績效之影響,Journal of Design,卷16,期2。
[17] 魏順得,1993,台灣中小企業創業行為之研究-台灣資訊軟體個案研究。國立政治大學勞工研究所碩士論文。
[18] Ahmad, Jabeen, Khan, 2014, Entrepreneurs choice in business venture Motivations for choosing home-stay accommodation businesses in Pen-annotated, International Journal of Hospitality Management, vol.36, pp.31-40
[19] Aimée Hampel-Milagrosa, Markus Loewe, 2015, Caroline Reeg, The Entrepreneur Makes a Difference: Evidence on MSE Upgrading Factors from Egypt, India, and the Philippines, World Development, vol. 66, pp.118–130.
[20] Ajzen,1991, The Theory of Planned Behavior, Organizational Behavior and Human Decision Processes, vol.50, pp.179- 211.
[21] Amabile, Teresa M., 1986, Maintaining Children's Motivation and Creativity." Paper presented at the Symposium on Frontiers of Creativity Research, Buffalo, NY
[22] Ayala, Manzano, 2014, The resilience of the entrepreneur. Influence on the success of the business. A longitudinal analysis-annotated, Journal of Economic Psychology, vol.42, issue C, pp.126-135
[23] Bird ,1988, The Operation of Entrepreneurial Intentions, Entrepreneurship Theory and Practice, vol.13(2), pp.21-29.
[24] Bird, 1989, Entrepreneurial behavior. Glenview and London: Scott, Foresman and Company.
[25] Bird, 1988,. Implementing entrepreneurial ideas: The case for intention, The Academy of Management Review, vol.13(3), pp.442-453.
[26] Bird, 1992,The operation of intentions in time: The emergence of the new venture, Entrepreneurship Theory and Practice, vol.17(1), pp.11-21.
[27] Bruce Kirchhoff,1994,Entrepreneurship and Dynamic Capitalism: The Economics of Business Firm Formation and Growth (Praeger Studies in American Industry)
[28] Bowen, Hisrich, 1986, The female Entrepreneur: A Career Development perspective, Academy of Management Review, vol.11(2), pp.397-399.
[29] Butter, Moore, 1997, Women’s Organizational Exodus to Entrepreneurship: self-reported motivations and correlates with success, Journal of Small Business Management, vol.35(1), pp.34-47.
[30] Casson,1982, The Entrepreneur: an economic theory. Oxford, UK: MartinRobertson.
[31] Carmen Camelo-Ordaz , Juan Pablo, JoséRuiz-Navarro,2016, The influence of gender on entrepreneurial intention: The mediating role of perceptual factors La influencia del género sobre la intención emprendedora: El papel mediador de los factores de percepción, BRQ Business Research Quarterly, vol.19, Issue 4, pp.261-277
[32] Elizabeth J. Gatewood, Kelly G. Shaver, William B. Gartner, 1995, A longitudinal study of cognitive factors influencing start-up behaviors and success at venture creation, Journal of Business Venturing, vol.10, Issue 5, pp.371-391
[33] Franziska Leutner, Gorkan Ahmetoglu, Reece Akhtar, Tomas Chamorro-Premuzic, 2014, The relationship between the entrepreneurial personality and the Big Five personality traits, Personality and Individual Differences, vol.63, pp.58–63
[34] F. Oben Ürüa, Sezer C. Çalıúkan, Özlem Atan, Mustafa Aksu, 2011, How Much Entrepreneurial Characteristics Matter in Strategic Decision-Making-annotated, Procedia Social and Behavioral Sciences, vol.24, pp.538–562
[35] Gartner, 1989, Some suggestions for research on entrepreneurial traits and characteristics ,Entrepreneurship Theory and Practice, vol.14(1), pp. 27–37.
[36] Hermann Brandstätter,2011, Personality aspects of entrepreneurship: A look at five meta-analyses, Personality and Individual Differences, vol.51, pp.222–230
[37] Juan-Carlos Ayala, Guadalupe Manzano, 2014, The resilience of the entrepreneur. Influence on the success of the business. A longitudinal analysis, Journal of Economic Psychology, vol.42, pp.126–135
[38] David C. McClelland, 1961, The Achieving Society, Princeton, NJ
[39] Mu-Yen Chen,2011, Expert Systems with Applications, vol. 38, Issue 9, pp. 11261–11272
[40] Lubica Hikkerova, Samuel Nyock Ilouga, Jean-Michel Sahut, 2015, The entrepreneurship process and the model of volition, Journal of Business Research, vol.69, Issue 5, pp.1868-1873
[41] Liu, Motoda ,1998, Feature extraction, construction and selection: A data mining perspective. Norwell, MA: Kluwer Academic Publishers
[42] Lisa K. Gundry, Harold P. Welsch, 2001, The ambitious entrepreneur: High growth strategies of women-owned enterprises, Journal of Business Venturing, vol.16, Issue 5, pp.453-470
[43] Michael E. Gordon,2007,Trump University Entrepreneurship 101: How to Turn Your Idea into a Money Machine
[44] Oğuzhan İrengün, ŞebnemArıkboğa,2015,The Effect of Personality Traits on Social Entrepreneurship Intentions: A Field Research, Procedia - Social and Behavioral Sciences, vol.195, pp.1186 – 1195
[45] Paola Dubini, 1989, The influence of motivations and environment on business start-ups: Some hints for public policies, Journal of Business Venturing, vol.4, issue 1, pp.11-26
[46] Peter F. Drucker,1985,Innovation and Entrepreneurship, New York: Harper & Row, vol. 5, Issue 1
[47] Pearson,1901,On Lines and Planes of Closest Fit to Systems of Points in Space, Philosophical Magazine, vol.2 (11), pp.559–572.
[48] Sander Wennekers , Roy Thurik,1999,Linking Entrepreneurship and Economic Growth, Small Business Economics, vol.13, Issue 1, pp. 27–56
[49] Sambasivan M, Abdul M, Yusop Y., 2009, Impact of personal qualities and management skills of entrepreneurs on venture performance in Malaysia: Opportunity recognition skills as a mediating factor, Technovation, vol.29(11), pp. 798-805.
[50] Schumpeter,1934, The Theory of Economic Development: AnInquiry into Profits, Capital, Credit, Interest and the Business Cycle , Cambridge , Mass: Harvard University Press. Translated from the German by Redvers Opie.
[51] Shane, Venkataraman , 2000, The Promise of Entrepreneurship as a Field ofResearch, Academy of Management Review, vol.25(1), pp.217-226.
[52] Siropolis, 1982, Small Business Management: a guide to entrepreneurship. Boston, UA: Houghton Mifflin Company.
[53] Ramanna, Peters, Ahn, 2002, Software Quality Knowledge Discovery : A Rough Set Approach, Proceedings of 26th IEEE Annual International Computer Software and Applications Conference, pp.1140-1145.
[54] R. Espiritu-Olmos, M.A. Sastre-Castillo, 2015,Personality traits versus work values: Comparing psychological theories on entrepreneurial intention, Journal of Business Research, vol.68, pp.1595–1598
[55] Xiaonan Yu, JianXin Zhang, 2007, Factor analysis and Psychometric evaluation oF the connor-davidson resilience scale (cd-risc) with chinese PeoPle, SOCIAL BEHAVIOR AND PERSONALITY, vol.35(1), pp.19-30
[56] Yee, 1991, The Entrepreneurship and innovative Change, NTU, 3-5
連結至畢業學校之論文網頁點我開啟連結
註: 此連結為研究生畢業學校所提供,不一定有電子全文可供下載,若連結有誤,請點選上方之〝勘誤回報〞功能,我們會盡快修正,謝謝!
QRCODE
 
 
 
 
 
                                                                                                                                                                                                                                                                                                                                                                                                               
第一頁 上一頁 下一頁 最後一頁 top
系統版面圖檔 系統版面圖檔